Архив метаданных публикаций открытого репозитория СПбГУ (от 20 марта 2025 года) - часть 335

{"url": "https://dspace.spbu.ru/handle/11701/894", "title": "Supplier relationship management on the Russian IT market: A hardware distributor’s prospects", "metadata": [{"name": "dc.contributor.advisor", "value": "Germain, Richard", "lang": "-"}, {"name": "dc.contributor.advisor", "value": "Hallikas, Jukka", "lang": "-"}, {"name": "dc.contributor.author", "value": "Zibarev, Igor", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T09:55:23Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T09:55:23Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/894", "lang": "-"}, {"name": "dc.description.abstract", "value": "This master’s thesis examines practical problems in supplier relationship management activities and especially decision-making practices in this field. Growing supplier base caused significant difficulties when decisions concerning its strategic development are needed. The aim of the study is to explore supplier relationship management system of the case company and develop decision-support tool to enhance managerial efficiency. The paper deals with the existing theoretical and practical researches in this area, on the basis of which the new tool suited to the task was developed and applied. The thesis has theoretical and empirical parts. The former one comprises theoretical studies and practical models from previous research relevant to the topic. Empirical part represents business background of the company and proposes a decision-support tool which helps the firm to manage its suppliers.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "supplier relationship management", "lang": "en_GB"}, {"name": "dc.subject", "value": "portfolio approach", "lang": "en_GB"}, {"name": "dc.subject", "value": "supply strategy", "lang": "en_GB"}, {"name": "dc.title", "value": "Supplier relationship management on the Russian IT market: A hardware distributor’s prospects", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Управление отношениями с поставщиками на рынке ИТ в России: перспективы дистрибьютора компьютерного оборудования", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Зибарев, И.", "lang": "-"}], "resources": [{"filename": "Zibarev_Advisor's Reference.doc", "url": "https://dspace.spbu.ru/bitstream/11701/894/1/Zibarev_Advisor%27s%20Reference.doc", "format": "Microsoft Word", "description": null, "size": "44 kB"}, {"filename": "Zibarev_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/894/2/Zibarev_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "75,18 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/926", "title": "The effects of cross-border acquisitions by Russian companies on their profitability: The comparative analysis of various cases", "metadata": [{"name": "dc.contributor.advisor", "value": "Fedotov, Yuri V.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Karnaukhova, Anna", "lang": "-"}, {"name": "dc.contributor.author", "value": "Карнаухова, А.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-24T09:32:38Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-24T09:32:38Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/926", "lang": "-"}, {"name": "dc.description.abstract", "value": "The objective of the given study is to investigate why companies make decisions about cross-border acquisitions that fail to improve their profitability and view this situation in the cases of Russian companies that acquired foreign entities in recent years. The cases selected for the analysis are acquisition of Dr. Scheller Cosmetics by Conrsern Kalina and acquisition of Buhler Industries by Combine Factory Rostselmash The main results of the study are as follows: •\tThe reasons why companies made decisions about acquisition that actually do not increase their profitability are: wrong valuation of potential benefits or costs associated with achieving these benefits, underestimation/overestimation of the relative importance, non-value creating motives, wrong forecasts of the macroeconomic environment. •\tIn cases of the two Russian companies, the highest biases in decision-making process are associated with valuation of costs of an acquisition – integration and launch of joint projects. Due to these biases acquirers didn’t manage to estimate sufficiency of their own resources for achieving goals of the acquisition.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "M&As", "lang": "en_GB"}, {"name": "dc.subject", "value": "Russia", "lang": "en_GB"}, {"name": "dc.subject", "value": "Consern Kalina", "lang": "en_GB"}, {"name": "dc.subject", "value": "Rostselmash", "lang": "en_GB"}, {"name": "dc.subject", "value": "profitability", "lang": "en_GB"}, {"name": "dc.subject", "value": "слияния и поглощения", "lang": "en_GB"}, {"name": "dc.subject", "value": "Россия", "lang": "en_GB"}, {"name": "dc.subject", "value": "концерн Калина", "lang": "en_GB"}, {"name": "dc.subject", "value": "Ростсельмаш", "lang": "-"}, {"name": "dc.subject", "value": "рентабельность", "lang": "-"}, {"name": "dc.title", "value": "The effects of cross-border acquisitions by Russian companies on their profitability: The comparative analysis of various cases", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Влияние международных сделок слияний и поглощений, совершенных российскими компаниями, на их прибыльность: сравнительный анализ кейсов", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}], "resources": [{"filename": "Karnaukhova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/926/1/Karnaukhova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "87,34 kB"}, {"filename": "Karnaukhova_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/926/2/Karnaukhova_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "90,79 kB"}, {"filename": "Effects of cross-border acquisitions by Russian companies on their profitability_ comparative analysis of various cases [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/926/6/Effects%20of%20cross-border%20acquisitions%20by%20Russian%20companies%20on%20their%20profitability_%20comparative%20analysis%20of%20various%20cases%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,97 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/979", "title": "The evaluation of services quality provided by mobile operators under competition: The case study of Russian and Portuguese companies", "metadata": [{"name": "dc.contributor.advisor", "value": "Zenkevich, Nikolay A.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Sorokina, Anna", "lang": "-"}, {"name": "dc.contributor.author", "value": "Сорокина, А.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T20:21:46Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T20:21:46Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/979", "lang": "-"}, {"name": "dc.description.abstract", "value": "The main goal of the research is to improve and test the method of quality choice under competition, which will help companies to improve its economic performance. The main objectives is the evaluation and comparative analysis of current and optimal quality levels of all mobile services companies operating in St. Petersburg and Lisbon. As a result the complex approach of quality evaluation and management was developed. It helps to evaluate the current quality levels of services, based on the consumers’ perception and calculate the optimal one using the game-theoretical models. This approach was tested on the example of real markets – St. Petersburg and Lisbon. The results show that the current quality levels on both markets are similar but are not optimal. All companies should change their strategy to meet the optimal quality level and therefore boost their profitability. Moreover, the current research offers the possible strategy for further development of companies.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "service quality", "lang": "en_GB"}, {"name": "dc.subject", "value": "quality evaluation", "lang": "en_GB"}, {"name": "dc.subject", "value": "inclination to quality and its distribution", "lang": "en_GB"}, {"name": "dc.subject", "value": "price and quality choice under competition", "lang": "en_GB"}, {"name": "dc.subject", "value": "multistage game", "lang": "en_GB"}, {"name": "dc.subject", "value": "Nash equilibrium", "lang": "en_GB"}, {"name": "dc.subject", "value": "optimal quality differentiation", "lang": "en_GB"}, {"name": "dc.subject", "value": "качество услуг", "lang": "en_GB"}, {"name": "dc.subject", "value": "оценка качества", "lang": "en_GB"}, {"name": "dc.subject", "value": "склонность потребителей к качеству", "lang": "en_GB"}, {"name": "dc.subject", "value": "распределение склонности потребителей к качеству", "lang": "en_GB"}, {"name": "dc.subject", "value": "выбор уровня цены и качества в условиях конкуренции", "lang": "en_GB"}, {"name": "dc.subject", "value": "многошаговая теоретико-игровая модель", "lang": "en_GB"}, {"name": "dc.subject", "value": "равновесие по Нэшу", "lang": "en_GB"}, {"name": "dc.subject", "value": "оптимальное распределение качества", "lang": "en_GB"}, {"name": "dc.title", "value": "The evaluation of services quality provided by mobile operators under competition: The case study of Russian and Portuguese companies", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Оценка качества услуг, предоставляемых провайдерами мобильной связи в условиях конкуренции (на примере российских и португальских компаний)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Основной задачей данного исследования является усовершенствование метода выбора качества услуг, предлагаемых операторами мобильной связи, в условиях конкуренции, и проверка данного метода на примере рынка Санкт-Петербурга и Лиссабона. Основной целью является оценка и сравнительный анализ существующих и оптимальных значений уровня качества услуг, предоставляемых операторами мобильной связи на рынке Санкт-Петербург и Лиссабона. В ходе исследования комплексный подход к оценке и управлению качеством был разработан. Данный подход позволяет оценить существующий уровень качества, на основе восприятия потребителей, и рассчитать оптимальный уровень качества для каждой компании, при помощи теоретико-игровой модели. Данный метод был опробован на реальных рынках мобильной связи – рынке Санкт-Петербург и Лиссабона. В результате было установлено, что существующие уровни качества схожи у компаний, предоставляющих свои услуги на рынках Санкт-Петербурга и Лиссабона, но при этом они не являются оптимальными. Таким образом, все оцененные компании должны изменить свою стратегию, с целью достижения оптимального уровня качества, что позволит повысить рентабельность. Кроме того, в работе предложены варианты дальнейших стратегий для развития компаний.", "lang": "en_GB"}], "resources": [{"filename": "Sorokina_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/979/1/Sorokina_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "92,47 kB"}, {"filename": "Sorokina_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/979/2/Sorokina_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "58,32 kB"}, {"filename": "The evaluation of services quality provided by mobile operators under competition_ evidence from Russian and Portugese companies [master's thesis MIB] – ВШМ СПбГУ – Vival.html", "url": "https://dspace.spbu.ru/bitstream/11701/979/6/The%20evaluation%20of%20services%20quality%20provided%20by%20mobile%20operators%20under%20competition_%20evidence%20from%20Russian%20and%20Portugese%20companies%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vival.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,41 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/896", "title": "Towards adoption of e-learning technologies at Lappeenranta University of Technology: The factors influencing teachers’ understanding of the Blackboard learning system", "metadata": [{"name": "dc.contributor.advisor", "value": "Zhukova, Sofya V.", "lang": "-"}, {"name": "dc.contributor.advisor", "value": "Ellonen, Hanna-Kaisa", "lang": "-"}, {"name": "dc.contributor.author", "value": "Katunzi, Derrick M.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Катунци, Д. М.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T10:16:17Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T10:16:17Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/896", "lang": "-"}, {"name": "dc.description.abstract", "value": "The electronic learning has become crucial in higher education with increased usage of learning management systems as a key source of integration on distance learning. The objective of this study is to understand how university teachers are influenced to use and adopt web-based learning management systems. Blackboard, as one of the systems used internationally by various universities is applied as a case. Semi-structured interviews were made with professors and lecturers who are using Blackboard at Lappeenranta University of Technology. The data collected were categorized under constructs adapted from Unified Theory of Acceptance and Use of Technology (UTAUT) and interpretation and discussion were based on reviewed literature. The findings suggest that adoption of learning management systems by LUT teachers is highly influenced by perceived usefulness, facilitating conditions and gained experience.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "e-learning", "lang": "en_GB"}, {"name": "dc.subject", "value": "UTAUT", "lang": "en_GB"}, {"name": "dc.subject", "value": "learning management systems", "lang": "en_GB"}, {"name": "dc.subject", "value": "information systems", "lang": "en_GB"}, {"name": "dc.subject", "value": "technology acceptance", "lang": "en_GB"}, {"name": "dc.subject", "value": "adoption", "lang": "en_GB"}, {"name": "dc.title", "value": "Towards adoption of e-learning technologies at Lappeenranta University of Technology: The factors influencing teachers’ understanding of the Blackboard learning system", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Переход на дистанционные технологии обучения в Лаппеенрантском технологическом университете: факторы влияния на освоение преподавателями системы поддержки образовательного процесса BlackBoard", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}], "resources": [{"filename": "Katunzi_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/896/1/Katunzi_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "131,01 kB"}, {"filename": "Katunzi_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/896/2/Katunzi_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "204,16 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/903", "title": "The influence of strategic entrepreneurship on the firm performance", "metadata": [{"name": "dc.contributor.advisor", "value": "Shirokova, Galina V.", "lang": "-"}, {"name": "dc.contributor.advisor", "value": "Jantunen, Ari", "lang": "-"}, {"name": "dc.contributor.author", "value": "Sokolova, Liubov S.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T11:28:20Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T11:28:20Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/903", "lang": "-"}, {"name": "dc.description.abstract", "value": "In the study the recently developed concept of strategic entrepreneurship was addressed with the aim to investigate the underlying factors and components constituting the concept and their influence on firm performance. As the result of analysis of existing literature and empirical studies the model of strategic entrepreneurship for the current study is developed with the emphasis on exploration and exploitation parts of the concept. The research model is tested on the data collected in the project “Factors of growth and success of entrepreneurial firms in Russia” by Center for Entrepreneurship of GSOM in 2007 containing answers of owners and managers of 500 firms operating in St. Petersburg and Moscow. Multiple regression analysis showed that exploration and exploitation presented by entrepreneurial values, investments in internal resources, knowledge management and developmental changes are significant factors constituting strategic entrepreneurship and having positive relation to firm performance. The theoretical contribution of the work is linked to development and testing of the model of strategic entrepreneurship. The results can be implemented in management practices of companies willing to engage in strategic entrepreneurship and increase their firm performance.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "strategic entrepreneurship", "lang": "en_GB"}, {"name": "dc.subject", "value": "factors", "lang": "en_GB"}, {"name": "dc.subject", "value": "firm performance", "lang": "en_GB"}, {"name": "dc.subject", "value": "exploration", "lang": "en_GB"}, {"name": "dc.subject", "value": "exploitation", "lang": "en_GB"}, {"name": "dc.title", "value": "The influence of strategic entrepreneurship on the firm performance", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Влияние стратегического предпринимательства на результаты деятельности фирмы", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Соколова, Л. С.", "lang": "-"}], "resources": [{"filename": "Sokolova_Advisor's Reference.doc", "url": "https://dspace.spbu.ru/bitstream/11701/903/1/Sokolova_Advisor%27s%20Reference.doc", "format": "Microsoft Word", "description": null, "size": "46,5 kB"}, {"filename": "Sokolova_Reeree's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/903/2/Sokolova_Reeree%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "256,95 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/998", "title": "The role of prosumers in innovation activity of organisations: The case study of MNEs", "metadata": [{"name": "dc.contributor.advisor", "value": "Sokolova, Ekaterina V.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Shikhanov, Kirill", "lang": "-"}, {"name": "dc.contributor.author", "value": "Шиханов, К.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-30T21:15:09Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-30T21:15:09Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/998", "lang": "-"}, {"name": "dc.description.abstract", "value": "This paper presents a study which works out the classification of roles of prosumers in innovation process that will make it possible to develop methods of involving prosumers in participation in different stages of forming the innovation process. The study analyses the set of definitions and frameworks, brings it into a theoretical order, structures the relationships and works out clear and precise logic, results and recommendations. The work is, thus, dedicated to reviewing, classifying, and synthesizing knowledge about involving prosumers and some widely-used frameworks in both academia and practice. The research studies cases of MNEs and prosumers behavior and provides theoretical and managerial contributions.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "prosumer", "lang": "en_GB"}, {"name": "dc.subject", "value": "innovation", "lang": "en_GB"}, {"name": "dc.subject", "value": "crowdsourcing", "lang": "en_GB"}, {"name": "dc.subject", "value": "co-creation", "lang": "en_GB"}, {"name": "dc.subject", "value": "просьюмер", "lang": "en_GB"}, {"name": "dc.subject", "value": "инновации", "lang": "en_GB"}, {"name": "dc.subject", "value": "краудсорсинг", "lang": "en_GB"}, {"name": "dc.subject", "value": "совместное создание ценности", "lang": "en_GB"}, {"name": "dc.title", "value": "The role of prosumers in innovation activity of organisations: The case study of MNEs", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Роль просьюмеров в инновационной деятельности организаций (на примере транснациональных компаний)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Данная работа представляет исследование, в котором выработаны классификации ролей просьюмеров в инновационном процессе, что позволит разработать методы привлечения просьюмеров к участию в различных стадиях формирования инновационного процесса. В исследовании анализируются набор определений и теоретических моделей, структурируются отношения и вырабатываются ясные и четкие логика, результаты и рекомендации. Работа, таким образом, посвящена обзору, классификации и обобщению знаний о вовлечении просьюмеров и некоторых широко используемых моделей. Исследования примеров действий транснациональных компаний и поведения просьюмеров вносит вклад в развитие теоретических и практических знаний.", "lang": "en_GB"}], "resources": [{"filename": "Shikhanov_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/998/1/Shikhanov_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "59,15 kB"}, {"filename": "Shikhanov_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/998/2/Shikhanov_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "79,11 kB"}, {"filename": "The role of prosumers in innovation activity of organizations the case study of MNEs [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/998/6/The%20role%20of%20prosumers%20in%20innovation%20activity%20of%20organizations%20%20the%20case%20study%20of%20MNEs%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,19 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/938", "title": "Role of intangible assets, book value of equity and residual income in value creation: The case study of companies in BRIC countries", "metadata": [{"name": "dc.contributor.advisor", "value": "Udovichenko, Olga M.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Malik, Philipp", "lang": "-"}, {"name": "dc.contributor.author", "value": "Малик, Ф.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-25T20:38:49Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-25T20:38:49Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/938", "lang": "-"}, {"name": "dc.description.abstract", "value": "Goal - to figure out the presence of impact by Book Value of Equity, Residual Income and the Value of Intangible Assets on Market Capitalization in BRIC countries. Objectives: - Define each of the factors analyzed (Book value of Equity, Residual Income, Value of Intangible Assets) - Find out market capitalization of companies in analyzed period - Determine is there an impact of every of these factors on market capitalization of companies After conducting the research based on regression analysis, the presence of impact by intangible assets in two out of four countries was observed, whereas the absence of this impact by book value of equity and residual income in three out of four cases was figured out. Thereby, the goal of the research was achieved and the conclusion was made according to the regression results complimented by the identification on the main trends mentioned in the literature review, that currently there is a trend on the increase of the importance of intangible assets over the tangible ones in process of company’s value creation not only in developed countries, but also in emerging ones.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "company’s valuation", "lang": "en_GB"}, {"name": "dc.subject", "value": "fundamental value", "lang": "en_GB"}, {"name": "dc.subject", "value": "residual income model", "lang": "en_GB"}, {"name": "dc.subject", "value": "intangible assets", "lang": "en_GB"}, {"name": "dc.subject", "value": "market capitalization", "lang": "en_GB"}, {"name": "dc.subject", "value": "BRIC countries", "lang": "en_GB"}, {"name": "dc.subject", "value": "оценка компаний", "lang": "en_GB"}, {"name": "dc.subject", "value": "фундаментальная стоимость", "lang": "en_GB"}, {"name": "dc.subject", "value": "модель остаточной прибыли", "lang": "en_GB"}, {"name": "dc.subject", "value": "нематериальные активы", "lang": "en_GB"}, {"name": "dc.subject", "value": "рыночная капитализация", "lang": "en_GB"}, {"name": "dc.subject", "value": "страны БРИК", "lang": "en_GB"}, {"name": "dc.title", "value": "Role of intangible assets, book value of equity and residual income in value creation: The case study of companies in BRIC countries", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Роль нематериальных активов, балансовой стоимости капитала и остаточной прибыли в процессе создания ценности компании (на примере компаний стран БРИК)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Цель – Выявление наличия влияния Балансовой Стоимости Капитала, Остаточной Прибыли и Нематериальных Активов на Рыночную Капитализацию Компаний в странах БРИК Задачи: - Определение факторов влияния (Балансовая Стоимость Капитала, Остаточная Прибыль и Нематериальные Активы) - Определение рыночной капитализации компаний - Выявление наличия влияния данными факторами на рыночную капитализацию компаний Результатом исследования основанного на регресионном анализе стало выявление наличия влияния нематериальных активов на рыночную капитализацию компаний в двух странах из чертырех и отсутствия данного влияния оказываемого балансовой стоимость капитала и остаточной прибылью в трех странах из четырех. Таким образом, цель исследования была достигнута и базируясь на регресионном анализе и основных тенденциях, выявленных в разделе обзор литературы, был сделан вывод об увелечении важности нематериальных активов в процессе создания ценности компаний не только в развитых, но и в развивающихся странах.", "lang": "en_GB"}], "resources": [{"filename": "Malik_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/938/1/Malik_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "48,13 kB"}, {"filename": "Malik_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/938/2/Malik_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "76,45 kB"}, {"filename": "Role of intangible assets, book value of equity and residual income in value creation_ evidence of companies in BRIC countries [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/938/6/Role%20of%20intangible%20assets%2c%20book%20value%20of%20equity%20and%20residual%20income%20in%20value%20creation_%20evidence%20of%20companies%20in%20BRIC%20countries%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,45 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/915", "title": "Online relationship marketing development: The case of 4- and 5-star hotels in Russia and Austria", "metadata": [{"name": "dc.contributor.advisor", "value": "Kouchtch, Sergei P.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Geta, Ekaterina", "lang": "-"}, {"name": "dc.contributor.author", "value": "Гета, Е.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-23T19:20:24Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-23T19:20:24Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/915", "lang": "-"}, {"name": "dc.description.abstract", "value": "The goal of this master thesis is to elaborate practical recommendations of online relationship marketing development for the hotel managers by analyzing online relationship marketing development in 4- and 5-starts hotels in Russia and Austria. In order to achieve this goal existing theoretical sources about relationship marketing development and online relationship marketing are analyzed; methodology for the empirical research of 3 different channels of online relationship marketing is elaborated; empirical analysis of websites’ online relationship marketing development, e-mail response behavior, customers online reviews and scores is made. Main results of this paper are: first, it shows that hoteliers do not use website as a tool of online relationship marketing development to the full extent; second, hotels demonstrated poor response beahvior on e-mail booking inquieries and third, hotel anagers do not pay enough attention to the online customers reviews. For each of these elements practical recommendations aimed on performance improvement are elaborated. These recommendations help to improve the whole scope of online relationship management.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "online relationship marketing", "lang": "en_GB"}, {"name": "dc.subject", "value": "hotel", "lang": "en_GB"}, {"name": "dc.subject", "value": "e-mail response behavior", "lang": "en_GB"}, {"name": "dc.subject", "value": "website development", "lang": "en_GB"}, {"name": "dc.subject", "value": "online customers reviews", "lang": "en_GB"}, {"name": "dc.subject", "value": "онлайн маркетинг взаимоотношений", "lang": "en_GB"}, {"name": "dc.subject", "value": "отели", "lang": "en_GB"}, {"name": "dc.subject", "value": "обработка запросов бронировани по почте", "lang": "en_GB"}, {"name": "dc.subject", "value": "уровень разработанности вебсайта с точки зрения маркетинга взаимоотношений", "lang": "en_GB"}, {"name": "dc.subject", "value": "менеджмент онлайн отзывов потребителей", "lang": "en_GB"}, {"name": "dc.title", "value": "Online relationship marketing development: The case of 4- and 5-star hotels in Russia and Austria", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Развитие онлайн маркетинга взаимоотношений: на примере отелей категорий 4 и 5 звезд в России и Австрии", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Целью данной работы является разработка рекомендации по развитию онлайн маркетинга взаимоотношений на основе исследования комплекса процессов онлайн маркетинга взаимоотношений в отелях 4 и 5 звезд в России и Австрии. Для реализации данной цели были проанализированы существующие подходы по 3 основным направлениям онлайн маркетинга взаимоотношений: развитие веб-сайта, ответы на запросы бронирования по электронной почте и менеджмент онлайн отзывов потребителей. По результатам проведенного исследования вы заключили, что менеджеры не используют в полной мере веб-сайт как средство развития онлайн маркетинга взаимоотношений, во-вторых, было выявлен недостаточно высокий уровень эффективности при ответе на электронные письма с запросами о бронировании, в-третьих, менеджеры не уделяют должного внимания отзывам потребителей онлайн. С целью улучшения показателей по всем трем рассмотренным направлениям нами были разработаны практические рекомендации. Данные рекомендации позволят повысить уровень развития онлайн маркетинга взаимоотношений по всем трем направления и, таким образом, обеспечить целостный подход к данному вопросу.", "lang": "en_GB"}], "resources": [{"filename": "Geta_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/915/1/Geta_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "116,95 kB"}, {"filename": "Geta_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/915/2/Geta_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "93,18 kB"}, {"filename": "Online relationship marketing development_ case of 4- and 5- star hotels in Russia and Austria master's thesis (MIB) – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/915/6/Online%20relationship%20marketing%20development_%20case%20of%204-%20and%205-%20star%20hotels%20in%20Russia%20and%20Austria%20master%27s%20thesis%20%28MIB%29%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,37 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/912", "title": "The impact of foreign shareholders on a company's performance: The analysis of Russian listed companies", "metadata": [{"name": "dc.contributor.advisor", "value": "Patokina, Olga A.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Bugaeva, Iuliia", "lang": "-"}, {"name": "dc.contributor.author", "value": "Бугаева, Ю.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-23T18:47:25Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-23T18:47:25Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/912", "lang": "-"}, {"name": "dc.description.abstract", "value": "This research study examines the relationship between ownership structure and company’s performance, and, particularly, the impact of foreign shareholders on the corporate performance. A sample of 41 publicly listed companies belonging to different industrial sectors with the securities employed in the RTS Index and MICEX Index in 2008-2009 is used. The empirical results provide evidence that foreign shareholders have positive and significant impact on company’s performance. However, when two categories of foreign investors are formed: nominal and real foreign shareholders, the empirical analysis reports slightly different results. Foreign nominal investors, denoted as institutional investors with Russian individual owner behind, have a negative impact on company’s performance. And foreign real shareholders, represented by foreign institutional investors, are associated with stock market-based measures of company’s performance only.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "ownership structure", "lang": "en_GB"}, {"name": "dc.subject", "value": "ownership concentration", "lang": "en_GB"}, {"name": "dc.subject", "value": "company performance", "lang": "en_GB"}, {"name": "dc.subject", "value": "foreign shareholders", "lang": "en_GB"}, {"name": "dc.subject", "value": "структура собственности", "lang": "en_GB"}, {"name": "dc.subject", "value": "концентрация собственности", "lang": "en_GB"}, {"name": "dc.subject", "value": "эффективность деятельности компании", "lang": "en_GB"}, {"name": "dc.subject", "value": "иностранные акционеры", "lang": "en_GB"}, {"name": "dc.title", "value": "The impact of foreign shareholders on a company's performance: The analysis of Russian listed companies", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Влияние наличия иностранных акционеров на эффективность компании: анализ российских публичных компаний", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "В данной работе исследуется взаимосвязь между структурой собственности и эффективностью компании, в частности, роль иностранных инвесторов в формировании эффективности деятельности компании. Вопрос изучается посредством построения регрессионной модели, описывающей влияние показателей собственности на показатели эффективности компании на выборке, состоящей из 41 Российских публичных компаний, включенных в индекс РТС и ММВБ и принадлежащих к различным отраслям, за 2008-2009 гг. В работе доказано, что наличие иностранных инвесторов в структуре собственности компании оказывает значительное положительное влияние на ее эффективность. Однако было выявлено, что при определении типа иностранного собственника, регрессионный анализ показывает значительно другое влияние. Доля иностранных номинальных инвесторов (иностранные финансовые организации, управляющие активами Российских частных инвесторов) оказывает отрицательное влияние на эффективность компании. В то время как реальные иностранные инвесторы (инвестиционные банки и фонды) положительно влияют только на показатели эффективности деятельности компании, основанной на показателях рынка акций.", "lang": "en_GB"}], "resources": [{"filename": "Bugaeva_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/912/1/Bugaeva_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "755,01 kB"}, {"filename": "Bugaeva_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/912/2/Bugaeva_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "704,5 kB"}, {"filename": "The impact of foreign shareholders on a company's rerformance_ the analysis of Russian listed companies diss. MIB – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/912/6/The%20impact%20of%20foreign%20shareholders%20on%20a%20company%27s%20rerformance_%20the%20analysis%20of%20Russian%20listed%20companies%20diss.%20MIB%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,26 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/925", "title": "Share price volatility and financial performance: The empirical study of multinational oil and gas companies", "metadata": [{"name": "dc.contributor.advisor", "value": "Ilina, Yulia B.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Isaykin, Maxim", "lang": "-"}, {"name": "dc.contributor.author", "value": "Исайкин, М.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-24T09:24:52Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-24T09:24:52Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/925", "lang": "-"}, {"name": "dc.description.abstract", "value": "The goal of this research is to examine the relationship between share price changes and some financial performance indicators such as long-term debt, dividend policy, growth in assets etc. for multinational oil and gas companies listed on New York Stock Exchange. It has been found that there is a positive relationship between payout ratio, long-term debt and share price volatility and negative relationship between growth in changes in assets, firm’s capitalization and share price volatility. Therefore it has been shown that these financial indicators explain share price volatility for oil and gas companies listed on New York Stock Exchange. The results of this research might be used by managers, analysts investors and others for predicting share price volatility when oil and gas companies disclose information about their financial performance indicators. Mostly it shows the relevance of the dividend policy on stock price changes for companies listed on NYSE. An obvious implication of the theoretical model is that econometric formulations of the relationships between share price volatility and other financial performance indicators are likely to be unstable and of limited use for making decisions based on it. Therefore if the decisions need to be made using this model, new data should be constantly added to the model and some additional factors may need to be added to the model. The need for financial disclosure and financial reporting overall exists because of agency conflicts between investors and managers, and because of information asymmetry among agents.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Share price volatility and financial performance: The empirical study of multinational oil and gas companies", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Волатильность цен акций и показатели финансовой результативности: эмпирическое исследование международных нефтяных и газовых компаний", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}], "resources": [{"filename": "Isaykin_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/925/1/Isaykin_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "82,23 kB"}, {"filename": "Isaykin_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/925/2/Isaykin_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "53,17 kB"}, {"filename": "Share price volatility and financial performance_ empirical study of multinational oil and gas companies [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/925/6/Share%20price%20volatility%20and%20financial%20performance_%20empirical%20study%20of%20multinational%20oil%20and%20gas%20companies%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,6 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/978", "title": "Russian born globals: Factors influencing the speed and degree of internationalisation", "metadata": [{"name": "dc.contributor.author", "value": "Saitova, Ekaterina", "lang": "-"}, {"name": "dc.contributor.author", "value": "Саитова, Е.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T20:02:25Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T20:02:25Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/978", "lang": "-"}, {"name": "dc.description.abstract", "value": "The aim of the study was to identify factors that influence the speed and degree of Born Globals internationalisation, on the case of Russian companies. Based on the research field analysis a list of factors was created, and grouped into four sub-categories: internal, external, entrepreneur-specific and network-related. A set of hypotheses was developed and tested on a sample of 30 companies. Level of local industry internationalisation and personal contacts abroad prior to internationalisation were proven to have significant positive influence on the internationalisation speed; perception of domestic market size as sufficient was proven to affect negatively the degree of internationalisation. Theoretical and practical implications of the results have been discussed in the final part of the thesis.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "born globals", "lang": "en_GB"}, {"name": "dc.subject", "value": "internationalisation speed", "lang": "en_GB"}, {"name": "dc.subject", "value": "internationalisation degree", "lang": "en_GB"}, {"name": "dc.subject", "value": "international entrepreneurship", "lang": "en_GB"}, {"name": "dc.subject", "value": "глобальные предпринимательские фирмы", "lang": "en_GB"}, {"name": "dc.subject", "value": "международное предпринимательство", "lang": "en_GB"}, {"name": "dc.subject", "value": "скорость интернационализации", "lang": "en_GB"}, {"name": "dc.subject", "value": "степень интернационализации", "lang": "en_GB"}, {"name": "dc.title", "value": "Russian born globals: Factors influencing the speed and degree of internationalisation", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Российские глобальные предпринимательские фирмы: факторы, влияющие на скорость и степень интернационализации", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Целью исследования является выявление факторов, влияющих на скорость и степень интернационализации глобальных предпринимательских фирм, на примере российских компаний. На основе анализа литературы был составлен список факторов, разделенных на четыре категории: внутренние, внешние, предпринимательские и сетевые. Были сформулированы гипотезы, протестированные на выборке из 30 компаний. Было доказано, что уровень интернационализации отрасли и личные контакты предпринимателей положительно влияют на скорость интернационализации, а размер внутреннего рынка негативно влияет на степень интернационализации. Теоретические и практические выводы описаны в заключительной части работы.", "lang": "en_GB"}], "resources": [{"filename": "Saitova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/978/1/Saitova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "109,56 kB"}, {"filename": "Saitova_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/978/2/Saitova_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "49,78 kB"}, {"filename": "Russian born globals_ factors influencing speed and degree of internationalisation [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/978/6/Russian%20born%20globals_%20factors%20influencing%20speed%20and%20degree%20of%20internationalisation%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,07 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/972", "title": "The interconnection between the prices of shares and the prices of their derivatives on Russian markets", "metadata": [{"name": "dc.contributor.advisor", "value": "Bukhvalov, Alexander V.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Nikitin, Dmitry M.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Никитин, Д. М.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T19:34:31Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T19:34:31Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/972", "lang": "-"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "фьючерс на индекс РТС", "lang": "en_GB"}, {"name": "dc.subject", "value": "связь стоимости фьючерса и индекса", "lang": "en_GB"}, {"name": "dc.subject", "value": "торговая стратегия", "lang": "en_GB"}, {"name": "dc.title", "value": "The interconnection between the prices of shares and the prices of their derivatives on Russian markets", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Связь стоимости акций со стоимостью производных иснструментов на российских фондовом и фьючерсном рынках", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "В работе исследуется связь значений российского индекса РТС и фьючерса на индекс РТС. Проанализированы данные всех торговых дней с января по апрель 2011 года. В качестве метода анализа использовался тест причинности по Гренджеру, позволяющий определить линейную зависимость значений одной временной серии от значений другой серии с определенной задержкой (лагом). В результате исследования получены уверенные статистические доказательства лидирующей роли фьючерса с лагом до 5 минут. Результаты этой работы близки к результатам исследований развитых рынков. На основании лидирующей роли фьючерса автор создал торговую стратегию, готовую к использованию инвестиционными банками, индексными, арбитражными фондами, описал ее основные блоки и указал методы повышения доходности.", "lang": "en_GB"}], "resources": [{"filename": "Nikitin_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/972/1/Nikitin_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "706,33 kB"}, {"filename": "Nikitin_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/972/2/Nikitin_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "677,73 kB"}, {"filename": "Interconnection between prices of shares and prices of its derivatives on Russian market master's thesis (MIB) – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/972/6/Interconnection%20between%20prices%20of%20shares%20and%20prices%20of%20its%20derivatives%20on%20Russian%20market%20master%27s%20thesis%20%28MIB%29%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,21 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/900", "title": "The role of tactical marketing decisions on new products performance: The moderating effect of entry timing", "metadata": [{"name": "dc.contributor.author", "value": "Malmivaara, Laura T. H.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T10:53:13Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T10:53:13Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/900", "lang": "-"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "The role of tactical marketing decisions on new products performance: The moderating effect of entry timing", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Влияние тактических маркетинговых решений на успех новых продуктов: модерирующий эффект времени вывода на рынок", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Мальмиваара, Л. Т. Х.", "lang": "-"}], "resources": []}

{"url": "https://dspace.spbu.ru/handle/11701/932", "title": "The influence of equity structure internationalisation on the value of companies: The case study of Russian Stock Market", "metadata": [{"name": "dc.contributor.advisor", "value": "Volkov, Dmitry L.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Kulistikova, Alexandra", "lang": "-"}, {"name": "dc.contributor.author", "value": "Кулистикова, А.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-24T13:30:31Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-24T13:30:31Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/932", "lang": "-"}, {"name": "dc.description.abstract", "value": "The study employs value-based management theory as a tool of resolving agency conflicts and investigates how it functions in the context of different ownership structure. The goal of the research is to explore the relationship between market and fundamental value of company and the influence of internationalization of ownership structure on the pattern of this relationship. The research deals with two main issues: identifies the valuation model with the highest capability to resolve agency conflict in the context of Russian stock market and reveals reasons for differences in market values of companies with foreign ownership and without. As one of the results of the study there are provided recommendations for practitioners, what model of valuation to choose for the basis of incentive system for management. Also study proves better alignment of interests between shareholders and managers in companies with foreign ownership and reveals the fact of undervaluation of such companies in comparison with companies without foreign ownership.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "agency conflict", "lang": "en_GB"}, {"name": "dc.subject", "value": "value-based management", "lang": "en_GB"}, {"name": "dc.subject", "value": "models of equity valuation", "lang": "en_GB"}, {"name": "dc.subject", "value": "ownership structure", "lang": "en_GB"}, {"name": "dc.subject", "value": "foreign ownership", "lang": "en_GB"}, {"name": "dc.subject", "value": "Russian Stock Market", "lang": "en_GB"}, {"name": "dc.subject", "value": "агентский конфликт", "lang": "en_GB"}, {"name": "dc.subject", "value": "ценностно-ориентированный менеджмент", "lang": "en_GB"}, {"name": "dc.subject", "value": "модели оценки собственного капитала", "lang": "en_GB"}, {"name": "dc.subject", "value": "структура собственности", "lang": "en_GB"}, {"name": "dc.subject", "value": "иностранное участие в собственности", "lang": "en_GB"}, {"name": "dc.subject", "value": "российский рынок акций", "lang": "en_GB"}, {"name": "dc.title", "value": "The influence of equity structure internationalisation on the value of companies: The case study of Russian Stock Market", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Влияние интернационализации структуры собственности на ценность компании: на примере российского рынка акций", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Настоящее исследование использует инструментарий теории ценностно-ориентированного менеджмента для решения агентского конфликта и изучает его эффективность в условиях разничной структуры собственности. Основная цель работы заключается в исследовании взаимосвязи между фундаментальной и рыночной стоимостью компаний и влияния интернационализации структуры собственности на характер этой зависимости. Исследование освещает два основных вопроса: во-первых, выявляет модель оценки стоимости компании, которая наиболее способствует разрешению агентcкого конфликта в условия российского рынка акций; во-вторых, выявляет причины различий в рыночной оценке компаний с иностранным участием и без. Одним из результатов настоящего исследования являются рекомендации по выбору модели оценки стоимости компании в качестве базы для построения системы мотивации менеджеров. Также исследование выявило, что в компаниях с иностранным участием интересы владельцев и менеджеров более соответствует друг другу. Однако, в целом компании с иностранным участием оцениваются рынком ниже относительно компаний без иностранного участия.", "lang": "en_GB"}], "resources": [{"filename": "Kulistikova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/932/1/Kulistikova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "60,18 kB"}, {"filename": "Kulistikova_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/932/2/Kulistikova_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "102,46 kB"}, {"filename": "The influence of equity structure internationalization on the value of companies_ the case study of russian stock market master's thesis (MIB) – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/932/6/The%20influence%20of%20equity%20structure%20internationalization%20on%20the%20value%20of%20companies_%20the%20case%20study%20of%20russian%20stock%20market%20master%27s%20thesis%20%28MIB%29%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,93 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/921", "title": "Brand portfolio analysis in the female segment of Russian market: The case of Gilette company", "metadata": [{"name": "dc.contributor.advisor", "value": "Starov, Sergei A.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Denisova, Yulia", "lang": "-"}, {"name": "dc.contributor.author", "value": "Денисова, Ю.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-23T20:05:47Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-23T20:05:47Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/921", "lang": "-"}, {"name": "dc.description.abstract", "value": "The main goal of the current master thesis is the research of the brand portfolio architecture. Brand portfolio analysis is made from two perspectives: analysis of the theoretical concepts and models of the brand portfolio architecture; and the practical analysis of the Gillette Company brand portfolio in the female segment of Russian market. With this example the author aimed to make a practical application of the brand architecture theories and to check their viability in the real business cases. The example of the Gillette Company brand portfolio seems to be wide because the Gillette Company has huge brand portfolio in different product categories and market segments. Thus, there is a big opportunity for analysis. The main aim of the current research of Gillette portfolio is to find weaknesses of the current brand portfolio architecture in the Gillette Company and to improve them by the theoretical models application. Moreover, the research is concentrated over one phenomenon, which was found in the Gillette brand portfolio. As company targeting different market segments, its entire brands can be divided according to the segment of operation, i.e. product for male audience and for female consumers. The male market presented by “Gillette for men” brand, but female market has its own brand, called Venus. Hence, the central problem raised in the research can be formulated as following: “Can this phenomenon be explained by the classical theory models and if not, what are the main rationales for it”.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "brand portfolio", "lang": "en_GB"}, {"name": "dc.subject", "value": "brand architecture", "lang": "en_GB"}, {"name": "dc.subject", "value": "brand architecture audit", "lang": "en_GB"}, {"name": "dc.subject", "value": "brand model", "lang": "en_GB"}, {"name": "dc.subject", "value": "портфель брендов", "lang": "en_GB"}, {"name": "dc.subject", "value": "архитектура бренда", "lang": "en_GB"}, {"name": "dc.subject", "value": "аудит бренд архитектуры", "lang": "en_GB"}, {"name": "dc.subject", "value": "бренд модели", "lang": "en_GB"}, {"name": "dc.title", "value": "Brand portfolio analysis in the female segment of Russian market: The case of Gilette company", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Анализ бренд-портфеля компании в женском сегменте на российском рынке: на примере компании Gillette", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Основной целью магистерской диссертации является исследование архитектуры портфеля брендов. Анализ портфеля брендов производится с двух точек зрения: анализ теоретических концепций и моделей архитектуры портфеля брендов и практический анализ портфеля брендов компании Gillette в женском сегменте рынка России. С помощью этого примера автор анализирует практическое применение теории архитектуры бренда и проверяет жизнеспособность теоретических моделей в реальных бизнес ситуациях. Пример портфеля брендов компании Gillette, кажется довольно широким, потому что компания Gillette имеет огромный портфель брендов в различных товарных категориях и сегментах рынка. Таким образом, есть большие возможности для анализа. Основная цель данного исследования найти слабые стороны существующей архитектуры портфеля брендов в компании Gillette и улучшить их с помощью применения теоретических моделей. Кроме того, исследование сосредоточено на одно явление, которое было найдено в процессе исследования портфеля брендов Gillette. Так как компания ориентирована на различные сегменты рынка, все бренды могут быть разделены в соответствии с сегментом, т.е. продукты для мужской аудитории и для женщин-потребителей. На мужском рынке компания представлена брендом Gillette, но на женском рыноке присутствует отдельный бренд – Venus. Таким образом, центральная проблема, поднятая в исследовании может быть сформулирована следующим образом: \"Может ли это явление быть объяснено с помощью классической теоретической модели и если нет, то какие основные обоснования для этого\".", "lang": "en_GB"}], "resources": [{"filename": "Denisova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/921/1/Denisova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "108,23 kB"}, {"filename": "Denisova_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/921/2/Denisova_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "59,04 kB"}, {"filename": "Brand portfolio analysis in the female segment of russian market_ the case of Gillette company [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/921/6/Brand%20portfolio%20analysis%20in%20the%20female%20segment%20of%20russian%20market_%20the%20case%20of%20Gillette%20company%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,39 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/970", "title": "Typology of internationalization strategies of Russian IT-companies", "metadata": [{"name": "dc.contributor.author", "value": "Murzin, Dmitry", "lang": "-"}, {"name": "dc.contributor.author", "value": "Мурзин, Д.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T19:13:16Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T19:13:16Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/970", "lang": "-"}, {"name": "dc.description.abstract", "value": "Research goals were to explore the structure of Russian IT-market, identify companies having assets abroad, discuss their internationalization strategies and typify them in the basis of the theoretical framework developed. During this research list consisting of 25 Russian IT-companies having offices abroad was composed. During composition of the list market segments in which Russian companies compete were analyzed and empirical market segmentation based mostly on differences in vertical activities was composed. Foreign operations of companies under research were examined according to the theoretical framework developed on the basis of existing theoretical literature as well as literature describing global industry specifics. Research included analysis of types of distribution and partnerships in which companies engage, because they significantly affected internationalization strategy. Two clusters of companies representing two market segments were composed on the base of companies’ internationalization strategies. It was concluded that these companies follow some typical internationalization strategies depending on standardization of their products and transferability of their vertical activities. Representative companies of both clusters were additionally discussed in short case-studies.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Graduate School of Management, Saint Petersburg University, Master in International Business", "lang": "en_GB"}, {"name": "dc.subject", "value": "internationalization strategy", "lang": "en_GB"}, {"name": "dc.subject", "value": "typology", "lang": "en_GB"}, {"name": "dc.subject", "value": "standardization", "lang": "en_GB"}, {"name": "dc.subject", "value": "transferability", "lang": "en_GB"}, {"name": "dc.subject", "value": "information technologies", "lang": "en_GB"}, {"name": "dc.subject", "value": "custom and standard software development", "lang": "en_GB"}, {"name": "dc.subject", "value": "cтратегия интернационализации", "lang": "en_GB"}, {"name": "dc.subject", "value": "типология", "lang": "en_GB"}, {"name": "dc.subject", "value": "стандартизация", "lang": "en_GB"}, {"name": "dc.subject", "value": "переносимость", "lang": "en_GB"}, {"name": "dc.subject", "value": "информационные технологии (ИТ)", "lang": "en_GB"}, {"name": "dc.subject", "value": "разработка заказного и стандартного программного обеспечения", "lang": "en_GB"}, {"name": "dc.title", "value": "Typology of internationalization strategies of Russian IT-companies", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Типология стратегий интернационализации российских ИТ-компаний", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Цели исследования: описать структуру российского ИТ-рынка, идентифицировать компании которые имеют отделения за рубежом, описать их стратегии интернационализации и выделить типичные стратегии в соответствии с разработанной теоретической моделью. В течение этого исследования был составлен список из 25 российских ИТ-компаний имеющих зарубежные представительства, а также была составлена сегментация рынка основанная на эмпирических данных. Зарубежные операции изучаемых компаний были оценены в соответствии с теоретической моделью разработанной на основе существующей литературы на тему интернационализации а также на основе литературы описывающей специфику глобальной ИТ-индустрии. Исследование включает главы о типах дистрибьюции и партнерских сетях компаний, т.к. данные вопросы напрямую связаны со стратегиями интернационализации. Два кластера компаний соответствующие двум сегментам рынка – заказному и стандартному программному обеспечению – были составлены на основе стратегий интернационализации. Компании входящие в кластеры были оценены как следующие двум различным стратегиям интернационализации в зависимости от уровня стандартизации продукта и транспортируемости элементов цепочки ценностей.", "lang": "en_GB"}], "resources": [{"filename": "Murzin_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/970/1/Murzin_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "112,92 kB"}, {"filename": "Murzin_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/970/2/Murzin_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "64,57 kB"}, {"filename": "Typology of internationalization strategies of Russian IT-companies [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/970/6/Typology%20of%20internationalization%20strategies%20of%20Russian%20IT-companies%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,61 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/911", "title": "Marketing Communications and Conspicuous Consumption: the Case of World Luxury Empires Promotion", "metadata": [{"name": "dc.contributor.author", "value": "Bakharevskaya, Olesya A.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Бахаревская, О. А.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-23T18:38:37Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-23T18:38:37Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/911", "lang": "-"}, {"name": "dc.description.abstract", "value": "This thesis is dedicated to marketing communications in the demonstrative consumption. This includes analysis of specific marketing communications to consumers by the ostentatious luxury brands to retain existing and attract new \"show off\" customers. The author explores the possibility to stimulate the demonstrative consumption by means of marketing. The best marketing campaigns are leading \"luxury\" of conglomerates LVMH Richemont, Gucci Group 2010 - 2011, were analyzed. The main questions answered by the study are as follows: What specific marketing luxury brands? What motivation conspicuous consumption of the most important and how they can promote through integrated marketing communications? The practical aspect of this work is to develop a guideline for the marketing strategies of luxury brands, based on the results of the study.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Graduate School of Management, Saint Petersburg University, Master in International Business", "lang": "en_GB"}, {"name": "dc.subject", "value": "marketing communications", "lang": "en_GB"}, {"name": "dc.subject", "value": "luxury", "lang": "en_GB"}, {"name": "dc.subject", "value": "conspicuous consumption", "lang": "en_GB"}, {"name": "dc.subject", "value": "маркетинговые коммуникации", "lang": "en_GB"}, {"name": "dc.subject", "value": "роскошь", "lang": "en_GB"}, {"name": "dc.subject", "value": "демонстративное потребление", "lang": "en_GB"}, {"name": "dc.title", "value": "Marketing Communications and Conspicuous Consumption: the Case of World Luxury Empires Promotion", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Маркетинговые коммуникации и демонстративное потребление (на примере продвижения мировых империй роскоши)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Данная дипломная работа посвящена маркетинговым коммуникациям в демонстративном потреблении. Под этим подразумевается анализ специфики маркетинговых коммуникаций для демонстративных потребителей со стороны люксовых брендов с целью удержания существующих и привлечения новых «демонстративных» клиентов. Автор исследует возможность стимулировать демонстративное потребление с помощью средств маркетинга. Лучшие маркетинговые кампании лидирующих «люксовых» конгломератов LVMH Richemont, Gucci Group 2010 – 2011 года были проанализированы. Основными вопросами, на которые отвечает исследование, являются следующими: в чем специфика маркетинга люксовых брендов? Какие мотивации демонстративного потребления самые значимые и как их можно стимулировать через интегрированные маркетинговые коммуникации? Практический аспект данной работы заключается в разработке гайдлайнов для маркетинговых стратегий люксовых брендов, основываясь на результатах исследования.", "lang": "en_GB"}], "resources": [{"filename": "Bakharevskaya_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/911/1/Bakharevskaya_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "107,53 kB"}, {"filename": "Bakharevskaya_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/911/2/Bakharevskaya_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "69,2 kB"}, {"filename": "Marketing communications and conspicuous consumption_ the case of world luxury empires promotion master's thesis (MIB) – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/911/6/Marketing%20communications%20and%20conspicuous%20consumption_%20the%20case%20of%20world%20luxury%20empires%20promotion%20master%27s%20thesis%20%28MIB%29%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,44 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/1008", "title": "Cross-cultural differences influence analysis on corruption level reduction using experimental gaming", "metadata": [{"name": "dc.contributor.advisor", "value": "Zenkevich, Nikolay A.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Popova, Ekaterina", "lang": "-"}, {"name": "dc.contributor.author", "value": "Попова, Ек.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-04-01T10:58:45Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-04-01T10:58:45Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1008", "lang": "-"}, {"name": "dc.description.abstract", "value": "The thesis is dedicated to the ways corruption level may be reduced. It researches how culture may help reducing corruption level. It develops a methodology of evaluating the corruption level and cultural influence on importance of the factors, determining corruption. The thesis represents itself an example of applying this methodology by providing game-theoretic model of bribery and then by gaming the model. Experimental gaming gives an opportunity to observe how specific culture influences the importance of the factor in determining corruption level. Apart from demonstrating and improving the methodology, practical examples concerning ways to reduce corruption level and expected bribery sizes were provided after the playing of the experiments. The results of the research may be used by policy-makers in shaping anticorruption reforms, by multinationals in better evaluating country risks connected with corruption and selecting the representative of the company, and by researchers in further understanding of notion corruption, factors influencing corruption and ways to reduce corruption level.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Cross-cultural differences influence analysis on corruption level reduction using experimental gaming", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Анализ влияния кросс-культурных различий на снижение уровня коррупции при помощи экспериментального разыгрывания", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Магистерская диссертация посвящена теме путей снижение уровня коррупции. В работе рассматривается влияние культуры на возможности снижения уровня коррупции. В диссертации развивается и совершенствуется методология оценки уровня коррупции, а также анализа воздействия культуры на важность различных факторов, влияющих на коррупцию. В самой работе применяется предложенная методология путем рассмотрения теоретико-игровой модели коррупции и ее экспериментального разыгрывания. Экспериментальное разыгрывание дает возможность наблюдать, как кросс-культурные различия воздействуют на восприятие важности того или иного фактора, влияющего на коррупцию. Кроме демонстрирования и усовершенствования методологии, в работе также предлагаются практические примеры применения методологии для анализа путей снижения коррупции на основе проведенных экспериментов. Результаты исследования могут быть использованы законодателями для совершенствования антикоррупционных мер, международными корпорациями для улучшения методик оценки страновых рисков, связанных с коррупцией, и методик выбора представителей компании, а также исследователями для дальнейшего изучения понятия коррупция, факторов, влияющих на коррупцию и путей снижения уровня коррупции.", "lang": "en_GB"}], "resources": [{"filename": "Popova Ek_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1008/1/Popova%20Ek_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "104,18 kB"}, {"filename": "Popova Ek_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1008/2/Popova%20Ek_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "59,25 kB"}, {"filename": "Cross-cultural differences influence analysis on corruption level reduction using experimental gaming [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/1008/6/Cross-cultural%20differences%20influence%20analysis%20on%20corruption%20level%20reduction%20using%20experimental%20gaming%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,51 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/908", "title": "Ecological Orientation as a Sourсe of Competitive Advantage for International Companies on Russian Market: the Case of Ecological Food Product Market", "metadata": [{"name": "dc.contributor.author", "value": "Antonova, Anastasia S.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Антонова, А. С.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T12:08:46Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T12:08:46Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/908", "lang": "-"}, {"name": "dc.description.abstract", "value": "Many studies of ecology oriented consumer behavior demonstrate that there are a lot of social-economic and psychological factors that influence consumers’ behavior on the market for ecological products. Considering this, present study investigates consumer behavior on the Russian market of ecological products on the example of ecological food products market. It is examined how different factors influence and contribute the understanding of consumer buying behavior patterns. Study outlines results from Russian customer surveying and interviewing. It reveals factors that are significant for local consumers and constructs model containing these specific factors. Empirical data was analyzed by both discriminant and logistic regression analysis in order to distinguish and interpret the characteristics of different consumer groups and then test the influence of concrete variables and aggregate factors on the purchasing actions. The purchase behavior is presented as a dependent variable and determined by the binominal distribution of purchase likelihood. In conclusion, the paper presents managerial implications and recommendations for marketing managers of international companies on how to adjust their marketing activities on the Russian market in order to obtain better market opportunities for their ecological products.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Graduate School of Management, Saint Petersburg University, Master in International Business", "lang": "en_GB"}, {"name": "dc.subject", "value": "consumer behavior", "lang": "en_GB"}, {"name": "dc.subject", "value": "marketing strategy", "lang": "en_GB"}, {"name": "dc.subject", "value": "ecological products", "lang": "en_GB"}, {"name": "dc.subject", "value": "Russian food market", "lang": "en_GB"}, {"name": "dc.subject", "value": "discriminant analysis", "lang": "en_GB"}, {"name": "dc.subject", "value": "logistic regression analysis", "lang": "en_GB"}, {"name": "dc.subject", "value": "поведение потребителей", "lang": "en_GB"}, {"name": "dc.subject", "value": "маркетинговая стратегия", "lang": "en_GB"}, {"name": "dc.subject", "value": "экологические продукты", "lang": "en_GB"}, {"name": "dc.subject", "value": "российский рынок продуктов питания", "lang": "en_GB"}, {"name": "dc.subject", "value": "дискриминантный анализ", "lang": "en_GB"}, {"name": "dc.subject", "value": "логистический регрессионный анализ", "lang": "en_GB"}, {"name": "dc.title", "value": "Ecological Orientation as a Sourсe of Competitive Advantage for International Companies on Russian Market: the Case of Ecological Food Product Market", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Экологическая ориентация как источник конкурентного преимущества международных компаний на российском рынке (на примере рынка экологических продуктов питания)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Согласно исследованиям, посвященные изучению поведения потребителей, существует множество социо-экономических и психологических факторов, которые определяют поведение потребителей на рынках экологичных продуктов. Опираясь на прошлые исследования, в настоящей работе изучается поведение потребителей на Российских рынках экологических продуктов на примере рынка экологических продуктов питания. В частности, исследуется, каким образом различные факторы влияют и объясняют поведение потребителей на данных рынках. В ходе исследования применялись количественные и качественные методы сбора и анализа информации. Исследование выявило факторы, значимые при объяснении поведения российских потребителей на рынках экологических продуктов питания. Также была построена модель потребительского поведения, применительная к данным рынкам. Для анализа эмпирических данных применялся дискриминантный анализ и метод логистической регрессии. Фактическое поведение покупателя было представлено в виде зависимой бинарной переменной со значениями наличия или отсутствия факта совершения покупки. В заключение приводятся рекомендации для менеджеров международных компаний по адаптации их маркетинговых инициатив для Российского рынка, чтобы обеспечить лучшее продвижения их экологическим продуктам.", "lang": "en_GB"}], "resources": [{"filename": "Antonova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/908/1/Antonova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "86,5 kB"}, {"filename": "Antonova_Reference Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/908/2/Antonova_Reference%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "85,39 kB"}, {"filename": "Ecological orientation as a source for competitive advantage of international company on Russian market. Case of ecological food product market [master's thesis MIB] – ВШ.html", "url": "https://dspace.spbu.ru/bitstream/11701/908/6/Ecological%20orientation%20as%20a%20source%20for%20competitive%20advantage%20of%20international%20company%20on%20Russian%20market.%20Case%20of%20ecological%20food%20product%20market%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,64 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/997", "title": "International business game as a graduate talent recruitment tool", "metadata": [{"name": "dc.contributor.advisor", "value": "Latukha, Marina O.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Sheverdyaeva, Anna", "lang": "-"}, {"name": "dc.contributor.author", "value": "Шевердяева, А.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-30T20:44:38Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-30T20:44:38Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/997", "lang": "-"}, {"name": "dc.description.abstract", "value": "Objective of this research is to analyze existing international business games, identify their components, define graduate talent competences that components of business games are aimed at, and develop recommendations for managerial implication of identified international business game structure and correlations between components of the game and competencies of participants. For that purpose secondary data about eight international business games was analyzed, case study based on 4 in-depth interview with company representatives and 15 interviews with participants of business games and personal observations was created. 4 main research questions were set: 1. What kinds of international business games exist (by the way of conducting, by conductor)? 2. What components existing international business games consist of? 3. What are the competencies business international game aims at? 4. What is correlation between every identified international business game component and graduate talents competencies? Main results obtained showed that there are two types of international business games exist by the way of conducting: online and offline; two by conductor: conducted by academic and non-governmental organizations and business entities. 8 basic components of international business game and 13 competencies games aim at were identified; correlation between them found; and managerial implication recommendations about how to create basis for an international business game basing on competencies company is looking for in graduate talents developed.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "International Business Game", "lang": "en_GB"}, {"name": "dc.subject", "value": "Human Resource Management", "lang": "en_GB"}, {"name": "dc.subject", "value": "recruitment", "lang": "en_GB"}, {"name": "dc.subject", "value": "competence", "lang": "en_GB"}, {"name": "dc.subject", "value": "game elements", "lang": "en_GB"}, {"name": "dc.subject", "value": "graduate talents", "lang": "en_GB"}, {"name": "dc.subject", "value": "международная деловая игра", "lang": "en_GB"}, {"name": "dc.subject", "value": "управление персоналом", "lang": "en_GB"}, {"name": "dc.subject", "value": "рекрутинг", "lang": "en_GB"}, {"name": "dc.subject", "value": "компетенции", "lang": "en_GB"}, {"name": "dc.subject", "value": "игровые элементы", "lang": "en_GB"}, {"name": "dc.subject", "value": "молодые таланты", "lang": "en_GB"}, {"name": "dc.title", "value": "International business game as a graduate talent recruitment tool", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Международная деловая игра как инструмент рекрутинга молодых талантов", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Целью данного исследования было проанализировать существующие международные деловые игры, определить их составляющие компоненты, определить компетенции молодых талантов, на выявление которых направлены составляющие компоненты международных деловых игр и разработать рекомендации для менеджеров о том, как использовать на практике найденные взаимоотношения между компонентами международной деловой игры и компетенциями, на которые они направлены. Для этих целей были проанализированы вторичные данные о восьми международных деловых играх, был создан кейс, базирующийся на 4 детальных интервью с представителями компании и 15 интервью со студентами. Было поставлено 4 основных исследовательских задачи: 1. Определить какие виды международных деловых игр существуют в мире (на какой платформе они проводятся, кто является организатором) 2. Определить из каких компонентов состоит международная деловая игра. 3. Определить компетенции, на выявление которых нацелена международная деловая игра. 4. Найти взаимосвязь между каждым найденным компонентом международной деловой игры и компетенциями, на выявление которых он направлен. Полученные результаты показали, что существует два типа международных деловых игр по способу организации: дистанционные и недистанционные игры; также можно классифицировать международные деловые игры по типу организатора: организованные академическими и неправительственными организациями, а также организованные коммерческими предприятиями. В течение исследования было выявлено 8 базовых компонентов международных деловых игр и 13 компетенций, на выявление которых они направлены. Также была определена взаимосвязь существующая между компонентами и компетенциями. И в заключение были разработаны рекомендации для менеджеров о том, как создать базу компонентов для международной деловой игры, основываясь на том, какие компетенции компания-работодатель хочет видеть в молодых талантах.", "lang": "en_GB"}], "resources": [{"filename": "Sheverdyaeva_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/997/1/Sheverdyaeva_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "770,12 kB"}, {"filename": "Sheverdyaeva_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/997/2/Sheverdyaeva_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "820,71 kB"}, {"filename": "International business game as a graduate talent recruitment tool [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/997/6/International%20business%20game%20as%20a%20graduate%20talent%20recruitment%20tool%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,62 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/1002", "title": "A company's profitability prediction based on industry-adjusted DuPont analysis: The application of US methodology to Russian companies", "metadata": [{"name": "dc.contributor.advisor", "value": "Udovichenko, Olga M.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Yarunicheva, Anastasia", "lang": "-"}, {"name": "dc.contributor.author", "value": "Яруничева, А.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-31T17:17:44Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-31T17:17:44Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1002", "lang": "-"}, {"name": "dc.description.abstract", "value": "The research analyzes the applicability of industry-adjusted DuPont model, developed for the US market, for future RNOA prediction in the Russian market. Research is concentrated on analyzing time-series patterns and persistence of abnormal components of financial ratios and the influence on changes in future profitability. Research supports the assumption of industry-average reversion of financial ratios, indicating that ratios revert to industry median level, and shows that abnormal ATO time pattern is more persistent than abnormal PM. This lead to the conclusion that understanding the source of current abnormal profitability is important for future profitability predictions, and abnormal profitability based on abnormal PM lead to the future correction in the coefficient. All received results are comparable in the Russian and US market, implying that industry-adjusted DuPont model is applicable for future RNOA prediction in the Russian market.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "DuPont analysis", "lang": "en_GB"}, {"name": "dc.subject", "value": "profitability predictions", "lang": "en_GB"}, {"name": "dc.subject", "value": "persistence of financial ratios", "lang": "en_GB"}, {"name": "dc.subject", "value": "mean reversion", "lang": "en_GB"}, {"name": "dc.subject", "value": "анализ Дюпона", "lang": "en_GB"}, {"name": "dc.subject", "value": "прогнозирование прибыльности", "lang": "en_GB"}, {"name": "dc.subject", "value": "стабильность и временные характеристики финансовых коэффициентов", "lang": "en_GB"}, {"name": "dc.title", "value": "A company's profitability prediction based on industry-adjusted DuPont analysis: The application of US methodology to Russian companies", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Прогнозирование прибыльности компаний с использованием отраслевых приложений модели Дюпона: применение американской методологии к российским компаниям", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Исследование анализирует применимость отраслевых приложений модели Дюпона для прогнозирования прибыльности компаний на Российском рынке. Исследование сконцентрировано на анализе временных характеристик и устойчивости скорректированных показателей модели Дюпона, и их влияния на изменение будущей прибыльности. Как показывают результаты, финансовые коэффициенты модели Дюпона стремятся к отраслевым средним, однако временные характеристики показателей различаются, и наиболее стабильный график у скорректированного показателя оборачиваемости активов. Это позволяет сделать вывод, что понимание источника текущей прибыльности необходимо для корректного прогнозирования показателя прибыльности. Результаты исследования сопоставимы для Российского и Американского рынка, подтверждая, что отраслевые приложения модели Дюпона применимы для прогнозирования прибыльности компаний на Российском рынке.", "lang": "en_GB"}], "resources": [{"filename": "Yarunicheva_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1002/1/Yarunicheva_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "655,84 kB"}, {"filename": "Yarunicheva_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1002/2/Yarunicheva_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "908,77 kB"}, {"filename": "A company's profitability prediction based on industry-adjusted Dupont analysis_ the application of US methodology to Russian companies [master's thesis MIB] – ВШМ СПбГУ .html", "url": "https://dspace.spbu.ru/bitstream/11701/1002/6/A%20company%27s%20profitability%20prediction%20based%20on%20industry-adjusted%20Dupont%20analysis_%20the%20application%20of%20US%20methodology%20to%20Russian%20companies%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,59 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/1011", "title": "The cross-cultural effect of questionnaire formulation on the results of marketing research", "metadata": [{"name": "dc.contributor.advisor", "value": "Bogomolova, Ludmila N.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Rebikova, Natalia", "lang": "-"}, {"name": "dc.contributor.author", "value": "Ребикова, Н.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-04-01T11:23:00Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-04-01T11:23:00Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1011", "lang": "-"}, {"name": "dc.description.abstract", "value": "The master thesis is dedicated to the problems of cross-cultural marketing research and to the effects of questionnaire formulation process on the results of cross-cultural marketing research. This question is being actively researched by researchers from the fields of sociology, psychology and marketing sciences from different countries starting from 1940s. Nevertheless the majority if studies are quantitative studies that research ways of minimizing the statistical errors associated with marketing research. The model of the optimized questionnaire formulation process that is proposed in this work is based on the results of theoretical studies of different aspects of the process and also on the analyzed expert opinion of marketing research specialists from 24 different countries. The proposed recommendations can be effectively implemented by both marketing scientists and in real-life cross-cultural marketing research.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "The cross-cultural effect of questionnaire formulation on the results of marketing research", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Влияние межкультурного аспекта формулировки анкет на результаты маркетинговых исследований", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Магистерская диссертация посвящена проблемам межкультурных маркетинговых исследований и влиянию процесса формулировки вопросов на результаты межкультурных маркетинговых исследований. Данный вопрос активно исследуется с 1940х годов исследователями в области социологии, психологии и маркетинга из разных стран. Однако подавляющее большинство исследований являются количественными исследованиями, целью которых является найти способы минимизации статистических ошибок маркетинговых исследований. Предложенная в данной работе оптимизированная модель процесса формулирования анкет основывается на результатах теоретических исследований различных аспектов данного процесса, а также на предоставленных экспертных рекоммендациях специалистов по маркетинговым исследованиям из 24 стран. Предложенные рекоммендации могут быть эффективно использованы как теоретиками маркетинга, так и в практических межкультурных исследованиях.", "lang": "en_GB"}], "resources": [{"filename": "Rebikova_Avisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1011/1/Rebikova_Avisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "83,91 kB"}, {"filename": "Rebikova_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1011/2/Rebikova_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "75,63 kB"}, {"filename": "The cross-cultural effect of questionnaire formulation on the results of marketing research [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/1011/6/The%20cross-cultural%20effect%20of%20questionnaire%20formulation%20on%20the%20results%20of%20marketing%20research%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,29 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/916", "title": "Internationalisation of Russian service companies", "metadata": [{"name": "dc.contributor.author", "value": "Glukhov, Dmitry", "lang": "-"}, {"name": "dc.contributor.author", "value": "Глухов, Д.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-23T19:40:21Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-23T19:40:21Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/916", "lang": "-"}, {"name": "dc.description.abstract", "value": "In the research paper we did make attempt to answer several questions. What particular entry modes do better correspond to the specifics of Russian service companies while internationalizing? How entry mode correlates to the firm’s and country’s specific advantages/disadvantages? How similar / different internationalization methods for various companies within the same industry? For the purpose of research three service industries were chosen: Telecommunications, Banking industry and IT industry. From the analysis provided it is possible to see that internal conditions and approaches for internationalization are different between service industries, as well as it is different in terms of firm organizational structure. One of the advantages, or in some cases limitation, lies in governmental support of the company. When the role of the government is high, the company prefers acquisition with a majoritarian stake of shares in the company. That tendency is seen in telecom and banking industry, where the role of the state is high. The other situation is in less state-supported industry – IT, where companies’ most preferable entry mode is creating partnerships. CSA and FSA critically affects firms decision about its entry-mode. Country-Specific Advantage for Russian service companies, as it can be viewed from the conclusions, are working mainly in CIS countries. Russia, as an informal center of CIS is accepted and developed much better than its neighbors. So, the attitude to the Russian service is positive in CIS. In countries outside CIS, Russian service companies are affected by another business environment and attitude to their host country. Due to Country-Specific Disadvantages they are not able to develop their operations on the same scale as it is done in CIS. Firm-Specific advantages of described companies are better applied in CIS countries as well. Russian companies using its experience and reputation gained on home market together with ability to invest capital for development in foreign markets are able to earn its leadership in foreign markets. The difference of entry-modes within one industry is not common. There is a tendency of choosing the same entry mode for all companies, described. For telecom firms it is acquisitions, for banks – opening subsidiaries and for IT companies – creating partnerships.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Graduate School of Management, Saint Petersburg University, Master in International Business", "lang": "en_GB"}, {"name": "dc.subject", "value": "internationalization", "lang": "en_GB"}, {"name": "dc.subject", "value": "service companies", "lang": "en_GB"}, {"name": "dc.subject", "value": "entry-mode", "lang": "en_GB"}, {"name": "dc.subject", "value": "acquisitions", "lang": "en_GB"}, {"name": "dc.subject", "value": "FDI", "lang": "en_GB"}, {"name": "dc.subject", "value": "telecommunications", "lang": "en_GB"}, {"name": "dc.subject", "value": "banking", "lang": "en_GB"}, {"name": "dc.subject", "value": "IT", "lang": "en_GB"}, {"name": "dc.subject", "value": "интернационализация", "lang": "en_GB"}, {"name": "dc.subject", "value": "компании в сфере услуг", "lang": "en_GB"}, {"name": "dc.subject", "value": "метод выхода на рынок", "lang": "en_GB"}, {"name": "dc.subject", "value": "поглощение", "lang": "en_GB"}, {"name": "dc.subject", "value": "прямые иностранные инвестиции", "lang": "en_GB"}, {"name": "dc.subject", "value": "телекоммуникации", "lang": "en_GB"}, {"name": "dc.subject", "value": "банки", "lang": "en_GB"}, {"name": "dc.subject", "value": "ИТ", "lang": "en_GB"}, {"name": "dc.title", "value": "Internationalisation of Russian service companies", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Интернационализация российских компаний в сфере услуг", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "В исследовательской работе автор попытался ответить на несколько вопросов. Какие конкретный метода выхода на международный рынок больше подходят российским компаниям в сфере услуг? Зависит ли метод выхода на международный рынок от характеристик фирмы и страны ее происхождения? Насколько одинаковы/различны методы выхода на международный рынок для компаний из одной индустрии. Для целей исследования были выбраны три индустрии: телекоммуникации, банковский сектор, ИТ. Из проведенного анализа можно сделать вывод, что внутренние условия и подходы к интернационализации разные у разных индустрий, а также отличаются в зависимости от характеристик фирмы. Одна из характеристик это поддержка государства. Если роль государства высокая, то компания предпочитает поглощения как метод интернационализации, если роль низкая, то компании создают партнерские отношения. Специфические преимущества страны (СПС) и фирмы (СПФ) влияют на метод интернационализации компании. СПС для российских компаний, насколько это можно увидеть в заключении, работает лишь в странах СНГ. Россия как неформальный центр СНГ, принимается и развивается лучше чем ее соседи и восприятие российских компаний в сфере услуг достаточно высокое в этих странах. За пределами СНГ российские компании сталкиваются с иной бизнес атмосферой и отношением к ним как к компаниям из России. Из-за подобных СПС они не способны наладить международную деятельность также как и в СНГ. СПФ описанных компаний также применяются лучше в странах СНГ. Российские компании используют свой опыт и репутацию полученную на домашнем рынке и, вместе с возможностью инвестировать крупный капитал для развития на зарубежных рынках, эти компании способны добиваться лидерства за рубежом. Различие в методах интернационализации внутри одной индустрии не наблюдается. Существует тенденция выбора одного и того же метода выхода на международный рынок внутри описанных индустрий. Для телеком-компаний это поглощения, для банков – открытие филиалов, для ИТ-компаний – создание партнерств.", "lang": "en_GB"}], "resources": [{"filename": "Glukhov_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/916/1/Glukhov_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "52,74 kB"}, {"filename": "Glukhov_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/916/2/Glukhov_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "103,74 kB"}, {"filename": "Internationalization of Russian service companies [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/916/6/Internationalization%20of%20Russian%20service%20companies%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,15 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/977", "title": "The influence of the board of directors' structure on a company effectiveness: The international comparative analysis", "metadata": [{"name": "dc.contributor.advisor", "value": "Udovichenko, Olga M.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Rudenko, Kirill", "lang": "-"}, {"name": "dc.contributor.author", "value": "Руденко, К.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T19:58:11Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T19:58:11Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/977", "lang": "-"}, {"name": "dc.description.abstract", "value": "This master thesis work conducts comparative research on structure of the Board of directors of enterprises in Russia, Malaysia, Germany and France (since they belong to similar model of corporate governance). It constructs the models on the relationships between structure of the Board of Directors and financial indicators (Tobin's Q). Research studies the relationship between the Characteristics of Boards, including the size of Board, structure of Board, directors’ shareholding, women and government presence and the company’s financial performance by descriptive statistics method and regression analysis. Results show existence of common tendencies in presented countries which with further research will allow creating international recommendations for Board composition.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "structure of Board of Directors", "lang": "en_GB"}, {"name": "dc.subject", "value": "companies’ financial performance", "lang": "en_GB"}, {"name": "dc.subject", "value": "empirical research", "lang": "en_GB"}, {"name": "dc.subject", "value": "international comparative analysis", "lang": "en_GB"}, {"name": "dc.subject", "value": "структура Совета Директоров", "lang": "en_GB"}, {"name": "dc.subject", "value": "финансовая результативность компании", "lang": "en_GB"}, {"name": "dc.subject", "value": "эмпирическое исследование", "lang": "en_GB"}, {"name": "dc.subject", "value": "международный сравнительный анализ", "lang": "en_GB"}, {"name": "dc.title", "value": "The influence of the board of directors' structure on a company effectiveness: The international comparative analysis", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Влияние структуры Совета директоров на результативность компании: международный сравнительный анализ", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "В исследовании проводится сравнительный анализ структуры Совета директоров в странах со сходной моделью корпоративного управления, таких как Россия, Малайзия, Германия и Франция. Работа использует эмпирический метод исследования, анализируя компании в России, Малайзии, Германии и Франции 2008-2009 гг. Для этой цели построена модель взаимосвязи между структурой Совета Директоров и финансовыми показателями (коэффициент Тобина). Таким образом, изучается связь между такими характеристиками структуры СД, как количество Директоров, количество независимых Директоров, участие Директоров в собственности компании, присутствие в нем женщин и представителей власти, и финансовыми показателями с помощью описательной статистики и регрессионного анализа. Результаты показывают о наличии сходных тенденций в представленных странах, что вместе с дальнейшими исследованиями позволит сделать общие международные рекомендации по составу СД.", "lang": "en_GB"}], "resources": [{"filename": "Rudenko_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/977/1/Rudenko_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "50,89 kB"}, {"filename": "Rudenko_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/977/2/Rudenko_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "95,16 kB"}, {"filename": "The influence of the board of directors' structure on company effectiveness_ the international comparative analysis [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/977/6/The%20influence%20of%20the%20board%20of%20directors%27%20structure%20on%20company%20effectiveness_%20the%20international%20comparative%20analysis%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,18 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/888", "title": "Russian market entry decision for an e-business company: The case of Ampparit Inc.", "metadata": [{"name": "dc.contributor.author", "value": "Akulov, Vasily", "lang": "-"}, {"name": "dc.contributor.author", "value": "Акулов, В.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-21T23:08:14Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-21T23:08:14Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/888", "lang": "-"}, {"name": "dc.description.abstract", "value": "The aim of the study was to examine foreign operation methods and suggest the entry mode for the Russian E-business market. Ampparit Inc. was chosen as a case company, as it operates in the e-commerce B2B type of the business by providing Witpik - media monitoring service. The concept of foreign operation method was clarified with a specific focus on Russian market peculiarities and E-business. The main focuses of the present work were to figure out the most applicable entry mode for the Russian market in case of e-business company and factors affecting the decision about entry, including risks, barriers and other aspects.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "E-business", "lang": "en_GB"}, {"name": "dc.subject", "value": "Russia", "lang": "en_GB"}, {"name": "dc.subject", "value": "foreign operation methods", "lang": "en_GB"}, {"name": "dc.title", "value": "Russian market entry decision for an e-business company: The case of Ampparit Inc.", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Решение о выходе на российский рынок интернет-компании: на примере компании Амппарит", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}], "resources": [{"filename": "Akulov_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/888/1/Akulov_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "130,59 kB"}, {"filename": "Akulov_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/888/2/Akulov_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "92,28 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/1015", "title": "Culture-based approach to understanding consumer behavior: Comparison of Russian and Chinese consumers", "metadata": [{"name": "dc.contributor.advisor", "value": "Smirnova, Maria M.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Sinitskaya, Yulia", "lang": "-"}, {"name": "dc.contributor.author", "value": "Синицкая Ю.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-04-01T12:04:42Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-04-01T12:04:42Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1015", "lang": "-"}, {"name": "dc.description.abstract", "value": "This study examines the relationship of consumer values, needs and purchase behavior in Chinese and Russian consumer markets. Values proved to be the underlying determinants of consumer needs to be satisfied by three groups of consumer products: apparel, skincare and consumer high-tech products. Three types of needs identified (functional, experimental and social) were established to significantly influence consumer behavior and attitudes, thus, validating the hierarchal relationship of values, needs and consumer behavior. Among the three types of needs functional ones proved to be the most important needs for consumers in both markets. Ten consumer behavior aspects and attitudes were explored in this study: brand discrimination, preference for foreign brands, preference for local brands, brand loyalty, innovative behavior, luxury as a signal of taste, status consumption, RWOM, PWOM and impulse purchases. Implications for brand image and strategic marketing management for international markets were discussed.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Culture-based approach to understanding consumer behavior: Comparison of Russian and Chinese consumers", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Кросс-культурный подход к пониманию поведения потребителей: сравнение российских и китайских потребителей", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Магистерская диссертация посвящена исследованию влияния культурных ценностей на нужды потребителей, которые, в свою очередь, влияют на поведение потребителей в Китае и России. Предложенная модель была рассмотрена на примере трех рыночных сегментов: одежды, продуктов по уходу за кожей и высокотехнологичной продукции. Исследование доказало, что три выявленные категории потребительских нужд (функциональные, экспериментальные / эмоциональные и социальные) влияют на поведение потребителей, тем самым, подтверждая верность принятой многоуровневой модели. Влияние нужд на поведение потребителей было рассмотрено на примере десяти аспектов поведения потребителей: внимании к брендам, предпочтении иностранных брендов, предпочтении местных брендов, приверженности определенным брендам, инновационном поведении, отношении к роскоши, отношении к роскоши как к показателю хорошего вкуса, статусном потреблении, маркетинге “из уст в уста” и cпонтанном покупательском поведении. Магистерская диссертация имеет практическую пользу и предлагает рекоммендации маркетологам для принятия успешных стратегических решений в сфере маркетинга.", "lang": "en_GB"}], "resources": [{"filename": "Sinitskaya_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1015/1/Sinitskaya_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "71,74 kB"}, {"filename": "Sinitskaya_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1015/2/Sinitskaya_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "77,98 kB"}, {"filename": "Culture-based approach to understanding consumer behavior_ comparison of Russian and Chinese consumers [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/1015/6/Culture-based%20approach%20to%20understanding%20consumer%20behavior_%20comparison%20of%20Russian%20and%20Chinese%20consumers%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,65 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/917", "title": "Disclosure on corporate Web-sites: The comparative study of publicly traded Russian and US companies", "metadata": [{"name": "dc.contributor.author", "value": "Devyatova, Anna", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-23T19:46:03Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-23T19:46:03Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/917", "lang": "-"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Disclosure on corporate Web-sites: The comparative study of publicly traded Russian and US companies", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Раскрытие информации на корпоративных веб-сайтах: сравнительный анализ открытых российских и американских компаний", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Девятова, А.", "lang": "-"}], "resources": []}

{"url": "https://dspace.spbu.ru/handle/11701/934", "title": "Factors influencing executive compensation system:evidence from telecommunications industry (USA)", "metadata": [{"name": "dc.contributor.author", "value": "Ladyzhenko, Yulia", "lang": "-"}, {"name": "dc.contributor.author", "value": "Ладыженко, Ю.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-25T13:06:14Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-25T13:06:14Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/934", "lang": "-"}, {"name": "dc.description.abstract", "value": "The objective of the Master thesis is to define the relationship between a set of factors and executive compensation system to develop recommendations which will enable companies to imply better corporate governance practices in their management process. The study revealed that executive compensation is strongly and positively related to revenue and earnings per share of the company, and unrelated to return on net assets and market value added. This result enables companies to use executive compensation system as an effective mechanism to eliminate agency problem and, consequently, agency costs. In addition to this, the current research documented that before and after the crisis executive compensation was explained by revenue of a company, whereas during the crisis there was no significant correlation between compensation and factors. The incremental contribution of the study is the set of recommendations tailored for telecommunications companies.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "corporate governance", "lang": "en_GB"}, {"name": "dc.subject", "value": "executive compensation system", "lang": "en_GB"}, {"name": "dc.subject", "value": "performance", "lang": "en_GB"}, {"name": "dc.subject", "value": "factors", "lang": "en_GB"}, {"name": "dc.subject", "value": "корпоративное управление", "lang": "en_GB"}, {"name": "dc.subject", "value": "система вознаграждения менеджеров", "lang": "en_GB"}, {"name": "dc.subject", "value": "деятельность компании", "lang": "en_GB"}, {"name": "dc.subject", "value": "факторы", "lang": "en_GB"}, {"name": "dc.title", "value": "Factors influencing executive compensation system:evidence from telecommunications industry (USA)", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Факторы, влияющие на вознаграждение менеджеров (на примере компаний отрасли телекоммуникаций США)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Целью настоящей магистерской диссертации является определение взаимосвязи между факторами, способными оказать влияние на вознаграждение, и суммой компенсационного пакета СЕО для разработки рекомендаций по эффективному корпоративному управлению. В результате проведенного исследования было доказано, что вознаграждение менеджеров прямо пропорционально зависит от выручки и доходности акций компании и не зависит от рентабельности чистых активов и добавленной рыночной стоимости. В связи с этим можно сделать вывод, что высокие показатели деятельности компании гарантируют высокое вознаграждение, а, следовательно, менеджеры могут использовать его как эффективный механизм управления агентскими проблемой и агентскими издержками. Магистерская диссертация рассматривает практическую пользу и рекомендации для менеджеров, а также вклад, внесенный в развитие теории эффективного корпоративного управления в компаниях.", "lang": "en_GB"}], "resources": [{"filename": "Ladyzhenko_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/934/1/Ladyzhenko_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "154,03 kB"}, {"filename": "Ladyzhenko_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/934/2/Ladyzhenko_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "782,64 kB"}, {"filename": "Factors influencing executive compensation system_ evidence from telecommunications industry (USA) [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/934/6/Factors%20influencing%20executive%20compensation%20system_%20evidence%20from%20telecommunications%20industry%20%28USA%29%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,45 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/980", "title": "The comparison of the innovative activities of national and international companies operating on the Russian market", "metadata": [{"name": "dc.contributor.advisor", "value": "Kouchtch, Sergei P.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Spivak, Svetlana", "lang": "-"}, {"name": "dc.contributor.author", "value": "Спивак, С.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T20:30:36Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T20:30:36Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/980", "lang": "-"}, {"name": "dc.description.abstract", "value": "This paper focuses on the comparison of the innovative activities of medium and large Russian and international companies operating on the Russian information and communication technologies (ICT) market. The influence of the origin of the companies on the overall innovative performance was analyzed. Innovation Radar Framework was used for the measurement and comparison of the innovative activities of the companies. 332 respondents from innovative companies presented on the Russian market took part in the quantitative research. Among them there were 9% of all Russian and international ICT companies operating on the Russian market. Specific recommendations for the successful innovative development of the Russian companies operating in the ICT sector were developed.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "innovative activities", "lang": "en_GB"}, {"name": "dc.subject", "value": "measurement of innovative activities", "lang": "en_GB"}, {"name": "dc.subject", "value": "Innovation Radar measurement scale", "lang": "en_GB"}, {"name": "dc.subject", "value": "comparison of Russian and international companies", "lang": "en_GB"}, {"name": "dc.subject", "value": "инновационная деятельность", "lang": "en_GB"}, {"name": "dc.subject", "value": "измерение инновационной деятельности", "lang": "en_GB"}, {"name": "dc.subject", "value": "инновационный радар", "lang": "en_GB"}, {"name": "dc.subject", "value": "сравнение российских и международных компаний", "lang": "en_GB"}, {"name": "dc.title", "value": "The comparison of the innovative activities of national and international companies operating on the Russian market", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Сравнительный анализ инновационной деятельности российских и международных компаний, оперирующих на россйском рынке", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "В данном исследовании проводится сравнительный анализ инновационной деятельности средних и крупных российских и международных компаний, оперирующих на российском рынке информационно-коммуникационных технологий (ИКТ). Влияние происхождения компании на её инновационную деятельность исследовалось в данной работе детально. Метрика «Инновационный Радар» использовалась в данной работе для того, чтобы комплексно оценить инновационную деятельность компаний, сравнить их между собой. В исследовании приняли участие 332 представителя различных инновационных компаний, представленных в РФ. Данная выборка включила в себя 9% всех российских и международных ИКТ компаний, что позволило автору исследования сфокусироваться именно на данном секторе. В результате проведенного исследования были разработаны рекомендации для успешного инновационного развития российских компаний, оперирующих на рынке ИКТ.", "lang": "en_GB"}], "resources": [{"filename": "Spivak_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/980/1/Spivak_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "93,21 kB"}, {"filename": "Spivak_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/980/2/Spivak_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "54,25 kB"}, {"filename": "Comparison of the innovative activities of Russian and international companies operating on the Russian market [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/980/6/Comparison%20of%20the%20innovative%20activities%20of%20Russian%20and%20international%20companies%20operating%20on%20the%20Russian%20market%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,74 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/889", "title": "SaaS Business Model Implementation on the International and Russian Markets", "metadata": [{"name": "dc.contributor.author", "value": "Artemov, Alexander", "lang": "-"}, {"name": "dc.contributor.author", "value": "Артемов, А.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-21T23:18:15Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-21T23:18:15Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/889", "lang": "-"}, {"name": "dc.description.abstract", "value": "The goal of the study is to extract the differences (in comparison to world-wide practices) and cons. of implementation of SaaS business model by Russian vendors. The field of Russian SaaS market and its view from the vendor‟s side is basically very small amount of research done. Although no academia sources comparing the indicators of Software-as-a-Service business model implementation are present. In order to focus on the topic the qualitative research method was chose for the study. While performing the empirical part, a very high rate of interest from the vendor‟s side was demonstrated. The practices performed on the Russian market often repeat the International ones, although, taking into consideration that the market is on its almost launching point, there are a lot of external factors effecting it. The relatively small rate of competition sometimes helps to succeed companies even if the underperform necessary activities. Although the world-wide practices might be used in order to improve the vendor‟s position on the market.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Graduate School of Management, Saint Petersburg University, Master in Information Technologies and Innovation Management", "lang": "en_GB"}, {"name": "dc.subject", "value": "software", "lang": "en_GB"}, {"name": "dc.subject", "value": "software-as-a-service", "lang": "en_GB"}, {"name": "dc.subject", "value": "SaaS", "lang": "en_GB"}, {"name": "dc.subject", "value": "business model", "lang": "en_GB"}, {"name": "dc.subject", "value": "business model implementation", "lang": "en_GB"}, {"name": "dc.subject", "value": "Russian and international markets", "lang": "en_GB"}, {"name": "dc.title", "value": "SaaS Business Model Implementation on the International and Russian Markets", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Реализация бизнес модели \"софт как услуга\" на международном и российском рынках", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}], "resources": [{"filename": "Artemov_Advisor's Reference.doc", "url": "https://dspace.spbu.ru/bitstream/11701/889/1/Artemov_Advisor%27s%20Reference.doc", "format": "Microsoft Word", "description": null, "size": "57 kB"}, {"filename": "Artemov_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/889/2/Artemov_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "20,4 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/974", "title": "Russian small R&D companies: Strategic imperatives of internationalisation", "metadata": [{"name": "dc.contributor.advisor", "value": "Cherenkov, Vitally I.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Petropavlovskiy, Dmitry", "lang": "-"}, {"name": "dc.contributor.author", "value": "Петропавловский, Д.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T19:45:32Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T19:45:32Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/974", "lang": "-"}, {"name": "dc.description.abstract", "value": "Paper concentrates on Russian small innovative companies with international views, involved in the global innovative process and participating in technology and knowledge transfer. 1) Research part gathers trends, factors and obstacles for internationalization of Russian SRDCs with a final objective of incorporate them in an integrated and complex model of the possible channels of cooperation of Russian SRDCs with foreign players reflecting the effects of such cooperation on Russian National Innovation System within D.A. Medvedev 5I Paradigm. 2) Proving the need of internationalization for Russian SRDC. 3) Definition and analysis of a framework for choosing a strategy of Russian SRDC based on specific examples and trends detected in the study of their internationalization process.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "National innovation system", "lang": "en_GB"}, {"name": "dc.subject", "value": "Medvedev 4I (5I) Paradigm", "lang": "en_GB"}, {"name": "dc.subject", "value": "innovation", "lang": "en_GB"}, {"name": "dc.subject", "value": "innovative strategy", "lang": "en_GB"}, {"name": "dc.subject", "value": "innovative company", "lang": "en_GB"}, {"name": "dc.subject", "value": "Small R&D (hi-tech) company (SRDC)", "lang": "en_GB"}, {"name": "dc.subject", "value": "SRDC internationalization", "lang": "en_GB"}, {"name": "dc.subject", "value": "international knowledge and technologies transfer", "lang": "en_GB"}, {"name": "dc.subject", "value": "complimentary products", "lang": "en_GB"}, {"name": "dc.subject", "value": "outsourcing", "lang": "en_GB"}, {"name": "dc.subject", "value": "R&D process", "lang": "en_GB"}, {"name": "dc.subject", "value": "IP strategy", "lang": "en_GB"}, {"name": "dc.subject", "value": "Национальная инновационная система", "lang": "en_GB"}, {"name": "dc.subject", "value": "парадигма 5И Д.А. Медведева", "lang": "en_GB"}, {"name": "dc.subject", "value": "инновации", "lang": "en_GB"}, {"name": "dc.subject", "value": "инновационная стратегия", "lang": "en_GB"}, {"name": "dc.subject", "value": "инновационная компания", "lang": "en_GB"}, {"name": "dc.subject", "value": "малые инновационные предприятия", "lang": "en_GB"}, {"name": "dc.subject", "value": "интернационализация", "lang": "en_GB"}, {"name": "dc.subject", "value": "международный трансфер знаний и технологий", "lang": "en_GB"}, {"name": "dc.subject", "value": "комплиментарные продукты", "lang": "en_GB"}, {"name": "dc.subject", "value": "аутсорсинг", "lang": "en_GB"}, {"name": "dc.subject", "value": "научно-исследовательский процесс", "lang": "en_GB"}, {"name": "dc.subject", "value": "стратегия развития интеллектуальной собственности", "lang": "en_GB"}, {"name": "dc.title", "value": "Russian small R&D companies: Strategic imperatives of internationalisation", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Российские малые инновационные компании: стратегические императивы интернационализации", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "В работе изучаются российские малые инновационные компании, работающие с зарубежными партнерами, вовлеченные в глобальный инновационный процесс и участвующие в трансфере знаний и технологий. 1) Исследовательская часть включает анализ трендов, факторов и препятствий для интернационализации российских малых инновационных компаний с конечной целью их объединения в единую комплексную модель возможных каналов сотрудничества российских малых инновационных фирм с зарубежными игроками с учетом влияния этого сотрудничества на национальную инновационную систему России в рамках парадигмы 5И Д.А. Медведева. 2) Доказательство императива интернационализации для российских малых инновационных компаний. 3) Определение и анализ модели для выбора стратегии российских малых инновационных компаний на базе конкретных актуальных кейсов и трендов, выявленных в процессе изучения процесса их интернационализации.", "lang": "en_GB"}], "resources": [{"filename": "Petropavlovskiy_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/974/1/Petropavlovskiy_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "89,07 kB"}, {"filename": "Petropavlovskiy_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/974/2/Petropavlovskiy_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "88,37 kB"}, {"filename": "Russian small R&D companies_ strategic imperatives for internationalisation [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/974/6/Russian%20small%20R%26D%20companies_%20strategic%20imperatives%20for%20internationalisation%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,95 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/927", "title": "The influence of marketing expenditures on firm value: The case of European and American FMCG companies", "metadata": [{"name": "dc.contributor.advisor", "value": "Smirnova, Maria M.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Keshishev, Ilia", "lang": "-"}, {"name": "dc.contributor.author", "value": "Кешишев, И.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-24T09:49:54Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-24T09:49:54Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/927", "lang": "-"}, {"name": "dc.description.abstract", "value": "Aim of the research is to identify the influence of marketing expenditures on a firm value. Considering the fact that marketing activities are really important in FMCG sector, then analysis of American and European FMCG companies, finding the difference in marketing expenditures impact on a firm value among them is essential. The research objectives are: Identify the role of marketing expenditures for a firm value o\tAnalyze existing models of marketing expenditures impact assessment on a firm value o\tAnalyze the impact of marketing expenditures on a firm value; Make conclusions over received results and propose future research implications Research results: Expenditures on Marketing have almost equal impact on a firm value in cases of American and European companies; Selling, General and Administrative expenditures appeared to have more impact on a firm value in case of American FMCG companies; Sales growth appeared to have almost no impact on a firm value in case of European FMCG companies, opposite to American ones.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "marketing expenditures", "lang": "en_GB"}, {"name": "dc.subject", "value": "firm value", "lang": "en_GB"}, {"name": "dc.subject", "value": "financial performance", "lang": "en_GB"}, {"name": "dc.subject", "value": "return on marketing investment", "lang": "en_GB"}, {"name": "dc.subject", "value": "FMCG", "lang": "en_GB"}, {"name": "dc.subject", "value": "расходы на маркетинг", "lang": "en_GB"}, {"name": "dc.subject", "value": "стоимость компании", "lang": "en_GB"}, {"name": "dc.subject", "value": "финансовые показатели", "lang": "en_GB"}, {"name": "dc.subject", "value": "возврат на маркетинговые инвестиции", "lang": "en_GB"}, {"name": "dc.subject", "value": "потребительские товары быстрого потребления (FMCG)", "lang": "en_GB"}, {"name": "dc.title", "value": "The influence of marketing expenditures on firm value: The case of European and American FMCG companies", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Влияние расходов на маркетинг на стоимость компании (на примере европейских и американских компаний, производящих потребительские товары быстрого использования)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Цель исследования: определить степень влияния расходов на маркетинг на стоимость компании. Принимая во внимание тот факт, что маркетинговая деятельность играет важную роль в секторе FMCG (потребительских товаров быстрого потребления), в работе был проведен сравнительный анализ влияния расходов на маркетинг американских и европейских FMCG компаний. Цели исследования: Определить методы воздействия маркетинговой деятельности на стоимость компании; Проанализировать существующие теоретические модели и подходы к оценке влияния расходов на маркетинг на стоимость компании; Провести основное исследование по построенной модели; По результатам проведенного анализа описать выводы исследования и предложить направления дальнейшего исследования темы Результаты исследования: Расходы на маркетинг оказали практически одинаковое влияние на стоимость компании в обоих случаях американских и европейских FMCG компаний; Общие, административные и расходы на продажу оказали большее влияние на стоимость компаний в случае американских FMCG компаний; Рост продаж практически не оказал влияния на стоимость европейских FMCG компаний, в отличие от влияния на стоимость американских FMCG компаний.", "lang": "en_GB"}], "resources": [{"filename": "Keshishev_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/927/4/Keshishev_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "1,74 MB"}, {"filename": "Keshishev_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/927/5/Keshishev_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "132,52 kB"}, {"filename": "The influence of marketing expenditures on a firm value_ the case of American and European FMCG companies [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/927/8/The%20influence%20of%20marketing%20expenditures%20on%20a%20firm%20value_%20the%20case%20of%20American%20and%20European%20FMCG%20companies%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,72 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/906", "title": "Combining Productivity and Renewal in a Production Organisation: the Case Study on Organisational Ambidexterity", "metadata": [{"name": "dc.contributor.author", "value": "Jukakoski, Mika M.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Юкакоски, М. М.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T11:47:16Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T11:47:16Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/906", "lang": "-"}, {"name": "dc.description.abstract", "value": "This case study examined how productivity and renewalare combined in a production organization operating in process industry through the antecedents of organizational ambidexterity; structure, culture, and management. The empirical material consisted of semistructured interviews, observations and case organization documents. The findings suggest that the case organization structurally separates exploitation and exploration toseparate units. However, it was found that the units focusing on exploration also devote resources to exploitation. External networks, such as customers, suppliers, and other factories seemed to play a role in the exploration activities, as well as in learning activities, which were connected to renewal. Productivity was seen as a natural part of a production organization and pursued at manufacturing units. Process management techniques appeared to be spread across the organization and having positive impact on exploitation and negative impact on exploration. The managerial culture and management’s capability to communicate goals, vision and strategy was found to be unsatisfactory. This thesis contributes to the new research paradigm of organizational ambidexterity by providing unique results on how the antecedents of organizational ambidexterity are accomplished in a production organization. Furthermore, the thesis extends the previous research of organizational renewalcapability by connecting it to the ambidexterity theory.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Graduate School of Management, Saint Petersburg University, Master in Information Technologies and Innovation Management", "lang": "en_GB"}, {"name": "dc.subject", "value": "organizational renewal", "lang": "en_GB"}, {"name": "dc.subject", "value": "organizational ambidexterity", "lang": "en_GB"}, {"name": "dc.subject", "value": "productivity", "lang": "en_GB"}, {"name": "dc.subject", "value": "organizational structure", "lang": "en_GB"}, {"name": "dc.subject", "value": "organizational culture", "lang": "en_GB"}, {"name": "dc.subject", "value": "management", "lang": "en_GB"}, {"name": "dc.title", "value": "Combining Productivity and Renewal in a Production Organisation: the Case Study on Organisational Ambidexterity", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Совмещение производительности и обновления в производственной организации: кейс-исследование организационной амбивалентности", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}], "resources": [{"filename": "Jukakoski_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/906/1/Jukakoski_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "181,26 kB"}, {"filename": "Jukakoski_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/906/2/Jukakoski_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "176,39 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/930", "title": "Global fashion as a factor of the formation of conspicuous consumption", "metadata": [{"name": "dc.contributor.author", "value": "Kudryavtseva, Ekaterina", "lang": "-"}, {"name": "dc.contributor.author", "value": "Кудрявцева, Е.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-24T12:46:23Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-24T12:46:23Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/930", "lang": "-"}, {"name": "dc.description.abstract", "value": "This master thesis represents the research in the influence of global fashion on consumers and its role in the formation of conspicuous consumption. The research objective was to identify fashion factors that form conspicuous consumption. The research has multi-step structure and a complex of qualitative research techniques used because of the nature of the field of research and the type of consumers: method of observation, method of screening questionnaire, “snow-ball” method, in-depth interviews, and method of textual analysis. As a result of the conducted research , consumers ‘relation to fashion, their awareness on global luxury goods, 4 groups of motives of conspicuous consumption and reasons to follow fashion, combining both classical and post-modern characteristics, product- and atmospheric factors that influence the mood and desire to make luxury purchases, were identified. Finally, a new segmentation of conspicuous consumers in the relation to their style of life was offered: conspicuous dreamers, conspicuously addicted and mature conspicuous consumers. The managerial contribution of the research is preparation of recommendations for the global luxury companies operating on the Russian market for luxury product’s categories which are susceptible to fashion influences, taking into consideration the results of the conducted in-depth interviews and focusing three segments of the conspicuous consumers. The goal was to help global luxury companies increase sales of luxury products, improve service and design in the boutiques, comment on advertisement and other ideas. Besides, this also helps companies increase loyalty of the customer s and acquire new ones.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "fashion", "lang": "en_GB"}, {"name": "dc.subject", "value": "conspicuous consumption", "lang": "en_GB"}, {"name": "dc.subject", "value": "segmentation of conspicuous consumers", "lang": "en_GB"}, {"name": "dc.subject", "value": "the role of of fashion in the formation of conspicuous consumption", "lang": "en_GB"}, {"name": "dc.subject", "value": "factors of formations of conspicuous consumption", "lang": "en_GB"}, {"name": "dc.subject", "value": "мода", "lang": "en_GB"}, {"name": "dc.subject", "value": "демонстративное потребление", "lang": "en_GB"}, {"name": "dc.subject", "value": "сегментация демонстративных потребителей", "lang": "en_GB"}, {"name": "dc.subject", "value": "роль моды в формировании демонстративного потребления", "lang": "en_GB"}, {"name": "dc.subject", "value": "факторы формирования демонстративного поведения", "lang": "en_GB"}, {"name": "dc.title", "value": "Global fashion as a factor of the formation of conspicuous consumption", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Мировая мода как фактор формирования демонстративного потребления", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Данная магистерская диссертация представляет собой исследование, посвященное влиянию мировой моды на потребителя и ее роли в формировании демонстративного потребления. Целью исследования было определение модный факторов, формирующих демонстратив- ное потребление. Исследование имело многоступенчатую структуру и комплекс методов для количественного исследования, выбор ко-торых обусловлен спецификой области исследования и типа потребителя: метод наблюдения, метод скринингового анализа, метод «снежного кома», глубинные интервью, метод текстуального анализа. В результате проведенного исследования было определено отношение демонстративных потребителей к моде, их осведомленность о люксовых брендах, были выявлены 4 группы мотивов демонстра-тивного потребления и причины следования моде, принимая во вни-мание как классические характеристики мотивов потребления, так и новые тренды, факторы, влияющие на настроение и желание потре-бителей приобрести люксовый товар, такие как характеристики, присущие товару и атмосфера в бутике. Наконец, была предложена оригинальная сегментация демонстративных потребителей по их стилю жизни: «демонстративные мечтатели», «зависимые демон-стративные потребители» и «зрелые Демонстративные потребители». Данное исследование носит также практических характер: на основании результатов глубинных интервью были подготовлены рекомендации иностранным компаниях, производящим люксовые товары и поставляющим их на российский рынок. Акцент сделан на категории товаров, подверженные модным влияниям, и на три сегмента демонстративных потребителей. Целью предоставления рекомендаций было оказание помощи компаниям в увеличении продаж люксовых товаров, улучшении сервиса и дизайна в бутиках, а также дать некоторые рекомендации по рекламе и другие идеи. Кроме того, советы могли бы помочь компаниям укрепить лояльность их покупателей и привлечь новых клиентов.", "lang": "en_GB"}], "resources": [{"filename": "Kudryavtseva_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/930/1/Kudryavtseva_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "116,9 kB"}, {"filename": "Kudryavtseva_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/930/2/Kudryavtseva_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "91,77 kB"}, {"filename": "Global fashion as a factor of the formation of conspicuous consumption [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/930/6/Global%20fashion%20as%20a%20factor%20of%20the%20formation%20of%20conspicuous%20consumption%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,83 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/975", "title": "The analysis of private equity investments in secondary buy-outs: The case study of US market", "metadata": [{"name": "dc.contributor.author", "value": "Popov, Nikita", "lang": "-"}, {"name": "dc.contributor.author", "value": "Попов, Н.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T19:51:32Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T19:51:32Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/975", "lang": "-"}, {"name": "dc.description.abstract", "value": "Popularity of secondary buyouts is increasing from year to year – number of transactions grows with the faster rate than total number of buyout deals. However to date this topic is poorly studied and understood. The first goal of current research is to define the set of factors that influence returns from private equity investments in secondary buyouts. The second goal is to develop set of recommendations for both investors and private equity firm managers for asset allocation between primary and secondary buyouts. Conducted research results in several important findings. Secondary buyouts are associated much higher risk than primary and thus investors should require additional return for excess risk taken. The most likely exit from secondary buyout is a sale to another private equity firm. This is a new phenomenon not described before in the literature that can be called “tertiary” buyout. Even more surprising is a finding that this exit route is the most frequent outcome of secondary buyout and it is the second most profitable outcome for investors after the sale to strategic buyer. Holding period of secondary and primary buyouts are not statistically different, the same as not different are the mean returns. Debt is not a significant value creation driver in secondary buyouts – this is the contrary to primary buyouts where debt is one of the key value creation drivers.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "private equity", "lang": "en_GB"}, {"name": "dc.subject", "value": "buyout", "lang": "en_GB"}, {"name": "dc.subject", "value": "secondary buyout", "lang": "en_GB"}, {"name": "dc.subject", "value": "leveraged buyout", "lang": "en_GB"}, {"name": "dc.subject", "value": "прямые инвестиции", "lang": "en_GB"}, {"name": "dc.subject", "value": "выкуп", "lang": "en_GB"}, {"name": "dc.subject", "value": "вторичный выкуп", "lang": "en_GB"}, {"name": "dc.subject", "value": "выкуп с использованием долга", "lang": "en_GB"}, {"name": "dc.title", "value": "The analysis of private equity investments in secondary buy-outs: The case study of US market", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Анализ прямых инвестиций в сделки вторичного выкупа на примере рынка США", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Популярность вторичных выкупов возрастает от года к году – количество сделок растет более быстрыми темпами, чем общее количество выкупов с использованием долга. Однако на сегодняшний день данная тема слабо изучена и понята. Первой целью данного исследования является определение факторов влияющих на доходность от прямых инвестиций во вторичные выкупы. Второй целью является разработка рекомендаций для инвесторов и менеджеров фондов прямых инвестиций по распределению средств между первичными и вторичными выкупами. Проведенное исследование делает несколько важных открытий. Вторичные выкупы являются гораздо более рискованными, чем первичные, что означает, что инвесторы должны требовать повышенную доходность за дополнительный риск. Наиболее вероятным результатом вторичного выкупа является дальнейшая продажа выкупаемого актива компании, также специализирующейся на прямых инвестициях. Это новое, до этого не описанное в научной литературе, понятие может быть названо “третичный” выкуп. Еще более удивительно, что данный результат вторичного выкупа является наиболее частым и имеет вторую по величине доходность после продажи выкупаемого актива стратегическому покупателю. Инвестиционный период вторичных выкупов статистически не отличается от инвестиционного периода первичных, также как и средняя доходность. Долг не является значительным фактором создания стоимости при вторичных выкупах – это является противоположностью по сравнению с первичными выкупами, при которых величина использованного долга является одним из наиболее важных факторов создания стоимости.", "lang": "en_GB"}], "resources": [{"filename": "Popov_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/975/1/Popov_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "75,22 kB"}, {"filename": "Popov_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/975/2/Popov_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "76,02 kB"}, {"filename": "The analysis of private equity investments in secondary buy-outs_ the case study of US market master's thesis (MIB) – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/975/6/The%20analysis%20of%20private%20equity%20investments%20in%20secondary%20buy-outs_%20the%20case%20study%20of%20US%20market%20master%27s%20thesis%20%28MIB%29%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "HTML", "description": null, "size": "34,33 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/902", "title": "Analysis of companies' software as a service adoption intention factors", "metadata": [{"name": "dc.contributor.advisor", "value": "Yablonsky, Sergey A.", "lang": "-"}, {"name": "dc.contributor.advisor", "value": "Saarenketo, Sami", "lang": "-"}, {"name": "dc.contributor.author", "value": "Orlov, Dmitry", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T11:12:39Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T11:12:39Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/902", "lang": "-"}, {"name": "dc.description.abstract", "value": "The goal of this study is to develop managerial recommendations for international vendors and system integrators, which offer Software as a Service for enterprise information systems on the Russian market. Those recommendations can be used to develop marketing, sales, new product and service level agreement strategies. For those reasons factors affecting SaaS adoption were determined and their influence on intention to adoption was examined.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "cloud computing", "lang": "en_GB"}, {"name": "dc.subject", "value": "software as a service", "lang": "en_GB"}, {"name": "dc.subject", "value": "innovation adoption", "lang": "en_GB"}, {"name": "dc.title", "value": "Analysis of companies' software as a service adoption intention factors", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Анализ факторов, влияющих на внедрение программного обеспечения как услуги в компаниях", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Орлов, Д.", "lang": "-"}], "resources": [{"filename": "Orlov_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/902/1/Orlov_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "100,63 kB"}, {"filename": "Orlov_Referee's Review.doc", "url": "https://dspace.spbu.ru/bitstream/11701/902/2/Orlov_Referee%27s%20Review.doc", "format": "Microsoft Word", "description": null, "size": "59 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/914", "title": "Positioning as the basis of premium products promotional mix development: The case of Imperial Porcelain Manufacture on French market", "metadata": [{"name": "dc.contributor.author", "value": "Voronkov, Sergey", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-23T19:03:52Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-23T19:03:52Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/914", "lang": "-"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Positioning as the basis of premium products promotional mix development: The case of Imperial Porcelain Manufacture on French market", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Позиционирование как основа разработки комплекса мероприятий по продвижению премиальной продукции (на примере Императорского Фарфорового Завода на рынке Франции)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Воронков, С.", "lang": "-"}], "resources": []}

{"url": "https://dspace.spbu.ru/handle/11701/992", "title": "Determinants of firms collusive behavior: The empirical evidence from international cartels in the European Union", "metadata": [{"name": "dc.contributor.advisor", "value": "Bertrand, Olivier", "lang": "-"}, {"name": "dc.contributor.author", "value": "Fedorova, Evgeniya", "lang": "-"}, {"name": "dc.contributor.author", "value": "Фёдорова, Е.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-30T18:32:08Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-30T18:32:08Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/992", "lang": "-"}, {"name": "dc.description.abstract", "value": "Identify the factors of the firm collusive behaviour that can be applied to the improvements of the current practices of cartel detection.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "collusion", "lang": "en_GB"}, {"name": "dc.subject", "value": "cartel participation", "lang": "en_GB"}, {"name": "dc.subject", "value": "firm characteristics", "lang": "en_GB"}, {"name": "dc.subject", "value": "misconduct", "lang": "en_GB"}, {"name": "dc.subject", "value": "cговор", "lang": "en_GB"}, {"name": "dc.subject", "value": "участие в картеле", "lang": "en_GB"}, {"name": "dc.subject", "value": "показатели деятельности фирмы", "lang": "en_GB"}, {"name": "dc.subject", "value": "неподобающее поведение", "lang": "en_GB"}, {"name": "dc.title", "value": "Determinants of firms collusive behavior: The empirical evidence from international cartels in the European Union", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Детерминанты поведения фирм, осуществляющих сговор: эмпирический анализ международных картелей, действующих в Европейском Союзе", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Выявить факторы участия фирмы в картеле, которые могут быть применены для улучшения действующих практик обнаружения картелей.", "lang": "en_GB"}], "resources": [{"filename": "Fedorova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/992/1/Fedorova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "47,59 kB"}, {"filename": "Fedorova_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/992/2/Fedorova_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "54,27 kB"}, {"filename": "Determinants of firms collusive behaviour_ international cartels in the European Union [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/992/6/Determinants%20of%20firms%20collusive%20behaviour_%20international%20cartels%20in%20the%20European%20Union%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,17 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/897", "title": "Intellectual capital management in international and Russian software companies", "metadata": [{"name": "dc.contributor.advisor", "value": "Yablonsky, Sergey A.", "lang": "-"}, {"name": "dc.contributor.advisor", "value": "Kianto, Aino", "lang": "-"}, {"name": "dc.contributor.author", "value": "Levkina, Maria", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T10:36:30Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T10:36:30Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/897", "lang": "-"}, {"name": "dc.description.abstract", "value": "The importance of the company’s intellectual capital (IC) increased during the last decades due to knowledge-based economy development. Despite the clear understanding of the IC importance, researchers agree on the fact that many difficulties in management of intangibles still exist from the both theoretical and practical points of view. The goal of the study is to conduct a comparison of IC management approaches used in international and Russian software companies. To carry out a proper comparison and identify similarities and differences, software firms are explored from the point of view of IC, and then be compared in the context of international and Russian sectors. At the end of the study, current IC management findings in international and Russian software companies are presented, and comparison of IC management is done. It was investigated from the comparison that international and Russian software companies have similarities and few principal differences in several IC management areas. The comparison of IC management approaches between international and Russian software companies provide helpful information to both, researchers and practitioners.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "intellectual capital management", "lang": "en_GB"}, {"name": "dc.subject", "value": "software company", "lang": "en_GB"}, {"name": "dc.subject", "value": "Russia", "lang": "en_GB"}, {"name": "dc.title", "value": "Intellectual capital management in international and Russian software companies", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Управление интеллектуальным капиталом в международных и российских софтверных компаниях", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Левкина, М.", "lang": "-"}], "resources": [{"filename": "Levkina_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/897/1/Levkina_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "162 kB"}, {"filename": "Levkina_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/897/2/Levkina_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "232,62 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/929", "title": "Business models in interactive media: The case of Russian and international markets", "metadata": [{"name": "dc.contributor.author", "value": "Korchagin, Alexandr", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-24T09:59:51Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-24T09:59:51Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/929", "lang": "-"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Business models in interactive media: The case of Russian and international markets", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Бизнес-модели индустрии интерактивных медиа (на примере российского и международного рынков)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Корчагин, А.", "lang": "-"}], "resources": []}

{"url": "https://dspace.spbu.ru/handle/11701/994", "title": "The comparative analysis of value creation drivers: The case study of PetroChina and SHELL", "metadata": [{"name": "dc.contributor.author", "value": "Zhang, Bo", "lang": "-"}, {"name": "dc.contributor.author", "value": "Цзянь, Б.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-30T18:44:50Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-30T18:44:50Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/994", "lang": "-"}, {"name": "dc.description.abstract", "value": "The goal of the paper is to provide managerial implications to PetroChina and Shell by comparing the two companies’ intrinsic value creation drivers. The paper adopts combination methods of quantitative research and qualitative research. The residual earning model is used for getting intrinsic value and value creation drivers. The qualitative research explains the result of quantitative research by analyzing external and internal variables. The main results of the paper: PetroChina is fairly valued and Shell is undervalued by the market. The major value creation drivers of the two companies are similar, but their degrees of impact on the value are different. These differences major come from the external conditions the two companies operate in. PetroChina is too dependent on the Chinese market and government which can make PetroChina’s performance unstable in the future. Shell’s administration expense and financial cycle are two factors that may obstruct its value creation.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "value", "lang": "en_GB"}, {"name": "dc.subject", "value": "value creation drivers", "lang": "en_GB"}, {"name": "dc.subject", "value": "PetroChina", "lang": "en_GB"}, {"name": "dc.subject", "value": "Shell", "lang": "en_GB"}, {"name": "dc.subject", "value": "ценность", "lang": "en_GB"}, {"name": "dc.subject", "value": "факторы создания ценности", "lang": "en_GB"}, {"name": "dc.subject", "value": "PetroChina", "lang": "en_GB"}, {"name": "dc.subject", "value": "Shell", "lang": "en_GB"}, {"name": "dc.title", "value": "The comparative analysis of value creation drivers: The case study of PetroChina and SHELL", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Сравнительный анализ факторов создания ценности: на примере PetroChina и SHELL", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Целью данного исследования является разработка рекомендаций для компаний PetroChina и SHELL путем сравнительного анализа внутренних факторов создания ценности. В работе использованы как качественные, так и количественные методы исследования. Модель оценки остаточной прибыли используется для выявления внутренних факторов создания ценности. Качественное исследование объясняет результаты количественного путем анализа влияния внутренних и внешних факторов. Главные результаты исследования: компания PetroChina справедливо оценена, а компания Shell недооценена рынком. Главные факторы создания ценности у двух компаний схожи, однако степень их влияния на стоимость различна. Основная причина этих различий заключается в различных внешних условиях, в которых работают компании. Компания PetroChina слишком сильно зависит от конъюнктуры китайского рынка и правительства страны, что в дальнейшем может сделать операционные показатели компании нестабильными. Административные расходы и финансовый цикл компании Shell являются факторами, которые могут ограничить возможности компании по созданию стоимости.", "lang": "en_GB"}], "resources": [{"filename": "ZhangBo_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/994/1/ZhangBo_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "72,35 kB"}, {"filename": "ZhangBo_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/994/2/ZhangBo_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "48,89 kB"}, {"filename": "The comparative analysis of value creation drivers_ the case study of Petrochina and Shell [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/994/6/The%20comparative%20analysis%20of%20value%20creation%20drivers_%20the%20case%20study%20of%20Petrochina%20and%20Shell%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,22 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/933", "title": "The choice of operational methods by foreign retail companies in Russian market", "metadata": [{"name": "dc.contributor.author", "value": "Kunevich, Konstantin", "lang": "-"}, {"name": "dc.contributor.author", "value": "Куневич, К.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-25T12:53:21Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-25T12:53:21Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/933", "lang": "-"}, {"name": "dc.description.abstract", "value": "The thesis describes and analysis the problem of foreign operational method choice by foreign food retail companies in the Russian market. The study examines the evolution of internationalization theory in the context of operational method choice, the most common operational methods for food retail companies entering the Russian market, as well as the factors which influence the operational method choice. These factors are analyzed on the example of four companies: Auchan, Prisma, Ramstore and Spar. The study examines six factors: international experience, asset specificity, financial capabilities, market potential, market competition and distance between host and home country markets. The explanations of operational method choices of four companies from the sample are proposed based on the conducted analysis.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "The choice of operational methods by foreign retail companies in Russian market", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Выбор типа ведения операций зарубежными компаниями розничной торговли на российском рынке", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "В диссертации изложена и проанализирована проблема выбора типа ведения операций продуктовыми компаниями розничной торговли выходящих на российский рынок. В работе рассматривается эволюция теории интернационализации в свете изучаемой проблематики, наиболее распространенные для российского продуктового рынка типы ведения операций зарубежными компаниями, а так же факторы, которые влияют на выбор определенного типа ведения операций. Данные факторы проанализированы на примере четырех зарубежных компаний: Ашан, Призма, Рамстор и Спар. В работе представлен анализ шести факторов: опыт интернационализации, специфичность активов, финансовые возможности, потенциал рынка, конкуренция на рынке и дистанция между страной базирования зарубежной компании и российским рынком. На основе проведенного анализа в диссертации предложены обьяснения выбора типов ведения операций для каждой из рассмотренных компаний.", "lang": "en_GB"}], "resources": [{"filename": "Kunevich_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/933/1/Kunevich_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "88,51 kB"}, {"filename": "Kunevich_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/933/2/Kunevich_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "121,06 kB"}, {"filename": "The choice of operational methods by foreign retail companies in Russian market [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/933/6/The%20choice%20of%20operational%20methods%20by%20foreign%20retail%20companies%20in%20Russian%20market%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,03 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/1014", "title": "Innovation adoption in European countries", "metadata": [{"name": "dc.contributor.advisor", "value": "Bogomolova, Ludmila N.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Savelyeva, Ekaterina", "lang": "-"}, {"name": "dc.contributor.author", "value": "Савельева, Е.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-04-01T11:59:44Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-04-01T11:59:44Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1014", "lang": "-"}, {"name": "dc.description.abstract", "value": "This paper aims at investigation of innovation adoption characteristics in different European countries and among different industries on the levels of both innovation subjects (product vs. process) and nature of enterprise (R&D performer vs. non-R&D performer). The new definition of innovation adoption on the basis of Community Innovation Survey is suggested and a set of indicators which are used to account for the magnitude of innovation and adoption in the groups of R&D performers and non-R&D performers is introduced on the basis of this definition. Product and process innovation and adoption levels are investigated on the country and industry level separately for R&D performers and non-R&D performers for two observation periods (2004-2006 and 2006-2008). Temporal comparisons of the eight suggested indicators are made. A classification of European countries based on the levels of product and process innovation and adoption in groups of R&D performers and non-R&D performers is suggested.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Innovation adoption in European countries", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Заимствование инноваций в европейских странах", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Магистерская диссертация посвящена особенностям процесса заимствования инноваций как части процесса распространения инноваций в европейских странах. Основная цель работы заключается в выявлении различий между уровнями заимствования инноваций между европейскими странами в зависимости от уровня инноваций (товарные и процессные инновации) и особенностей предприятий (вовлеченными и не вовлеченными в R&D). В работе предложены индикаторы для определения общей инновационной активности в экономике и уровня заимствования инноваций, которые рассчитываются на основе данных Исследования Инновационной деятельности в Европейских странах (Community Innovation Survey). Различия в уровнях инновационной активности и уровнях заимствования инноваций рассмотрены на уровне стран, между отдельными отраслями экономики, также проведен сравнительный анализ показателей между двумя временными периодами: 2004-2006 и 2006-2008. В работе также предложена типология европейских стран на основе разработанных индикаторов инновационной деятельности и заимствования инноваций.", "lang": "en_GB"}], "resources": [{"filename": "Savelyeva_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1014/1/Savelyeva_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "96,9 kB"}, {"filename": "Savelyeva_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1014/2/Savelyeva_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "76,1 kB"}, {"filename": "Innovation adoption in European countries [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/1014/6/Innovation%20adoption%20in%20European%20countries%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,01 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/892", "title": "Organisational Learning Through Customer Interaction", "metadata": [{"name": "dc.contributor.author", "value": "Galinis, Vygantas", "lang": "-"}, {"name": "dc.contributor.author", "value": "Галинис, В.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T09:19:14Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T09:19:14Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/892", "lang": "-"}, {"name": "dc.description.abstract", "value": "In the fierce competition of today’s business world an organization’s capacity to learn maybe its only competitive advantage. This research aims at increasing the understanding on how organizational learning from the customer happens in technology companies. In doing so it provides a synthesized definition of organizational learning and investigates processes of organizational learning within technology companies. A qualitative research method and in-depth interviews with different sized high technology companies, as applied here, enables in-depth study of the learning processes. Research contributes to the understanding of what type of knowledge firms acquire, how new knowledge is transferred and used in a learning firm’s routines and processes. Research findings show that SMEs and large size companies also, depending on their position in the software value chain, consider different knowledge types as most important and that they use different learning methods to acquire knowledge from their customers.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Graduate School of Management, Saint Petersburg University, Master in Information Technologies and Innovation Management", "lang": "en_GB"}, {"name": "dc.subject", "value": "organizational learning", "lang": "en_GB"}, {"name": "dc.subject", "value": "organizational learning processes", "lang": "en_GB"}, {"name": "dc.subject", "value": "nature of knowledge", "lang": "en_GB"}, {"name": "dc.subject", "value": "ICT sector", "lang": "en_GB"}, {"name": "dc.title", "value": "Organisational Learning Through Customer Interaction", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Организационное научение через взаимодействие с клиентами", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}], "resources": [{"filename": "Vygantas_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/892/1/Vygantas_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "182,64 kB"}, {"filename": "Vygantas_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/892/2/Vygantas_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "175,26 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/936", "title": "Business process automation for small and medium enterprises", "metadata": [{"name": "dc.contributor.advisor", "value": "Zhukova, Sofya V.", "lang": "-"}, {"name": "dc.contributor.advisor", "value": "Sainio, Liisa-Maija", "lang": "-"}, {"name": "dc.contributor.author", "value": "Trapeznikov, Ivan", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-25T13:37:46Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-25T13:37:46Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/936", "lang": "-"}, {"name": "dc.description.abstract", "value": "The aim of the study was to examine problems that small and medium enterprises are facing during the implementation of business process automation projects. Study reveals problems from the point of view of companies who are implementing automation projects and from the point of view of IT-integrators who are specifying in IT solutions for small and medium companies. Data were collected from face-to-face and telephone intervoews with representatives from companies who had resent experience of business process automation and IT-integrators representatives who specialize on automation of small and medium enterprises. HR-problem, IT-infrastructure problems, organizational and other problems have been revealed during the study.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technology and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "business process", "lang": "en_GB"}, {"name": "dc.subject", "value": "business process automation", "lang": "en_GB"}, {"name": "dc.subject", "value": "small and medium enterprises", "lang": "en_GB"}, {"name": "dc.subject", "value": "IT integrators", "lang": "en_GB"}, {"name": "dc.subject", "value": "бизнес-процессы", "lang": "en_GB"}, {"name": "dc.subject", "value": "автоматизация бизнес-процессов", "lang": "en_GB"}, {"name": "dc.subject", "value": "малые и средние предприятие", "lang": "en_GB"}, {"name": "dc.subject", "value": "ИТ-интеграторы", "lang": "en_GB"}, {"name": "dc.title", "value": "Business process automation for small and medium enterprises", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Автоматизация бизнес-процессов в малом и среднем бизнесе", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Трапезников, И.", "lang": "-"}], "resources": [{"filename": "Trapeznikov_Advisor's Reference.doc", "url": "https://dspace.spbu.ru/bitstream/11701/936/1/Trapeznikov_Advisor%27s%20Reference.doc", "format": "Microsoft Word", "description": null, "size": "58 kB"}, {"filename": "Trapeznikov_Referee's Review.doc", "url": "https://dspace.spbu.ru/bitstream/11701/936/2/Trapeznikov_Referee%27s%20Review.doc", "format": "Microsoft Word", "description": null, "size": "47 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/982", "title": "The impact of corporate social performance on the organisation's labour market attractiveness: The comparative analysis of Russian and Finnish job-seekers", "metadata": [{"name": "dc.contributor.advisor", "value": "Blagov, Yury E.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Tokareva, Maria", "lang": "-"}, {"name": "dc.contributor.author", "value": "Токарева, М.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T20:50:05Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T20:50:05Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/982", "lang": "-"}, {"name": "dc.description.abstract", "value": "Study assesses importance of company’s corporate social performance for job-seekers, and investigates ways of communicating such information to target audience. During the research students of business schools from Russia and Finland were questioned. Results of the study have shown that Russian and Finnish students rate importance of CSP of their future importance differently, Finnish students rating it more important. Product quality, employee relations, and environment, were found to be most important for company attractiveness most among CSR dimensions. Regarding CSR communication, the findings have shown that special independent ratings, word of mouth, and company CSR reports were considered to be most reliable by job-seekers. Framework of CSR communication to potential employees is suggested.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "corporate social responsibility", "lang": "en_GB"}, {"name": "dc.subject", "value": "recruiting", "lang": "en_GB"}, {"name": "dc.subject", "value": "CSR communication", "lang": "en_GB"}, {"name": "dc.subject", "value": "корпоративная социальная деятельность", "lang": "en_GB"}, {"name": "dc.subject", "value": "найм персонала", "lang": "en_GB"}, {"name": "dc.subject", "value": "коммуникация КСО", "lang": "en_GB"}, {"name": "dc.title", "value": "The impact of corporate social performance on the organisation's labour market attractiveness: The comparative analysis of Russian and Finnish job-seekers", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Влияние корпоративной социальной деятельности компании на её привлекательность на рынке труда: сравнительный анализ российских и финских соискателей", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Исследование оценивает важность корпоративной социальной деятельности компании для соискателей, а также пути коммуникации этой информации целевой аудитории. В рамках исследования были опрошены студенты бизнес-школ России и Финляндии. Результаты исследования показали, что финские соискатели оценивают важность корпоративной социальной деятельности потенциального работодателя выше российских соискателей. Качество продукции, отношения с персоналом, а также проблемы окружающей среды оказались наиболее важными для привлекательности компании на рынке труда. Результаты исследования коммуникации КСО показали, что независимые рейтинги, рекомендации знакомых, а также отчетность компаний о КСО считаются соискателями наиболее заслуживающими доверия. Предложена модель коммуникации КСО потенциальным работникам компании.", "lang": "en_GB"}], "resources": [{"filename": "Tokareva_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/982/1/Tokareva_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "68,93 kB"}, {"filename": "Tokareva_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/982/2/Tokareva_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "73,18 kB"}, {"filename": "The impact of corporate social performance on the organization's labor market attractiveness_ the comparative analysis of Russian and Finnish job-seekers [master's thesis.html", "url": "https://dspace.spbu.ru/bitstream/11701/982/6/The%20impact%20of%20corporate%20social%20performance%20on%20the%20organization%27s%20labor%20market%20attractiveness_%20the%20comparative%20analysis%20of%20Russian%20and%20Finnish%20job-seekers%20%5bmaster%27s%20thesis.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,72 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/971", "title": "The Development of Entering Strategy for Foreign Health Care Companies into Russian Market", "metadata": [{"name": "dc.contributor.author", "value": "Svetlorusova, Olga S.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Светлорусова, О. С.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T19:28:29Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T19:28:29Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/971", "lang": "-"}, {"name": "dc.description.abstract", "value": "This research study develops main elements of entry strategy for foreign health care service providers entering the Russian market. Along with this the analysis of Russian health care market is provided, as far as it determines the choice of these elements to great extent. The research is based on the results of telephone interviews with citizens of Moscow and Saint Petersburg and in-depth interviews with the heads of public and private Russian medical clinics. The main outcomes of the research are justified recommendations concerning preferable timing of entry, required competitive advantages, main resources and key instruments of positioning for foreign companies, being interested in successful entrance into the Russian health care market.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Graduate School of Management, Saint Petersburg University, Master in International Business", "lang": "en_GB"}, {"name": "dc.subject", "value": "health care market", "lang": "en_GB"}, {"name": "dc.subject", "value": "entry strategy", "lang": "en_GB"}, {"name": "dc.subject", "value": "health care systems", "lang": "en_GB"}, {"name": "dc.subject", "value": "рынок медицинских услуг", "lang": "en_GB"}, {"name": "dc.subject", "value": "стратегия выхода на рынок", "lang": "en_GB"}, {"name": "dc.subject", "value": "организация системы здравоохранения", "lang": "en_GB"}, {"name": "dc.title", "value": "The Development of Entering Strategy for Foreign Health Care Companies into Russian Market", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Разработка стратегии выхода иностранных компаний на российский рынок медицинских услуг", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "В данной работе рассматриваются составляющие элементы стратегии выхода иностранных компаний на российский рынок медицинских услуг. Помимо этого дается анализ российского рынка медицинских услуг, который в значительной степени предопределяет выбор этих элементов. Исследование проводится на основе обработки телефонных опросов жителей Москвы и Санкт-Петербурга и глубинных интервью с главами государственных и частных клиник. Основные выводы работы заключаются в предоставлении обоснованных рекомендаций касаемо наиболее благоприятного времени для выхода на рынок, необходимых конкурентных преимуществ, требуемых ресурсов и ключевых инструментов позиционирования, необходимых иностранным компаниям, заинтересованным в успешном выходе на российский рынок медицинских услуг.", "lang": "en_GB"}], "resources": [{"filename": "Svetlorusova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/971/1/Svetlorusova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "68,23 kB"}, {"filename": "Svetlorusova_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/971/2/Svetlorusova_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "75,46 kB"}, {"filename": "The development of entering strategy for foreign health care companies into Russian market [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/971/6/The%20development%20of%20entering%20strategy%20for%20foreign%20health%20care%20companies%20into%20Russian%20market%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,29 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/1009", "title": "Improvement of procurement auctions’ attractiveness in Russia for foreign companies by preventing opportunistic behavior: Experimental gaming approach", "metadata": [{"name": "dc.contributor.advisor", "value": "Zenkevich, Nikolay. A.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Popova, Polina", "lang": "-"}, {"name": "dc.contributor.author", "value": "Попова, П.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-04-01T11:06:57Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-04-01T11:06:57Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1009", "lang": "-"}, {"name": "dc.description.abstract", "value": "The thesis is dedicated to the procurement auctions and opportunistic behavior (collusion and corruption) towards procurer. It researches how auction design influences the behavior of the participants during the auction. It develops a methodology of testing the auction design with the help of experimental gaming. The thesis represents itself an example of applying this methodology by providing game-theoretic models of selected auctions and then by playing them experimentally. Experimental gaming gives an opportunity to observe the behavior of the bidders and to correct the design of the auction according to the observations. Apart from demonstrating and improving the methodology, practical recommendations concerning auction design were provided after the playing of the experiments. These recommendations were made for the organizers of the procurement auctions in order to help to decrease possibility of collusion and corruption during the auctions.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Improvement of procurement auctions’ attractiveness in Russia for foreign companies by preventing opportunistic behavior: Experimental gaming approach", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Повышение привлекательности закупочных аукционов в России путем предотвращения оппортунистического поведения: метод экспериментального разыгрывания", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Магистерская диссертация посвящена теме закупочных аукционов и оппортунистического поведения (сговора и коррупции) по отношению к закупщику. В работе рассматривается влияние дизайна аукциона на поведение участников. В диссертации развивается и совершенствуется методология проверки дизайна аукциона при помощи экспериментального разыгрывания. В самой работе применяется предложенная методология путем рассмотрения теоретико-игровых моделей выбранных аукционов и их экспериментального разыгрывания. Экспериментальное разыгрывание дает возможность наблюдать за изменением поведения игроков в зависимости от дизайна аукциона и изменять дизайн в зависимости от полученных наблюдений. Кроме демонстрирования и усовершенствования методологии, в работе также предлагаются практические советы по дизайну аукциона на основе проведенных экспериментов. Эти рекомендации могут быть полезными для организаторов аукционов при разработке дизайна и правил аукционов, направленных на уменьшение сговора и коррупции участников аукционов.", "lang": "en_GB"}], "resources": [{"filename": "Popova Pol_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1009/1/Popova%20Pol_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "89,84 kB"}, {"filename": "Popova Pol_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1009/2/Popova%20Pol_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "72,59 kB"}, {"filename": "Improvement of procurement auctions' attractiveness in Russia for foreign companies by preventing opportunistic behavior_ experimental gaming approach [master's thesis MI.html", "url": "https://dspace.spbu.ru/bitstream/11701/1009/6/Improvement%20of%20procurement%20auctions%27%20attractiveness%20in%20Russia%20for%20foreign%20companies%20by%20preventing%20opportunistic%20behavior_%20experimental%20gaming%20approach%20%5bmaster%27s%20thesis%20MI.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,64 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/962", "title": "Russian consumer profile for the global luxury interior market", "metadata": [{"name": "dc.contributor.author", "value": "Mukanaeva, Irina", "lang": "-"}, {"name": "dc.contributor.author", "value": "Муканаева, И.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T09:12:48Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T09:12:48Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/962", "lang": "-"}, {"name": "dc.description.abstract", "value": "The goal of the current research is to create the Russian consumer profile for the global luxury interior market and to develop the set of recommendations for the luxury kitchen brands to communicate with consumers in a cost-effective manner. Research revealed two segments of the Russian luxury kitchen consumers. Key factors that affect the purchase decision in each segment have been identified. Research indicates that for the luxury kitchen brands to succeed on the Russian market communication strategies with different values and meanings should be developed, so that both socially oriented and personally oriented consumers are taken care of. Moreover, luxury kitchen brand managers should create a more valued and clear image of luxury brands that would highlight their competitive positions and differentiate from non-luxury ones, because now this boundary in the minds of the consumers is rather blurred.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "luxury market", "lang": "en_GB"}, {"name": "dc.subject", "value": "luxury kitchen brands", "lang": "en_GB"}, {"name": "dc.subject", "value": "consumer profile", "lang": "en_GB"}, {"name": "dc.subject", "value": "consumer segmentation", "lang": "en_GB"}, {"name": "dc.subject", "value": "рынок роскоши", "lang": "en_GB"}, {"name": "dc.subject", "value": "кухонные бренды класса люкс", "lang": "en_GB"}, {"name": "dc.subject", "value": "профиль потребителя", "lang": "en_GB"}, {"name": "dc.subject", "value": "сегментация потребителей", "lang": "en_GB"}, {"name": "dc.title", "value": "Russian consumer profile for the global luxury interior market", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Профиль российского клиента для глобального интерьерного рынка сегмента люкс", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Основной целью данного исследования является создание профиля Российского клиента для глобального интерьерного рынка сегмента люкс, а также разработка рекомендаций по выстраиванию эффективных коммуникаций с конечным потребителем. Результатом исследования стало выделение двух сегментов Российского потребителя кухонь класса люкс. Были определены ключевые факторы, оказывающие решающее значение на выбор кухонных брендов класса люкс. На основании предложенной сегментации исследователь предлагает ряд шагов для выстраивания эффективных коммуникационных стратегий с представителями обоих сегментов. Кроме того, было определено, что в сознании Российского потребителя происходит размывание имиджа кухонных брендов класса люкс, что приводит к необходимости их более четкого и ясного позиционирования и дифференциации от брендов среднего сегмента.", "lang": "en_GB"}], "resources": [{"filename": "Mukanaeva_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/962/1/Mukanaeva_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "92,94 kB"}, {"filename": "Mukanaeva_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/962/2/Mukanaeva_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "81,14 kB"}, {"filename": "Russian consumer profile for the global luxury interior market diss. MIB – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/962/6/Russian%20consumer%20profile%20for%20the%20global%20luxury%20interior%20market%20diss.%20MIB%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,18 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/981", "title": "Codes of ethics as an integral part of Corporate Social Performance (CSP): The case of international oil and gas companies", "metadata": [{"name": "dc.contributor.advisor", "value": "Blagov, Yury E.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Tazenkova, Polina", "lang": "-"}, {"name": "dc.contributor.author", "value": "Тазенкова, П.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T20:41:41Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T20:41:41Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/981", "lang": "-"}, {"name": "dc.description.abstract", "value": "The research is aimed at exploring the CSP of six international oil and gas companies (“British Petroleum” (“BP”), “Shell”, “Exxon Mobil”, “Gazprom”, “Lukoil” and “Rosneft”) and identifying whether the companies implement CSP as a system and, if yes, what the level of its consistency is. The consistent CSP system implies that the ethical principles codified in a code of ethics underlie CSP outcomes and are reflected in non-financial reports. To achieve the research objective two tasks were solved: firstly, the codes of ethics or equivalent documents and non-financial reports published by each of the peer companies were examined and compared to each other. Secondly, the consistency of the CSP systems was assessed. The analysis of the CSP documents resulted in the following conclusions: all companies except for “Gazprom” use CSP as s system; “BP” and “Exxon Mobil” show the highest level of CSP consistency; “Lukoil” tends towards fragmentized CSP; and the CSP of “Gazprom” could be treated as inconsistent as the company lacks the codification of its business principles. The results of the study provide the framework for the further research of CSP management as well as valuable recommendations for CSP managers.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "Corporate Social Performance", "lang": "en_GB"}, {"name": "dc.subject", "value": "CSP as a system", "lang": "en_GB"}, {"name": "dc.subject", "value": "level of consistency of CSP", "lang": "en_GB"}, {"name": "dc.subject", "value": "ethical principles", "lang": "en_GB"}, {"name": "dc.subject", "value": "codes of ethics", "lang": "en_GB"}, {"name": "dc.subject", "value": "non-financial reports", "lang": "en_GB"}, {"name": "dc.subject", "value": "Корпоративная Социальная Деятельность", "lang": "en_GB"}, {"name": "dc.subject", "value": "системный подход к КСД", "lang": "en_GB"}, {"name": "dc.subject", "value": "степень слаженности и последовательности КСД", "lang": "en_GB"}, {"name": "dc.subject", "value": "нефинансовые отчёты", "lang": "en_GB"}, {"name": "dc.subject", "value": "этические принципы", "lang": "en_GB"}, {"name": "dc.subject", "value": "этические кодексы", "lang": "en_GB"}, {"name": "dc.title", "value": "Codes of ethics as an integral part of Corporate Social Performance (CSP): The case of international oil and gas companies", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Этические кодексы в системе корпоративной социальной деятельности (КСД): на примере международных нефтегазовых компаний", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Цели исследования: изучить КСД шести международных нефтегазовых компаний («British Petroleum» («BP»), «Shell», «Exxon Mobil», «Газпром», «Лукойл» и «Роснефть») и определить, используют ли эти компании КСД как систему, и, если да, то какова степень её слаженности и последовательности. Системный подход к КСД подразумевает, что принципы, кодифицированные в этическом кодексе, определяют результаты КСД и отражаются в нефинансовых отчетах компании. Цели исследования были достигнуты с помощью решения двух задач: сначала были изучены и сопоставлены этические кодексы или эквивалентные им документы и нефинансовые отчеты компаний. Затем была произведена оценка слаженности и последовательности систем КСД. В результате анализа документов КСД были сделаны выводы: все компании, за исключением Газпрома, используют КСД как систему; наиболее высокая степень слаженности и последовательности КСД продемонстрирована «BP» и «Exxon Mobil»; компания «Лукойл» тяготеет к фрагментарному подходу к КСД; КСД «Газпрома» можно оценить как непоследовательную, т.к. принципы ведения бизнеса компанией не кодифицированы. Результаты данной работы вносят вклад в определение границ последующих исследований в области управления КСД и дают ценные рекомендации менеджерам КСД.", "lang": "en_GB"}], "resources": [{"filename": "Tazenkova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/981/1/Tazenkova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "71,69 kB"}, {"filename": "Tazenkova_Reference Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/981/2/Tazenkova_Reference%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "76,46 kB"}, {"filename": "Codes of ethics as an integral part of corporate social perfoprmance (CSP)_ the case of oil and gas international companies [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/981/6/Codes%20of%20ethics%20as%20an%20integral%20part%20of%20corporate%20social%20perfoprmance%20%28CSP%29_%20the%20case%20of%20oil%20and%20gas%20international%20companies%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,54 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/939", "title": "The role of integration with logistic services providers in the development of international FMCG companies in Russia: The case of Unilever", "metadata": [{"name": "dc.contributor.advisor", "value": "Krotov, Konstantin V.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Malyk, Natalia", "lang": "-"}, {"name": "dc.contributor.author", "value": "Малык, Н.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-25T20:52:10Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-25T20:52:10Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/939", "lang": "-"}, {"name": "dc.description.abstract", "value": "This master thesis is devoted to the analysis of the role of integration with logistics services providers in the development of international FMCG companies in Russia. The example of FMCG companies was chosen due to the proven importance of logistics for such companies and their trendsetter role in the area on logistics and supply chain management. Unilever was specifically selected as an interesting and sophisticated case-study, illustrating the approach of international companies to integration and highlighting not only the problems the MNCs face trying to implement their standard approach to logistics operations in Russia, but also the benefits they get if they work towards the adjustment of methods and tools as well as towards greater integration with the logistic services providers. It has been proved that the transaction costs, specific for the Russian market can not be minimized using the standardized solutions, Unilever implements in Europe. Moreover, since the most typical path to growth among the international FMCG companies, both in Russia and worldwide are acquisitions, the ability to quickly achieve synergies from acquisitions in order to achieve sustainable growth is the driving force towards greater focus on contract issues, as well as strong KPI-based control of logistic services providers in Russia.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "supply chain", "lang": "en_GB"}, {"name": "dc.subject", "value": "logistics", "lang": "en_GB"}, {"name": "dc.subject", "value": "integration", "lang": "en_GB"}, {"name": "dc.subject", "value": "Unilever", "lang": "en_GB"}, {"name": "dc.subject", "value": "IT", "lang": "en_GB"}, {"name": "dc.subject", "value": "case-study", "lang": "en_GB"}, {"name": "dc.subject", "value": "logistic services provider", "lang": "en_GB"}, {"name": "dc.subject", "value": "цепи поставок", "lang": "en_GB"}, {"name": "dc.subject", "value": "логистика", "lang": "en_GB"}, {"name": "dc.subject", "value": "интеграция", "lang": "en_GB"}, {"name": "dc.subject", "value": "Unilever", "lang": "en_GB"}, {"name": "dc.subject", "value": "IT", "lang": "en_GB"}, {"name": "dc.subject", "value": "кейс-метод", "lang": "en_GB"}, {"name": "dc.subject", "value": "провайдер логистических услуг", "lang": "en_GB"}, {"name": "dc.title", "value": "The role of integration with logistic services providers in the development of international FMCG companies in Russia: The case of Unilever", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Роль интеграции с провайдерами логистических услуг в развитии международных компаний сферы товаров повседневного спроса в России (на примере компании Unilever)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Данная магистрская диссертация посвящена анализу роли интеграции с провайдерами логистических услуг в развитии международных компаний сферы товаров повседневного спроса в России. Пример компаний сферы товаров повседневного спроса был выбран ввиду доказанности важности логистики для таких компаний, а так же их передовой роли этих компаний в области методов управления логистикой и цепями поставок. Unilever был выбран в качестве интересного и сложного кейса для рассмотрения, иллюстрирующего подход международных компаний к интеграции и подчеркивающего не только проблемы с которыми сталкиваются ТНК, пытаясь применять стандартный международный подход к логистике на российском рынке, но и те выгоды, которые ТНК получают если решают адаптировать свои методы и подходы к российской реальности. Данное исследование доказало, что транзакционные издержки, специфические для российского рынка не могут быть минимизированы используя стандартные решения, которые Unilever применяет в Европе. Более того, так как поглощения были выявлены как наиболее типичный способ роста международных компаний сферы товаров повседневного спроса как в России, так и в мире, умение не только заключить сделки, но и достигать синергии при слиянии – одна из ключевых компетенций таких компаний. Именно эта необходимость ведет к усилению роли интеграции с провайдерами логистических услуг, особенно в сфере специфики контрактов, а также контроля за провайдерами, основанного на ключевых индикаторах производительности.", "lang": "en_GB"}], "resources": [{"filename": "Malyk_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/939/1/Malyk_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "76,77 kB"}, {"filename": "Malyk_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/939/2/Malyk_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "77,5 kB"}, {"filename": "The role of integration with logistic services providers in the development of international FMCG companies in Russia _ (the case of Unilever) [master's thesis MIB] – ВШМ.html", "url": "https://dspace.spbu.ru/bitstream/11701/939/6/The%20role%20of%20integration%20with%20logistic%20services%20providers%20in%20the%20development%20of%20international%20FMCG%20companies%20in%20Russia%20_%20%28the%20case%20of%20Unilever%29%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,61 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/907", "title": "Due Diligence Process in Merges and Acquisitions: the Influence of Human Resource Management on the Deal Success", "metadata": [{"name": "dc.contributor.author", "value": "Averkova, Anna", "lang": "-"}, {"name": "dc.contributor.author", "value": "Аверкова, А.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T11:56:56Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T11:56:56Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/907", "lang": "-"}, {"name": "dc.description.abstract", "value": "Aim of the research: analysis of the relation between HRM involvement in due diligence process of M&A and subsequent deal success. Research questions: (1) Is there the influence of HR due diligence on the M&A deal success? (2) What are the particular areas of HRM due diligence, concentration on which lead to the deal success? Methods of the research: the survey among HR practitioners organized as on-line questionnaire, results of which were analyzed with the help of descriptive statistics and discriminant analysis. Research results: (1) the literature gap was covered (according to the literature review, today’s researches and practitioners don’t identify the influence of HRM involvement in due diligence stage of M&A on transaction); (2) a positive correlation between HRM involvement in due diligence process of M&A and the deal success was founded; (3) it was established that concentration on general HRM programs, corporate culture and payroll information during HRM due diligence leads to the deal success; (4) practical applicability of the findings was discussed in the paper; (5) respective recommendations were given to HR practitioners.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Graduate School of Management, Saint Petersburg University, Master in International Business", "lang": "en_GB"}, {"name": "dc.subject", "value": "mergers and acquisitions", "lang": "en_GB"}, {"name": "dc.subject", "value": "due diligence", "lang": "en_GB"}, {"name": "dc.subject", "value": "human resource management", "lang": "en_GB"}, {"name": "dc.subject", "value": "deal success", "lang": "en_GB"}, {"name": "dc.subject", "value": "слияния и поглощения", "lang": "en_GB"}, {"name": "dc.subject", "value": "дью-дилидженс", "lang": "en_GB"}, {"name": "dc.subject", "value": "управление человеческими ресурсами", "lang": "en_GB"}, {"name": "dc.subject", "value": "успешность сделки", "lang": "en_GB"}, {"name": "dc.title", "value": "Due Diligence Process in Merges and Acquisitions: the Influence of Human Resource Management on the Deal Success", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Процедура дью-дилидженс при слияниях и поглощениях компаний: влияние управления человеческими ресурсами на успешность сделки", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Цель исследования: анализ взаимосвязи вовлеченности управления человеческими ресурсами (УЧР) в процедуру дью-дилидженс при слияниях и поглощениях компаний и успешностью сделки. Вопросы исследования: (1) Существует ли влияние дью-дилидженс в области УЧР на успешность сделки по слиянию-поглощению? (2) Концентрация на каких конкретных областях УЧР в процедуре дью-дилидженс приводит к успешной сделке? Методы исследования: он-лайн анкетирование специалистов-практиков по УЧР, результаты которого были проанализированы с помощью дескриптивной статистики и дискриминантного анализа. Результаты исследования: (1) покрытие пробела в литературе (согласно обзору литературы, современные исследователи и практики не уделяют внимание влиянию вовлеченности УЧР в процедуру дью-дилидженс при слияниях и поглощениях компаний на успешность сделки; (2) найдена положительная взаимосвязь между участием УЧР в дью-дилидженс и успешностью сделки; (3) было установлено, что концентрация на общих практиках УЧР, корпоративной культуре и информации об оплате труда во время дью-дилидженс ведет к успешности сделки; (4) было рассмотрено практическое применение результатов исследования; (5) были даны соответствующие рекомендации специалистам-практикам по УЧР.", "lang": "en_GB"}], "resources": [{"filename": "Averkova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/907/1/Averkova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "82,43 kB"}, {"filename": "Averkova_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/907/2/Averkova_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "71,49 kB"}, {"filename": "Due diligence process in mergers and aquisitions_ the influence of human resource management on the deal success diss. MIB – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/907/6/Due%20diligence%20process%20in%20mergers%20and%20aquisitions_%20the%20influence%20of%20human%20resource%20management%20on%20the%20deal%20success%20diss.%20MIB%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,49 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/928", "title": "Choosing corporate portal configuration: The case of an international airport", "metadata": [{"name": "dc.contributor.author", "value": "Kokoulin, Kirill", "lang": "-"}, {"name": "dc.contributor.author", "value": "Кокоулин, К.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-24T09:57:31Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-24T09:57:31Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/928", "lang": "-"}, {"name": "dc.description.abstract", "value": "This paper presents a study which works out the methodology for choosing corporate portal configuration in international companies. The study consist in the analysis of the existing works and related concepts as well as in creation of new framework based on the results of the qualitative research conducted within the scope of the international airport. The research discusses the case of new Electronic Document Management System implementation based on a corporate portal and provides theoretical and managerial contributions.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "corporate portal configuration", "lang": "en_GB"}, {"name": "dc.subject", "value": "international airport", "lang": "en_GB"}, {"name": "dc.subject", "value": "electronic document management system", "lang": "en_GB"}, {"name": "dc.subject", "value": "конфигурация корпоративного портала", "lang": "en_GB"}, {"name": "dc.subject", "value": "международный аэропорт", "lang": "en_GB"}, {"name": "dc.subject", "value": "система электронного документооборота", "lang": "en_GB"}, {"name": "dc.title", "value": "Choosing corporate portal configuration: The case of an international airport", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Выбор конфигурации корпоративного портала (на примере международного аэропорта)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "В данной работе представлена разработанная автором методология выбора конфигурации корпоративного портала для международных компаний. Данное исследование включает в себя анализ существующих концепций и схем, соответствующих теме работы, а также разработку оригинального подхода к выбору конфигурации корпоративного портала на основе результатов качественного исследования, проведенного в рамках отдела Информационных Технологий международного аэропорта. Также в работе проведен анализ запуска системы электронного документооборота, встроенной в корпоративный портал компании, на основе которого проработаны практические рекомендации и теоретическая модель по выбору конфигурации корпоративного портала.", "lang": "en_GB"}], "resources": [{"filename": "Kokoulin_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/928/1/Kokoulin_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "743,39 kB"}, {"filename": "Kokoulin_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/928/2/Kokoulin_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "548,7 kB"}, {"filename": "Choosing corporate portal configuration_ the case of an international airport [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/928/6/Choosing%20corporate%20portal%20configuration_%20the%20case%20of%20an%20international%20airport%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,93 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/1007", "title": "Organizational mechanisms of corporate entrepreneurship: Practices of international companies", "metadata": [{"name": "dc.contributor.advisor", "value": "Shirokova, Galina V.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Popova, Evgeniia", "lang": "-"}, {"name": "dc.contributor.author", "value": "Попова, Ев.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-04-01T10:52:53Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-04-01T10:52:53Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1007", "lang": "-"}, {"name": "dc.description.abstract", "value": "The thesis research field on corporate entrepreneurship and studies organizational mechanisms that are conducive to its establishment in the company. The relevance of the research is connected with the conceptualization and systematization of the studied phenomena and examination of the corporate innovative performance as one of the most argued outcomes of corporate entrepreneurship. The analysis of the sample of international companies allowed to confirm research hypotheses on the positive relationship between organizational mechanisms of corporate entrepreneurship and three types of corporate innovative performance. It brings vital contributions to the theoretical development of the problem field as well as supports the applicability of certain factors of the organizational context in enhancing the innovative performance of firms in the real-life context. The thesis also proposes practical assessment instruments for the phenomena in study.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Organizational mechanisms of corporate entrepreneurship: Practices of international companies", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Организационные механизмы внутрифирменного предпринимательства: опыт международных компаний", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Магистерская диссертация посвящена исследованию развивающего проблемного поля внутрифирменного предпринимательства и в частности организационным механизмам, способствующим развитию предпринимательства в рамках устоявшихся организаций. Научная новизна работы связана с концептуализацией и систематизацией исследуемых феноменов, а также выделением и проверкой инновационных результатов деятельности фирмы как одного из наиболее актуальных результатов внедрения внутрифирменного предпринимательства. Исследование выборки международных компаний позволило подтвердить гипотезы, утверждающие наличие положительной взаимосвязи между организационными механизмами внутрифирменного предпринимательства и инновационными результатами деятельности фирмы. Это, с одной стороны, имеет большое теоретическое значение для исследуемого проблемного поля; а с другой позволяет использовать конкретные факторы организационной среды для повышения инновационных результатов компании в условиях реальной бизнес среды. Работа также предлагает практические инструментарии для исследования проблематики.", "lang": "en_GB"}], "resources": [{"filename": "Popova Ev_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1007/1/Popova%20Ev_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "124,83 kB"}, {"filename": "Popova Ev_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1007/2/Popova%20Ev_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "84,81 kB"}, {"filename": "Organizational mechanisms of corporate entrepreneurship_ practices of international companies [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/1007/6/Organizational%20mechanisms%20of%20corporate%20entrepreneurship_%20practices%20of%20international%20companies%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,33 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/895", "title": "The application of the multi-channel approach in marketing campaigns of luxury car dealers in Russia: The case of Land Rover", "metadata": [{"name": "dc.contributor.advisor", "value": "Cherenkov, Vitally I.", "lang": "-"}, {"name": "dc.contributor.advisor", "value": "Ellonen, Hanna-Kaisa", "lang": "-"}, {"name": "dc.contributor.author", "value": "Zyryanov, Anton", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T10:07:27Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T10:07:27Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/895", "lang": "-"}, {"name": "dc.description.abstract", "value": "Main goal is to evaluate how multi-channel approach in marketing campaign of luxury car dealers in Russia is applied. Main tasks of the study are: Define key concepts; Evaluate special features of car marketing in Russia; Compare strategies and results of 3 Land Rover dealers in Russia. As a result, the research helped to establish that the multi-channel approach in marketing campaigns reduces costs and increases efficiency of interaction with customers and also modifies the interaction processes within the company between various departments and decision making process, which positively affects the effectiveness of marketing activity.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "multi-channel approach", "lang": "en_GB"}, {"name": "dc.subject", "value": "luxury car", "lang": "en_GB"}, {"name": "dc.subject", "value": "marketing campaign", "lang": "en_GB"}, {"name": "dc.subject", "value": "Integrated Marketing Communications", "lang": "en_GB"}, {"name": "dc.title", "value": "The application of the multi-channel approach in marketing campaigns of luxury car dealers in Russia: The case of Land Rover", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Применение многоканального подхода в маркетинговых кампаниях дилеров автомобилей класса люкс в России (на примере Лэнд Ровер)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Зырянов, А.", "lang": "-"}], "resources": [{"filename": "Zyryanov_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/895/1/Zyryanov_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "282,99 kB"}, {"filename": "Zyryanov_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/895/2/Zyryanov_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "98,54 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/1006", "title": "Analysis of efficiency of the Russian stock market", "metadata": [{"name": "dc.contributor.advisor", "value": "Okulov, Vitaly L.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Petrov, Igor", "lang": "-"}, {"name": "dc.contributor.author", "value": "Петров, И.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-04-01T09:32:25Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-04-01T09:32:25Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1006", "lang": "-"}, {"name": "dc.description.abstract", "value": "Aim of the research is to evaluate the Efficient Market Hypothesis using the ESA method, by examining the corresponding reactions of highly liquid stocks in the Russian markets to new analyst reports. According to this we set the following research questions: (1) Is there a market reaction to the publication of sell-side analysts’ reports in Russian stock market (sample of MICEX10 companies)? (2) Are there any differences in market reactions to analysts’ reports depending on the types of brokerage houses analysts are employed by? (3) Are there any differences in market reactions to analysts’ reports depending on the direction of change in the target prices? (4) Are there any differences in market reactions to analysts’ reports depending on the type of analysts’ recommendations and the changes in analysts’ recommendations? Current study showed that the EMH cannot be rejected for the most liquid stocks, However, the completely different story evolves when one starts to go down the liquidity staircase: less liquid names like Severstal, Uralkali and Surgutneftegas tend to demonstrate significant reactions to the new analysts’ reports and thus the EMH for this stocks can be rejected.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Analysis of efficiency of the Russian stock market", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Анализ эффективности российского рынка ценных бумаг", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Цель исследования: используя метод ESA, в рамках общей проверки гипотезы эффективного рынка (EMH) исследовать реакцию российского рынка высоколиквидных акций на прогнозы аналитиков. Вопросы исследования: (1) Существуют ли реакция российского рынка акций на публикацию брокерскими фирмами информации об изменении прогнозных цен акций? (2) Существуют ли различия в реакциях рынка на публикацию информации об изменении прогнозных цен акций в зависимости от типа брокерской фирмы, в которой работает аналитик? (3) Существуют ли различия в реакциях рынка в зависимости от направления изменения целевых цен? (4) Существуют ли различия в реакциях рынка в зависимости от рекомендаций аналитиков и изменений в этих рекомендациях? Методы исследования: метод анализа событий. Результаты исследования: (1) Для самых высоколиквидных акций опровергнуть EMH не удалось, однако для менее ликвидных акций наблюдаются существенные противоречия с EMH (2) Акции Сбербанка и некоторые менее ликвидные акции существенно сильнее реагируют на понижение целевой цены, чем на ее повышение.", "lang": "en_GB"}], "resources": [{"filename": "Petrov_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1006/1/Petrov_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "78,36 kB"}, {"filename": "Petrov_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1006/2/Petrov_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "65,79 kB"}, {"filename": "Analysis of efficiency of the Russian stock market [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/1006/6/Analysis%20of%20efficiency%20of%20the%20Russian%20stock%20market%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,18 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/904", "title": "The analysis and mitigation of risks in FMCG supply chain: The case of BAT Eastern Europe", "metadata": [{"name": "dc.contributor.advisor", "value": "Krotov, Konstantin V.", "lang": "-"}, {"name": "dc.contributor.advisor", "value": "Hallikas, Jukka", "lang": "-"}, {"name": "dc.contributor.author", "value": "Startseva, Ekaterina", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T11:34:05Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T11:34:05Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/904", "lang": "-"}, {"name": "dc.description.abstract", "value": "This work investigates the Bullwhip Effect, which is one of the most important phenomena in contemporary supply chain management. The author uses most recent theoretical apparatus to analyze operational activities of a leading FMCG company British American Tobacco Eastern Europe. This paper investigates and describes the process in BAT supply chain management and considers the impact of the Bullwhip Effect together with the potential risks threatening company's operations. Emergence of the Bullwhip Effect leads to supply chain inefficiency. This paper contains methodological supply chain risk mitigation recommendations, description of a real case study and an analytical study of internal and external supply chain processes.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "supply chain", "lang": "en_GB"}, {"name": "dc.subject", "value": "risks analysis and mitigation", "lang": "en_GB"}, {"name": "dc.subject", "value": "Bullwhip Effect", "lang": "en_GB"}, {"name": "dc.title", "value": "The analysis and mitigation of risks in FMCG supply chain: The case of BAT Eastern Europe", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Анализ и снижение рисков в цепи поставок товаров повседнего спроса: на примере БАТ Восточная Европа", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Старцева, Е.", "lang": "-"}], "resources": [{"filename": "Startseva_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/904/1/Startseva_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "178,08 kB"}, {"filename": "Startseva_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/904/2/Startseva_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "305,08 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/901", "title": "Knowledge modelling for innovative companies: The case of business incubator", "metadata": [{"name": "dc.contributor.author", "value": "Naumov, Egor", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T10:59:37Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T10:59:37Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/901", "lang": "-"}, {"name": "dc.description.abstract", "value": "The paper presents a study which is aimed at building a knowledge model for a case company – business incubator “Ingria” (St. Petersburg, Russia). The business incubator is one of its kind organization in St. Petersburg, and one of the few in Russia, providing services for innovative entrepreneurial companies at an international level. Business incubation impact is deeply researched from the point of view of knowledge engineering. A list of managerial recommendations is formed upon the results of the study. Propositions for the further research are given as well. The paper also provides a broad analysis of various knowledge engineering tools used for visualization of knowledge, as well as knowledge modeling techniques.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "business incubation", "lang": "en_GB"}, {"name": "dc.subject", "value": "knowledge modeling", "lang": "en_GB"}, {"name": "dc.subject", "value": "knowledge engineering", "lang": "en_GB"}, {"name": "dc.subject", "value": "visualization tools", "lang": "en_GB"}, {"name": "dc.title", "value": "Knowledge modelling for innovative companies: The case of business incubator", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Моделирование знаний в инновационных компаниях на примере бизнеса инкубатора", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Наумов, Е.", "lang": "-"}], "resources": [{"filename": "Naumov_Advisor's Reference.doc", "url": "https://dspace.spbu.ru/bitstream/11701/901/1/Naumov_Advisor%27s%20Reference.doc", "format": "Microsoft Word", "description": null, "size": "49 kB"}, {"filename": "Naumov_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/901/2/Naumov_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "205,71 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/887", "title": "Process Analysis and Improvement in the Context of International Airport Information Management System Implementation: the Case Study of Northern Capital Gateway Company", "metadata": [{"name": "dc.contributor.author", "value": "Agulin, Petr N.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Агулин, П. Н.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-21T22:57:01Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-21T22:57:01Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/887", "lang": "-"}, {"name": "dc.description.abstract", "value": "This works aims to elaborate on the impacts of the new corporate information management system im-plementation (Airport Operational Database) onto change of operational and business processes in Operations Department of International Airport Pulkovo (Saint Petersburg). Main result: “to-be” models of processes in the context of the new AODB implementation.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Graduate School of Management, Saint Petersburg University, Master in Information Technologies and Innovation Management", "lang": "en_GB"}, {"name": "dc.subject", "value": "business process improvement", "lang": "en_GB"}, {"name": "dc.subject", "value": "business process assessment", "lang": "en_GB"}, {"name": "dc.subject", "value": "airport operational database", "lang": "en_GB"}, {"name": "dc.title", "value": "Process Analysis and Improvement in the Context of International Airport Information Management System Implementation: the Case Study of Northern Capital Gateway Company", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Анализ и оптимизация процессов при внедрении информационной системы международного аэропорта (на примере компании «Воздушные ворота Северной Пальмиры»)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}], "resources": [{"filename": "Agulin_Advisor's Reference.doc", "url": "https://dspace.spbu.ru/bitstream/11701/887/1/Agulin_Advisor%27s%20Reference.doc", "format": "Microsoft Word", "description": null, "size": "51,5 kB"}, {"filename": "Agulin_Referee's Review.doc", "url": "https://dspace.spbu.ru/bitstream/11701/887/2/Agulin_Referee%27s%20Review.doc", "format": "Microsoft Word", "description": null, "size": "59 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/990", "title": "The comparative analysis of price changes fairness perceptions: Housing market in Russia and Israel", "metadata": [{"name": "dc.contributor.author", "value": "Ustinova, Iulia", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-30T18:06:23Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-30T18:06:23Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/990", "lang": "-"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "The comparative analysis of price changes fairness perceptions: Housing market in Russia and Israel", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Сравнительный анализ восприятия справедливости изменения цены рынков жилья России и Израиля", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Устинова, Ю.", "lang": "-"}], "resources": []}

{"url": "https://dspace.spbu.ru/handle/11701/993", "title": "The impact of economic development on social entrepreneurial activity (based on the evidence from the Global Entrepreneurship Monitor data)", "metadata": [{"name": "dc.contributor.author", "value": "Chernyshev, Sergey", "lang": "-"}, {"name": "dc.contributor.author", "value": "Чернышев, С.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-30T18:37:57Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-30T18:37:57Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/993", "lang": "-"}, {"name": "dc.language.iso", "value": "en", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "The impact of economic development on social entrepreneurial activity (based on the evidence from the Global Entrepreneurship Monitor data)", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Влияние экономического развития на социальную предпринимательскую активность (на основе данных проекта \"Глобальный мониторинг предпринимательства\")", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}], "resources": [{"filename": "Chernyshev_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/993/1/Chernyshev_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "60,66 kB"}, {"filename": "Chernyshev_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/993/2/Chernyshev_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "81,81 kB"}, {"filename": "The impact of economic development on social entrepreneurial activity _ (the evidence from Global Entrepreneurship Monitor data) [master's thesis MIB] – ВШМ СПбГУ – Vival.html", "url": "https://dspace.spbu.ru/bitstream/11701/993/6/The%20impact%20of%20economic%20development%20on%20social%20entrepreneurial%20activity%20_%20%28the%20evidence%20from%20Global%20Entrepreneurship%20Monitor%20data%29%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vival.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,46 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/922", "title": "Socially responsible consumption in Russia: Prospects and opportunities for penetration of international experience", "metadata": [{"name": "dc.contributor.advisor", "value": "Bogomolova, Ludmila N.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Zhidkova, Yulia", "lang": "-"}, {"name": "dc.contributor.author", "value": "Жидкова, Ю.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-23T20:14:24Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-23T20:14:24Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/922", "lang": "-"}, {"name": "dc.description.abstract", "value": "Main goal of research is to find effective ways for Corporate Social Responsibility (CSR) strategic development and promotion of products under ethical claims in an emerging country on the case of Russia. Tasks are to understand how culture influences business-society relations in developed countries and in emerging countries, to compare multinational Fast Moving Consume Goods’ companies’ CSR Strategies in the UK and Russia, and to assess readiness of consumers in Russia to buy ethical products. The results show positive response to ethical products from consumers and that attitudes to CSR have direct positive influence to purchase intention. It is found that CSR in Russia should address to actual local problems, understandable to consumers. When designing product promotion strategy by the means of socially responsible marketing tools in Russia, managers should consider actual local problems and cultural specifics from one side, nature of products and international experience of boycotts from consumers – from another side. Then, CSR initiatives which address to local problems can be used in product promotion by the means of socially responsible marketing tools, used by company on mature markets.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "socially responsible consumer behavior", "lang": "en_GB"}, {"name": "dc.subject", "value": "emerging countries", "lang": "en_GB"}, {"name": "dc.subject", "value": "Russia", "lang": "en_GB"}, {"name": "dc.subject", "value": "corporate social responsibility", "lang": "en_GB"}, {"name": "dc.subject", "value": "ethical products", "lang": "en_GB"}, {"name": "dc.subject", "value": "socially responsible consumer marketing", "lang": "en_GB"}, {"name": "dc.subject", "value": "социально ответственное потребление", "lang": "en_GB"}, {"name": "dc.subject", "value": "развивающиеся страны", "lang": "en_GB"}, {"name": "dc.subject", "value": "Россия", "lang": "en_GB"}, {"name": "dc.subject", "value": "корпоративная социальная ответственность", "lang": "en_GB"}, {"name": "dc.subject", "value": "этические продукты", "lang": "en_GB"}, {"name": "dc.subject", "value": "маркетинг социально ответственного потребления", "lang": "en_GB"}, {"name": "dc.title", "value": "Socially responsible consumption in Russia: Prospects and opportunities for penetration of international experience", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Социально ответственное потребление в России: перспективы и возможности развития международного опыта", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Цель исследования – найти эффективные пути продвижения Корпоративной Социальной Ответственности (КСО) и продвижения продуктов с социально ответственными намерениями в развивающихся странах на примере России. Задачи исследования включают: понять, как культура влияет на отношения бизнеса и общества в развитых и развивающихся странах, сравнить стратегию продвижения КСО международных компаний-производителей продуктов широкого потребления в России и Великобритании, и оценить готовность российских потребителей покупать этические продукты. Результаты показывают, что потребители в России заинтересованы в потреблении этических продуктов, и что их личная поддержка КСО оказывает прямое положительное влияние на покупательское намерение. Установлено, что КСО в России должно быть направлеено на решение актуальных проблемам локального характера, близких для потребителей. При создании стратегии продвижения продуктов средствами социально ответственного маркетинга в России стране менеджерам следует брать за основу актуальные для потребителей проблемы – с одной стороны, и – природу продукта и международный опыт бойкотов продукта - с другой, чтобы предупредить возможную негативную реакцию целевой аудитории продукта. Таким образом разработанные КСО инициативы могут быть использованы в продвижении продуктов средствами маркетинга, используемыми компанией на других, развитых рынках.", "lang": "en_GB"}], "resources": [{"filename": "Zhidkova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/922/1/Zhidkova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "83,2 kB"}, {"filename": "Zhidkova_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/922/2/Zhidkova_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "71,17 kB"}, {"filename": "Socially responsible consumption in Russia_ prospects and opportunities for penetration of international expertise [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/922/6/Socially%20responsible%20consumption%20in%20Russia_%20prospects%20and%20opportunities%20for%20penetration%20of%20international%20expertise%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,77 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/996", "title": "The influence of institutional factors on the internationalisation of foreign small- and medium-sized enterprises (SMEs) on the Russian market: The case of Finnish SMEs", "metadata": [{"name": "dc.contributor.advisor", "value": "Shirokova, Galina V.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Shalonya, Anastasia", "lang": "-"}, {"name": "dc.contributor.author", "value": "Шалонья, А.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-30T20:31:52Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-30T20:31:52Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/996", "lang": "-"}, {"name": "dc.description.abstract", "value": "The goal of the study was to analyze the influence of host institutional environment on the foreign SME internationalization on the emerging market of Russia. Degree of company’s internationalization on the targeted market served as a measurement for internationalization activity on that market. Among the main tasks of the study were the identification of institutional factors that influence the foreign SMEs internationalization in Russia, main institutional barriers that hinder the internationalization of foreign SMEs on the Russian market and main motives for internationalization in Russia. Finnish SMEs that already have entered the Russian market were the object of the study. Institutional environment was defined as the combination of formal and informal institutional factors. Government policy and programs, commercial infrastructure, physical infrastructure and market openness were identified as factors of formal institutional environment. The informal institutional distance was analyzed through business culture. Five hypotheses were stated and tested in the research. The test of hypotheses revealed that favorable formal institutional factors have a positive influence of the degree of internationalization. The test for hypothesis about business culture was statistically insignificant. The research revealed that the main motive of Finnish SMEs to internationalize in Russia is the size and the fast development of the Russian market. As the research showed, the Russian institutional environment is unpredictable and hostile towards foreign SMEs internationalization efforts.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "international entrepreneurship", "lang": "en_GB"}, {"name": "dc.subject", "value": "internationalization", "lang": "en_GB"}, {"name": "dc.subject", "value": "SMEs", "lang": "en_GB"}, {"name": "dc.subject", "value": "institutional environment", "lang": "en_GB"}, {"name": "dc.subject", "value": "institutional factors", "lang": "en_GB"}, {"name": "dc.subject", "value": "международное предпринимательство", "lang": "en_GB"}, {"name": "dc.subject", "value": "интернационализация", "lang": "en_GB"}, {"name": "dc.subject", "value": "малый и средний бизнес", "lang": "en_GB"}, {"name": "dc.subject", "value": "институциональная среда", "lang": "en_GB"}, {"name": "dc.subject", "value": "институциональные факторы", "lang": "en_GB"}, {"name": "dc.title", "value": "The influence of institutional factors on the internationalisation of foreign small- and medium-sized enterprises (SMEs) on the Russian market: The case of Finnish SMEs", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Влияние институциональных факторов на интернационализацию иностранных малых и средних компаний на российском рынке (на примере финских компаний)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Целью исследования являлся анализ влияния заграничной институциональной среды на интернационализацию иностранных малых и средних компаний на развивающемся рынке России. Основной задачей исследования являлось выявление институциональных факторов, которые оказывают влияние на интернационализацию, основных препятствий для интернационализации иностранных малых и средних компаний на российском рынке и основных мотивов для интернационализации в Россию. Финские малые и средние компании являлись объектом исследования. Институциональная среда рассматривалась как совокупность формальных и неформальных институциональных факторов. Государственная политика и программы, коммерческая инфраструктура, физическая инфраструктура и открытость рынка являлись формальными институциональными факторами в исследовании. Неформальная институциональная дистанция была проанализирована через бизнес культуру. Было разработано и протестировано пять гипотез. Тестирование гипотез показало, что благоприятные формальные институциональные факторы позитивно влияют на степень интернационализации. Гипотеза о бизнес культуре оказалась статистически незначимой. Исследование показало, что основным мотивом интернационализации финских компаний на российском рынке является размер и быстрое развитие рынка. Институциональная среда России является неблагоприятной и непредсказуемой для интернационализации иностранных малых и средних компаний, согласно результатам исследования.", "lang": "en_GB"}], "resources": [{"filename": "Shalonya_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/996/1/Shalonya_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "113,33 kB"}, {"filename": "Shalonya_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/996/2/Shalonya_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "66,53 kB"}, {"filename": "The influence of institutional factors on the internationalization of foreign small- and medium-sized enterprises (SMEs) on the Russian market_ the case of finninsh SMEs .html", "url": "https://dspace.spbu.ru/bitstream/11701/996/6/The%20influence%20of%20institutional%20factors%20on%20the%20internationalization%20of%20foreign%20small-%20and%20medium-sized%20enterprises%20%28SMEs%29%20on%20the%20Russian%20market_%20the%20case%20of%20finninsh%20SMEs%20.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,98 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/1001", "title": "Career planning in global environment for middle managers : Framework development", "metadata": [{"name": "dc.contributor.advisor", "value": "Latukha, Marina O.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Yakovlev, Andrey", "lang": "-"}, {"name": "dc.contributor.author", "value": "Яковлев, А.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-31T17:03:26Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-31T17:03:26Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1001", "lang": "-"}, {"name": "dc.description.abstract", "value": "The aim of this work is to synthesize and to develop the theoretical knowledge about career development and to create a practical tool – career development framework on this basis. The result of this study is designed career development framework that describes the process of career development and the factors influencing this process.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "career development", "lang": "en_GB"}, {"name": "dc.subject", "value": "планирование карьеры", "lang": "en_GB"}, {"name": "dc.title", "value": "Career planning in global environment for middle managers : Framework development", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Планирование карьеры менеджеров среднего звена в глобальной среде: разработка модели", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Основной целью данного исследования являлось обобщение и развитие теоретических знаний о планировании карьеры и создание практического инструмента - модели планирования карьеры. Результатом исследования является созданная модель планирования карьеры, описывающая процесс планирования карьеры и факторы, оказывающие влияние на этот процесс.", "lang": "en_GB"}], "resources": [{"filename": "Yakovlev_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1001/1/Yakovlev_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "682,25 kB"}, {"filename": "Yakovlev_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1001/2/Yakovlev_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "859,35 kB"}, {"filename": "Career planning in global environment for middle managers_ framework development [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/1001/6/Career%20planning%20in%20global%20environment%20for%20middle%20managers_%20framework%20development%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,02 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/910", "title": "Reforming railway cargo transportation: The Russian way compared with international experience", "metadata": [{"name": "dc.contributor.author", "value": "Barkalov, Daniil", "lang": "-"}, {"name": "dc.contributor.author", "value": "Баркалов, Д.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-23T18:30:27Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-23T18:30:27Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/910", "lang": "-"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Reforming railway cargo transportation: The Russian way compared with international experience", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Реформирование грузовых железнодорожных перевозок: российский путь в сравнении с зарубежным опытом", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}], "resources": [{"filename": "Barkalov_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/910/1/Barkalov_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "76,23 kB"}, {"filename": "Barkalov_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/910/2/Barkalov_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "65,75 kB"}, {"filename": "Reforming railway cargo transportation_ the Russian way compared with international experience master's thesis (MIB) – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/910/6/Reforming%20railway%20cargo%20transportation_%20the%20Russian%20way%20compared%20with%20international%20experience%20master%27s%20thesis%20%28MIB%29%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,32 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/931", "title": "B2B brand perception by buyers and sellers: The case of INOA brand", "metadata": [{"name": "dc.contributor.advisor", "value": "Krotov, Konstantin V.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Kuznetsova, Olga", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-24T13:00:47Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-24T13:00:47Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/931", "lang": "-"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "B2B brand perception by buyers and sellers: The case of INOA brand", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Восприятие промышленного бренда покупателем и продавцом: на примере бренда INOA", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Кузнецова, О.", "lang": "-"}], "resources": [{"filename": "Kuznetsova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/931/1/Kuznetsova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "66,11 kB"}, {"filename": "Kuznetsova_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/931/2/Kuznetsova_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "115,29 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/890", "title": "The implementation of environmental management systems in Russian companies: International context", "metadata": [{"name": "dc.contributor.advisor", "value": "Zhukova, Sofya V.", "lang": "-"}, {"name": "dc.contributor.advisor", "value": "Ellonen, Hanna-Kaisa", "lang": "-"}, {"name": "dc.contributor.author", "value": "Berman, Anatoly", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-21T23:27:21Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-21T23:27:21Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/890", "lang": "-"}, {"name": "dc.description.abstract", "value": "The purpose of this paper is to reveal the specifics of EMS implementation in Russia in order to compare the process of EMS/ISO 14001 adoption in Russian companies to international experience. Three types of interview is accomplished encompassing both quantitative and qualitative approaches with a cumulative sample of 1332 companies. The potential of Russian companies to adopt EMS/ISO 14001 is examined. The effects of business environment on EMS implementation in Russia are described. Specifics of EMS implementation process in Russian companies is revealed and compared to the international experience. Market research and stakeholders analysis is conducted. A number of issues related to problems with the implementation of EMS are identified, such as the shortcomings of legislation and regulation in the field of environmental certification and consulting services, lack of software and others. In spite of this and other Russian specifics EMS can be successfully implemented. Recommendations for Russian companies are developed regarding to initial stage of EMS implementation and consultants selection.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "environmental management systems", "lang": "en_GB"}, {"name": "dc.subject", "value": "EMS implementation", "lang": "en_GB"}, {"name": "dc.title", "value": "The implementation of environmental management systems in Russian companies: International context", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Особенности внедрения систем экологического менеджмента на российских предприятиях: международный контекст", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Берман, А.", "lang": "-"}], "resources": [{"filename": "Berman_Advisor's Reference.doc", "url": "https://dspace.spbu.ru/bitstream/11701/890/1/Berman_Advisor%27s%20Reference.doc", "format": "Microsoft Word", "description": null, "size": "58,5 kB"}, {"filename": "Berman_Referee's Review.docx", "url": "https://dspace.spbu.ru/bitstream/11701/890/2/Berman_Referee%27s%20Review.docx", "format": "Microsoft Word XML", "description": null, "size": "40,64 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/1018", "title": "Russian outward foreign direct investment in a context of Investment Development Path theory", "metadata": [{"name": "dc.contributor.advisor", "value": "Panibratov, Andrei Yu.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Tsvetkov, Vasily", "lang": "-"}, {"name": "dc.contributor.author", "value": "Цветков, В.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-04-01T13:06:06Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-04-01T13:06:06Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1018", "lang": "-"}, {"name": "dc.description.abstract", "value": "The main goal of the research is to analyze Russian outward foreign direct investment as well as its determinants from a perspective of investment development path theory and to check the applicability of the theory for Russian economy. In addition, we investigate what idiosyncratic elements does the Russian IDP have and how they affect the main drivers for the indigenous firms to invest abroad. The main objectives are to build the IDP trajectory for Russian case and to create the model for testing empirically the drivers of Russian outward foreign direct investment and compare the estimations of the model to the ones predicted by the IDP theory and/or observed in an actual behavior of largest Russian MNCs. The hypotheses about market-seeking, resource-seeking, efficiency-seeking and technology seeking motives were tested on available macro-level data on Russian economy and on host countries – recipients of outward investments. The main discrepancy between the IDP theory and real determinants of Russian outward FDI is lack of technology-seeking motives. This finding became a basis for policy recommendations. Although the current research has some limitations, it offers one of the first econometric estimations of determinants for Russian outward FDI. Moreover, it is a first attempt to incorporate the dimension of determinants into the IDP theory and compare them to the real drivers. The results of the thesis could be a good starting point for further researches.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Russian outward foreign direct investment in a context of Investment Development Path theory", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Российские прямые иностранные инвестиции с точки зрения теории пути инвестиционного развития", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Основной целью данного исследования является изучение прямых иностранных инвестиций исходящих из России и их детерминант с точки зрения теории пути инвестиционного развития и проверка применимости этой теории к Российской экономике. Также мы исследуем, какие отличительные особенности Российского пути инвестиционного развития существуют и как они влияют на причины, по которым местные фирмы инвестируют за рубеж. Основными задачами является построение траектории инвестиционного развития для России, создание модели для эмпирической проверки основных мотивов Российских прямых инвестиций за рубеж и сравнение полученных оценок с теоретическими предположениями, а также с наблюдениями об инвестиционной активности крупнейших российских ТНК. Гипотезы относительно мотивов были протестированы на основе макроэкономических данных по Российской экономике и экономикам принимающих стран – реципиентов инвестиций. Основное расхождение между теорией пути инвестиционного развития и действительными детерминантами российских прямых иностранных инвестиций за рубеж заключается в отсутствии инвестиций связанных с поиском новых технологий. Данное наблюдение послужило опорой для создания рекомендаций в области прямых иностранных инвестиций на правительственном уровне. Хотя у данного исследования есть некоторые недостатки, оно предлагает одну из первых эконометрических оценок детерминант прямых иностранных инвестиций из России. Кроме того, это первая попытка включить исследование детерминант прямых иностранных инвестиций в концепцию теории пути инвестиционного развития и сравнить их с реальными данными. Результаты диссертации могут дать толчок для дальнейших исследований в этой области.", "lang": "en_GB"}], "resources": [{"filename": "Tsvetkov_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1018/1/Tsvetkov_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "74,43 kB"}, {"filename": "Tsvetkov_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1018/2/Tsvetkov_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "129,98 kB"}, {"filename": "Russian outward foreign direct investment in a context of investment development path theory [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/1018/6/Russian%20outward%20foreign%20direct%20investment%20in%20a%20context%20of%20investment%20development%20path%20theory%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,32 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/995", "title": "The ownership structure and intangible assets performance: The case study of Chinese public companies", "metadata": [{"name": "dc.contributor.advisor", "value": "Udovichenko, Olga M.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Zhang, Bowen", "lang": "-"}, {"name": "dc.contributor.author", "value": "Цзянь, Б.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-30T18:52:05Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-30T18:52:05Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/995", "lang": "-"}, {"name": "dc.description.abstract", "value": "The paper examined the correlation between intangible assets performance and corporate ownership structure based on the evidence from Chinese stock market. The author made hypothesis and testified each type of ownership, including state-owned, institutional, foreign investor, non-government, individual investor, and management shareholding. Research shows that foreign and institutional shareholdings detriment company’s intangible assets accumulation, while other types of investor influence intangible assets efficiency variously depending on the proportion they possess. Meanwhile, market does not always react to the reality correctly. Furthermore, the author suggested a new measurement of intangible assets evaluation by combining Tobin’s q and VAIC calculation and justified the advantages and disadvantages of the method from the result of empirical research. Given the high credibility of constructed models, the paper discloses feasibility of the new measurement method on a global level.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "The ownership structure and intangible assets performance: The case study of Chinese public companies", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Структура собственности и оценка нематериальных активов: на примере китайских публичных компаний", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}], "resources": [{"filename": "ZhangBowen_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/995/1/ZhangBowen_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "54,02 kB"}, {"filename": "ZhangBowen_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/995/2/ZhangBowen_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "90,87 kB"}, {"filename": "Ownership structure and intangible assets performance_ evidence from Chinese listed companies [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/995/6/Ownership%20structure%20and%20intangible%20assets%20performance_%20evidence%20from%20Chinese%20listed%20companies%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,29 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/899", "title": "Customer relationship management through customer lifecycle analysis", "metadata": [{"name": "dc.contributor.author", "value": "Luostarinen, Heini M.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T10:48:35Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T10:48:35Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/899", "lang": "-"}, {"name": "dc.language.iso", "value": "en", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Customer relationship management through customer lifecycle analysis", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Управление отношениями с клиентами на основе анализа жизненного цикла клиента", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Луостранен, Х. М.", "lang": "-"}], "resources": []}

{"url": "https://dspace.spbu.ru/handle/11701/983", "title": "The influence of investor relations in financial companies on the cost of capital: The case study of European countries", "metadata": [{"name": "dc.contributor.advisor", "value": "Sokolova, Ekaterina V.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Trofimova, Elena", "lang": "-"}, {"name": "dc.contributor.author", "value": "Трофимова, Е.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T20:58:37Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T20:58:37Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/983", "lang": "-"}, {"name": "dc.description.abstract", "value": "The research is aimed at proving the necessity of proactive IR for financial companies through the influence of IR on the cost of their capital. Due to the two-fold role of financial companies – as market players themselves and as financial intermediaries – they exercise great influence on information asymmetry across the market. The study shows how, by means of reducing information asymmetry, information disclosure improves the cost of financing the company’s capital. The objective of the study is to first to explore the peculiarities of IR in financial companies and its consequences for their performance through information disclosure reducing information asymmetry; second, to prove the need for IR in those firms through primary research on a sample of listed European companies from financial sector. The research has successfully demonstrated that through proactive IR policy, reflected in membership in an IR association, a financial company can significantly improve its trust among the investing public, which is directly reflected in lower cost of capital. The results of this study give a significant incentive for top management of financial industry to adopt a proactive IR policy in order to satisfy their clients’ need in terms of timely and quality information delivery about the company’s activities.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "investor relations", "lang": "en_GB"}, {"name": "dc.subject", "value": "financial companies", "lang": "en_GB"}, {"name": "dc.subject", "value": "information asymmetry", "lang": "en_GB"}, {"name": "dc.subject", "value": "cost of capital", "lang": "en_GB"}, {"name": "dc.subject", "value": "information disclosure", "lang": "en_GB"}, {"name": "dc.subject", "value": "cвязи с инвесторами", "lang": "en_GB"}, {"name": "dc.subject", "value": "финансовые компании", "lang": "en_GB"}, {"name": "dc.subject", "value": "информационная асимметрия", "lang": "en_GB"}, {"name": "dc.subject", "value": "раскрытие информации", "lang": "en_GB"}, {"name": "dc.subject", "value": "стоимость капитала", "lang": "en_GB"}, {"name": "dc.title", "value": "The influence of investor relations in financial companies on the cost of capital: The case study of European countries", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Влияние связей с инвесторами на стоимость капитала финансовых компаний (на примере европейских стран)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Данное исследование направлено на демонстрацию необходимости активных связей с инвесторами для финансовых компаний через влияние деятельности данного рода на стоимость капитала. Финансовые фирмы оказывают уникальное влияние на информационную асимметрию на финансовом рынке, являясь одновременно полноценными игроками и посредниками на рынке. Данная работа показывает, как, с помощью сокращения информационной асимметрии, раскрытие информации понижает стоимость капитала. Задачи включают в себя изучения особенностей связей с инвесторами и их влияние на результаты деятельности в финансовых компаниях на примере европейских фирм. Согласно результатам проведенного исследования, активная политика развития связей с инвесторами и раскрытия информации, осуществляющегося с помощью членства в сообществе специалистов по связями с инвесторами, финансовые компании могут значительно улучшить свой имидж и укрепить доверие со стороны игроков финансового рынка, что непосредственно отражается на снижении стоимости капитала. Таким образом, руководство данных компаний имеет солидные основания для улучшения работы по связям с инвесторами, с целью удовлетворения потребностей своих клиентов в информации о деятельности фирмы.", "lang": "en_GB"}], "resources": [{"filename": "Trofimova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/983/1/Trofimova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "68,94 kB"}, {"filename": "Trofimova_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/983/2/Trofimova_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "72,2 kB"}, {"filename": "Investor relations and cost of capital in financial companies_ evidence from European countries [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/983/6/Investor%20relations%20and%20cost%20of%20capital%20in%20financial%20companies_%20evidence%20from%20European%20countries%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,4 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/991", "title": "The role of postmodern marketing in the launch of a new product: The case of Windows Phone 7 in Russia and the USA", "metadata": [{"name": "dc.contributor.advisor", "value": "Smirnova, Maria M.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Fedorov, Aleksey", "lang": "-"}, {"name": "dc.contributor.author", "value": "Фёдоров, А.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-30T18:24:46Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-30T18:24:46Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/991", "lang": "-"}, {"name": "dc.description.abstract", "value": "The aim of this research is to develop a set of recommendations for the usage of postmodern marketing in the product launch based on the case analysis of the Windows Phone 7 launch on the Russian and American market. The research seeks to: determine the theoretical background of postmodern marketing; scrutinize differences between traditional and postmodern marketing approach; analyze the marketing techniques used at Windows Phone 7 launch in the USA and Russia; develop a set of recommendations for the usage of postmodern marketing techniques during the launch of a new product. Findings in brief: postmodern marketing questions traditional marketing ideas and concepts and offers new understanding of the consumer decision journey as well as puts emphasis on establishing close relations with the consumer. It stresses that companies need to re-evaluate their marketing strategies and - as the case of Windows Phone 7 shows – should present consumers with concise targeted promotion campaigns aimed at joint value creation and integration of consumer into the chain of relationships. Such measures give way for long-term user satisfaction, retention and ensure positive spill-overs across various markets of company`s operations.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "postmodern marketing", "lang": "en_GB"}, {"name": "dc.subject", "value": "marketing", "lang": "en_GB"}, {"name": "dc.subject", "value": "launch", "lang": "en_GB"}, {"name": "dc.subject", "value": "product launch", "lang": "en_GB"}, {"name": "dc.subject", "value": "launch campaign", "lang": "en_GB"}, {"name": "dc.subject", "value": "market entry", "lang": "en_GB"}, {"name": "dc.subject", "value": "promotion", "lang": "en_GB"}, {"name": "dc.subject", "value": "new ways of promotion", "lang": "en_GB"}, {"name": "dc.subject", "value": "advertising", "lang": "en_GB"}, {"name": "dc.subject", "value": "Microsoft", "lang": "en_GB"}, {"name": "dc.subject", "value": "Windows Phone", "lang": "en_GB"}, {"name": "dc.subject", "value": "consumer electronics", "lang": "en_GB"}, {"name": "dc.subject", "value": "consumer decision journey", "lang": "en_GB"}, {"name": "dc.subject", "value": "buying behaviour", "lang": "en_GB"}, {"name": "dc.subject", "value": "AIDA", "lang": "en_GB"}, {"name": "dc.subject", "value": "Web 2.0", "lang": "en_GB"}, {"name": "dc.subject", "value": "social networks", "lang": "en_GB"}, {"name": "dc.subject", "value": "blogs", "lang": "en_GB"}, {"name": "dc.subject", "value": "community", "lang": "en_GB"}, {"name": "dc.subject", "value": "Russia", "lang": "en_GB"}, {"name": "dc.subject", "value": "USA", "lang": "en_GB"}, {"name": "dc.subject", "value": "постмодернистский маркетинг", "lang": "en_GB"}, {"name": "dc.subject", "value": "маркетинг", "lang": "en_GB"}, {"name": "dc.subject", "value": "запуск", "lang": "en_GB"}, {"name": "dc.subject", "value": "запуск продукта", "lang": "en_GB"}, {"name": "dc.subject", "value": "выход на рынок", "lang": "en_GB"}, {"name": "dc.subject", "value": "рекламная кампания", "lang": "en_GB"}, {"name": "dc.subject", "value": "реклама", "lang": "en_GB"}, {"name": "dc.subject", "value": "новые виды рекламы", "lang": "en_GB"}, {"name": "dc.subject", "value": "промоушен", "lang": "en_GB"}, {"name": "dc.subject", "value": "потребительская электроника", "lang": "en_GB"}, {"name": "dc.subject", "value": "бытовая электроника", "lang": "en_GB"}, {"name": "dc.subject", "value": "путешествие потребителя", "lang": "en_GB"}, {"name": "dc.subject", "value": "процесс покупки", "lang": "en_GB"}, {"name": "dc.subject", "value": "Веб 2.0", "lang": "en_GB"}, {"name": "dc.subject", "value": "социальные сети", "lang": "en_GB"}, {"name": "dc.subject", "value": "блоги", "lang": "en_GB"}, {"name": "dc.subject", "value": "сообщество", "lang": "en_GB"}, {"name": "dc.subject", "value": "Россия", "lang": "en_GB"}, {"name": "dc.subject", "value": "США", "lang": "en_GB"}, {"name": "dc.title", "value": "The role of postmodern marketing in the launch of a new product: The case of Windows Phone 7 in Russia and the USA", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Роль постмодернистского маркетинга при запуске нового продукта (на примере Windows Phone 7 в России и США)", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Цель данного исследования – создать рекомендации по использованию постмодернистского маркетинга при запуске нового продукта основываясь на анализе запуска Windows Phone 7 в США и России. Цели исследования: изучить теоретические основы постмодернистского маркетинга, выделить отличительные черты между традиционным и постмодернистским маркетингом, выявить маркетинговые техники, использованные при запуске Windows Phone 7 в США и России, определить набор рекомендаций по использованию постмодернистского маркетинга при запуске нового продукта. Результаты исследования вкратце: постмодернистский маркетинг оспаривает модели и техники традиционно используемые маркетологами и предлагает новое видение процесса покупки товара, а также указывает на необходимость создания и поддержания тесных отношений, связей с конечным потребителем. Так же этот подход указывает на то, что компаниям необходимо переосмыслить их маркетинговые стратегии и – как показывает пример Windows Phone 7 – создавать целостные последовательные рекламные кампании, нацеленные на включение потребителя в сеть взаимоотношений, которые есть у компании, и создание совместной ценности. Такие кампании способны привести к высокой удовлетворённости покупателя, его лояльности, а также создать положительные связи между различными рынками, в которых оперирует компания.", "lang": "en_GB"}], "resources": [{"filename": "Fedorov_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/991/1/Fedorov_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "71,47 kB"}, {"filename": "Fedorov_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/991/2/Fedorov_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "105,46 kB"}, {"filename": "The role of postmodern marketing in the launch of a new product _ (case of Windows Phone 7 in Russia and the USA) diss. MIB – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/991/6/The%20role%20of%20postmodern%20marketing%20in%20the%20launch%20of%20a%20new%20product%20_%20%28case%20of%20Windows%20Phone%207%20in%20Russia%20and%20the%20USA%29%20diss.%20MIB%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,65 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/893", "title": "Evaluating and improving demand forecast practices for B2B and B2C sectors", "metadata": [{"name": "dc.contributor.advisor", "value": "Smirnova, Maria M.", "lang": "-"}, {"name": "dc.contributor.advisor", "value": "Hallikas, Jukka", "lang": "-"}, {"name": "dc.contributor.author", "value": "Emelyanova, Anna", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T09:46:55Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T09:46:55Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/893", "lang": "-"}, {"name": "dc.description.abstract", "value": "Demand forecasting is one of the fundamental managerial tasks. Most companies do not know their future demands, so they have to make plans based on demand forecasts. The literature offers many methods and approaches for producing forecasts. Former literature points out that even though many forecasting methods and approaches are available, selecting a suitable approach and implementing and managing it is a complex cross-functional matter. However, it’s relatively rare that researches are focused on the differences in forecasting between consumer and industrial companies. The aim of this thesis is to investigate the potential of improving demand forecasting practices for B2B and B2C sectors in the global supply chains. Business to business (B2B) sector produces products for other manufacturing companies. On the other hand, consumer (B2C) sector provides goods for individual buyers. Usually industrial sector have a lower number of customers and closer relationships with them. The research questions of this thesis are: 1)\tWhat are the main differences and similarities in demand planning between B2B and B2C sectors? 2)\tHow the forecast performance for industrial and consumer companies can be improved? The main methodological approach in this study is design science, where the main objective is to develop tentative solutions to real-life problems. The research data has been collected from a case company. Evaluation and improving in organizing demand forecasting can be found in three interlinked areas: 1) demand planning operational environment, 2) demand forecasting techniques, 3) demand information sharing scenarios. In this research current B2B and B2C demand practices are presented with further comparison between those two sectors. It was found that B2B and B2C sectors have significant differences in demand practices. This research partly filled the theoretical gap in understanding the difference in forecasting in consumer and industrial sectors. In all these areas, examples of managerial problems are described, and approaches for mitigating these problems are outlined.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "supply chain management", "lang": "en_GB"}, {"name": "dc.subject", "value": "demand techniques", "lang": "en_GB"}, {"name": "dc.subject", "value": "demand information sharing", "lang": "en_GB"}, {"name": "dc.subject", "value": "demand forecasting", "lang": "en_GB"}, {"name": "dc.subject", "value": "demand practices in B2B and B2C sector", "lang": "en_GB"}, {"name": "dc.title", "value": "Evaluating and improving demand forecast practices for B2B and B2C sectors", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Подходы к оценке и совершенствованию методов прогнозирования спроса в промышленном и потребительском секторах", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Емельянова, А.", "lang": "-"}], "resources": [{"filename": "Emelyanova_Advisor's Reference.doc", "url": "https://dspace.spbu.ru/bitstream/11701/893/1/Emelyanova_Advisor%27s%20Reference.doc", "format": "Microsoft Word", "description": null, "size": "45 kB"}, {"filename": "Emelyanova_Referee's Review.doc", "url": "https://dspace.spbu.ru/bitstream/11701/893/2/Emelyanova_Referee%27s%20Review.doc", "format": "Microsoft Word", "description": null, "size": "44,5 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/1010", "title": "Internationalization of companies from emerging markets: Case of construction industry", "metadata": [{"name": "dc.contributor.advisor", "value": "Panibratov, Andrei Yu.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Prozorova, Elena", "lang": "-"}, {"name": "dc.contributor.author", "value": "Прозорова, Е.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-04-01T11:15:28Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-04-01T11:15:28Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1010", "lang": "-"}, {"name": "dc.description.abstract", "value": "The main goal of the master thesis was to define and evaluate success factors, which have an impact on the internationalization process of construction companies from emerging markets. The main objectives were to find out which success factors influence the internationalization process of construction companies from emerging markets, at what extent they affect an entry mode choice and how they could be evaluated. The results show that specific success factors of internationalization doesn’t vary greatly throughout different emerging markets and could lead to the similar internationalization strategy. This approach was proven by the example of two companies from emerging markets – LenSpezSMU (Russia, St. Petersburg) and The Dinevi Group (Bulgaria, Burgas). Moreover it was supported by expert opinions of 10 market leaders. As a result the framework for the successful internationalization process and entry mode choice was developed. It helps to evaluate the current situation on the host market and compare it with opportunities within the company.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Internationalization of companies from emerging markets: Case of construction industry", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Интернационализация компаний развивающихся стран: на примере строительной отрасли", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Основной целью данной магистерской диссертации является выявление и оценка факторов успеха, которые имеют наибольшее влияние на процесс интернационализации компании в строительной отрасли. Основной целью работы было выяснить, какие факторы влияют на успех процесса интернационализации строительных компаний, в какой степени они отражаются на выборе вида присутствия и как они могут быть оценены. Результаты показывают, что специфические факторы успеха интернационализации не сильно различаются в зависимости от характеристик различных развивающихся рынков, что может привести к формированию похожих стратегий выхода на зарубежные рынки. Данные результаты были получены на основании анализа двух компаний из развивающихся рынков - ЛенСпецСМУ (Россия, Санкт-Петербург) и Диневы Груп (Болгария, Бургас). В том числе результат был основан на мнении 10 экспертов, относящихся к лидерам строительного рынка России и Болгарии. В результате была разработана концепция, позволяющая успешно выйти на развивающийся рынок и принять решение о виде присутствия. Данный подход поможет сравнить возможности компании с определенными факторами на зарубежном рынке.", "lang": "en_GB"}], "resources": [{"filename": "Prozorova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1010/1/Prozorova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "75,17 kB"}, {"filename": "Prozorova_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1010/2/Prozorova_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "64,1 kB"}, {"filename": "Internationalization of companies from emerging markets_ case of construction industry [master's thesis CEMS] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/1010/6/Internationalization%20of%20companies%20from%20emerging%20markets_%20case%20of%20construction%20industry%20%5bmaster%27s%20thesis%20CEMS%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,17 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/1016", "title": "Implementation of energy strategy of Russia – choosing priority projects based on international experience", "metadata": [{"name": "dc.contributor.advisor", "value": "Volkov, Dmitry L.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Slepova, Alexandra", "lang": "-"}, {"name": "dc.contributor.author", "value": "Слепова, А.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-04-01T12:23:31Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-04-01T12:23:31Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1016", "lang": "-"}, {"name": "dc.description.abstract", "value": "The master thesis is dedicated to the implementation of Energy Strategy of Russia 2030 and, in particular, to definition of a tool to structure the process of projects selection in line with the Strategy. Analytical modeling was used to create a framework – graph “Strategy fit-implementation” – that can be used to assess the projects by their fit to the Strategy and develop an algorithm to plan implementation with maximum return on the resource investment. An example of the tool application is provided in the thesis – 9 significant energy projects were analyzed using the suggested methodology. Usage of the tool simplifies and structures the process of projects selection in line with the Strategy. The framework can be used in private sector as well as in public.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Implementation of energy strategy of Russia – choosing priority projects based on international experience", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Реализация энергетической стратегии России – выбор приоритетных проектов на базе международного опыта", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Магистерская диссертация посвящена проблеме реализации Энергетической Стратегии России-2030, а именно поиску инструмента, который сможет структурировать определение приоритетных проектов в соответствии со Стратегией. Путем аналитического моделирования в работе создан график «Соответствие стратегии – реализация», позволяющий оценить проекты на соответствие Стратегии, а также создан алгоритм, дающий возможность спланировать их реализацию с максимальной отдачей на ресурсы. В диссертации показано применение графика – проведен анализ 9 значимых энергетических проектов с использованием предложенной методики. Применение графика упрощает и структурирует процесс отбора проектов в рамках реализации стратегии. Данный инструмент может использоваться и в частном секторе.", "lang": "en_GB"}], "resources": [{"filename": "Slepova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1016/1/Slepova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "65,72 kB"}, {"filename": "Slepova_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1016/2/Slepova_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "146,86 kB"}, {"filename": "Implementation of energy strategy of Russia - choosing priority projects based on international experience [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/1016/6/Implementation%20of%20energy%20strategy%20of%20Russia%20-%20choosing%20priority%20projects%20based%20on%20international%20experience%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,67 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/937", "title": "Building companies' business models development in the process of internationalisation", "metadata": [{"name": "dc.contributor.author", "value": "Danilov, Alexander", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-25T13:46:07Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-25T13:46:07Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/937", "lang": "-"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in (no data), Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Building companies' business models development in the process of internationalisation", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Данилов, А.", "lang": "-"}], "resources": []}

{"url": "https://dspace.spbu.ru/handle/11701/973", "title": "The application of origin effects in the development of Russian luxury brands in the internationalisation process", "metadata": [{"name": "dc.contributor.advisor", "value": "Krotov, Konstantin V.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Onokov, Alexander", "lang": "-"}, {"name": "dc.contributor.author", "value": "Оноков, А.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T19:40:37Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T19:40:37Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/973", "lang": "-"}, {"name": "dc.description.abstract", "value": "Goal: To identify Origin Effects for Russian luxury brands and suggest ways of effectively applying them for brand development on international markets Objectives: 1. Classify the studies on Origin Effects to arrive at a model consisting of the steps to be taken to apply Origin Effects, and suggest propositions for further research; 2. Identify the Origin Effects of Russia across different industries and product characteristics, focusing on the luxury sphere; 3. Determine what are the prospects for development of Russian Origin Effects; 4. Establish patterns of application of Origin Effects for brand development; 5. Give recommendations to existing and potential Russian luxury brands on applying Origin Effects when going on international markets Within the current paper, the key steps a company has to take to apply OE for its brand development were identified: determine the sector (industry) with positive OE; find positive country characteristics; decide on the way to apply OE in the brand identity; decide on the ways to use OE in the marketing campaigns; implement the designed strategy. After conducting primary research, which involved an opinion survey, as well as in-depth interviews and desk research, it was concluded that Russia overall negative Origin Effects (OE). However, OE are positive for particular products: Vodka, Furs, Jewelry, and Porcelain, and for the Quality of Raw Materials characteristic. It is expected OE linked to Russian Innovativeness will develop in the future. Primary ways of applying OE to brand development were identified as being: brand name and logo creation, and integration of OE into the culture of the brand. OE can then be used in marketing activities by passive means of demonstrating the brand and actively by means of advertising, ambassadors or event sponsorship. Examples on how foreign brands apply OE were presented; practical recommendation on applying the identified OE have been given to both existing and potential Russian luxury brands.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "origin effects", "lang": "en_GB"}, {"name": "dc.subject", "value": "country of origin effect", "lang": "en_GB"}, {"name": "dc.subject", "value": "Russia", "lang": "en_GB"}, {"name": "dc.subject", "value": "luxury brands", "lang": "en_GB"}, {"name": "dc.subject", "value": "brand development", "lang": "en_GB"}, {"name": "dc.subject", "value": "эффекты происхождения", "lang": "en_GB"}, {"name": "dc.subject", "value": "эффект страны происхождения", "lang": "en_GB"}, {"name": "dc.subject", "value": "Россия", "lang": "en_GB"}, {"name": "dc.subject", "value": "люксовые бренды", "lang": "en_GB"}, {"name": "dc.subject", "value": "развитие бренда", "lang": "en_GB"}, {"name": "dc.title", "value": "The application of origin effects in the development of Russian luxury brands in the internationalisation process", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Использование \"эффектов происхождения\" для развития российских люксовых брендов в процессе интернационализации", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Цель: Определить Эффекты Происхождения для Российских люксовых брендов и посоветовать методы их эффективного использования для развития брендов в процессе интернационализации Задачи: 1. Классифицировать исследования по эффектам страны происхождения с целью создания модели определения и применения таких эффектов, и выдвинуть предложения для будущих исследований; 2. Определить Эффекты происхождения для России среди различных отраслей и характеристик товара, уделяя особое внимание сфере роскоши; 3. Определить перспективы развития Эффектов Происхождения для России; 4. Установить закономерности использования Эффектов происхождения для развития люксовых брендов; 5. Предоставить рекомендации существующим и потенциальным российским люксовым брендам по применению Эффектов Происхождения при выходе на международные рынки. В рамках данной работы были определены основные шаги, которые должна предпринять компания для применения Эффектов происхождения (ЭП) в развитии бренда: определить отрасли (сферы) с положительными ЭП; определить, для каких характеристик продукта имеются положительные ЭП; определить пути внедрения ЭП в идентичность бренда; установить способы коммуникации на основе ЭП; применить разработанную стратегию. После проведения первичного исследования, включающего опрос мнений, глубинные интервью, и интернет-исследования, был сделан вывод о том, что Россия в целом обладает негативными ЭП. Тем не менее, положительные ЭП были выявлены для отраслей Водка, Фарфор, Ювелирные изделия, и Меха, а также для характеристики Качество Материалов. Ожидается, что характеристика Инновационность в будущем будет развиваться. Основные способы использования ЭП для развития бренда заключаются в: создании логотипа и названия бренда, отражающих его происхождение. ЭП могут также быть использованы в маркетинговых кампаниях посредством пассивной демонстрации названия и логотипа бренда, а также активных рекламных кампаний, использования представителей марки, а также посредством спонсорства. В заключении приведены примеры использования ЭП иностранными брендами; даны практические рекомендации по применению идентифицированных ЭП для развития как существующих, так и потенциально перспективных Российских люксовых брендов.", "lang": "en_GB"}], "resources": [{"filename": "Onokov_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/973/1/Onokov_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "66,24 kB"}, {"filename": "Onokov_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/973/2/Onokov_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "77,24 kB"}, {"filename": "The application of origin effects in the development of Russian luxury brands in the internationalization process [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/973/6/The%20application%20of%20origin%20effects%20in%20the%20development%20of%20Russian%20luxury%20brands%20in%20the%20internationalization%20process%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,81 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/969", "title": "The attitude of knowledge workers and their employers towards distant work: The comparison of Russian and international experience", "metadata": [{"name": "dc.contributor.author", "value": "Murov, Anton", "lang": "-"}, {"name": "dc.contributor.author", "value": "Муров, А.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-29T19:09:40Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-29T19:09:40Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/969", "lang": "-"}, {"name": "dc.description.abstract", "value": "Presented study aims to reveal perceptions of knowledge workers and their employers towards distant work in a complete and coherent way. 3 perspectives were covered. 1. International perspective in order to understand applicability of foreign scientific findings in Russia through comparison of perceptions of people from Russia and Western countries. Results of the study did not reveal any significant barriers to apply western studies in Russia. 2. Job position perspective in order to identify gap between perceptions of knowledge workers and managers of those which can be source of conflicts and other hardships while applying distant work. Results of analysis showed that both knowledge workers and managers of those estimate perceptions of other groups wrong. In fact gap in differences is relatively small and suggests that companies who initiate open discussion regarding distant work might find way to apply it that will be beneficial for every participant. 3. Experience perspective in order to understand if application of distant work extensively changes perceptions of people and if yes – in what way. It turned out that people who have significant experience in distant work do not see a way how it can improve personal relationships among people at work and also believe that parties involved in distant work have more control over possible reasons to oppose application of distant work. Exploratory part of the study also revealed some interesting thoughts of people regarding advantages and disadvantages of distant work.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "distant work", "lang": "en_GB"}, {"name": "dc.subject", "value": "knowledge workers", "lang": "en_GB"}, {"name": "dc.subject", "value": "удаленная работа", "lang": "en_GB"}, {"name": "dc.subject", "value": "работники интеллектуального труда", "lang": "en_GB"}, {"name": "dc.title", "value": "The attitude of knowledge workers and their employers towards distant work: The comparison of Russian and international experience", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Отношение работников интеллектуального труда и их работодателей к удаленной работе: сравнение российского и международного опыта", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Представленная работа нацелена на всестороннее и многогранное исследование отношений работников интеллектуального труда и их работодателей к удаленной работе. Исследование освещает три аспекта вопроса: 1. Международный аспект позволяет понять применимы ли зарубежные исследования в России путем сравнения мнений жителей России и Западных стран. Результаты работы не выявили существенных барьеров для применения результатов западных исследований в России. 2. Аспект характера занимаемой должности позволяет понять насколько сильны различия мнений работников интеллектуального труда и их руководителей, которые [различия мнений] зачастую и являются источником трудностей в применении удаленной работы. Результаты исследования выявили, что и работники интеллектуального труда, и их руководители оценивают мнения друг друга неправильно. В действительности же, различия в мнениях невелики, что компании, которые проявят инициативу и начнут открытое обсуждение возможностей применения удаленной работы могут найти решения, которые будут выгодны для всех сторон. 3. Аспект наличия опыта в применении удаленной работы позволяет узнать, меняет ли наличие такого опыта восприятие человеком удаленной работы и если да, то как. Результаты исследования выявили, что люди, имеющие значительный опыт в применении удаленной работы не считают, что она может улучшить личные взаимоотношения на работе, а также, что такие люди считают, что стороны, вовлеченные в применении удаленной работы обладают значительным контролем над причинами, которые могут препятствовать применению удаленной работы. Качественная часть данной работы также обнаружила несколько интересных мыслей людей по поводу достоинств и недостатков удаленной работы.", "lang": "en_GB"}], "resources": [{"filename": "Murov_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/969/1/Murov_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "970,62 kB"}, {"filename": "Murov_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/969/2/Murov_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "487,12 kB"}, {"filename": "Attitudes of knowledge workers and their employers towards distant work_ the comparison of Russian and international experience [master's thesis MIB] – ВШМ СПбГУ – Vivald.html", "url": "https://dspace.spbu.ru/bitstream/11701/969/6/Attitudes%20of%20knowledge%20workers%20and%20their%20employers%20towards%20distant%20work_%20the%20comparison%20of%20Russian%20and%20international%20experience%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivald.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,38 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/913", "title": "Managerial decision making in the US motion pictures theatrical distribution industry: Demand uncertainty and real options analysis", "metadata": [{"name": "dc.contributor.advisor", "value": "Bukhvalov, Alexander V.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Vorobyev, Roman", "lang": "-"}, {"name": "dc.contributor.author", "value": "Воробьев, Р.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-23T18:54:56Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-23T18:54:56Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/913", "lang": "-"}, {"name": "dc.description.abstract", "value": "The master thesis is dedicated to decision making algorithm for the distributors of motion pictures at the post-release period, when a movie’s premiere took place and new data became available in order to predict the box office revenue with a higher accuracy than traditional models can do. Two elements of the model are artificial neural network and real option analysis. The former is developed to generate an accurate forecast, while the latter employs this result on a final stage of decision making: whether a certain movie is worth to be supported with additional marketing budget spending or not. A big sample of movies was drawn to design the neural network capable of making credible predictions and working with new patterns of data. On the other hand, a simple valuation model of real option of delayed exit was prepared to make it understandable for the industry practitioners and easy-to-use in real life circumstances.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "real option analysis", "lang": "en_GB"}, {"name": "dc.subject", "value": "neural networks", "lang": "en_GB"}, {"name": "dc.subject", "value": "motion pictures distribution", "lang": "en_GB"}, {"name": "dc.subject", "value": "box office revenue predictions", "lang": "en_GB"}, {"name": "dc.subject", "value": "реальные опционы", "lang": "en_GB"}, {"name": "dc.subject", "value": "нейронные сети", "lang": "en_GB"}, {"name": "dc.subject", "value": "прогнозные сборы в кинотеатрах", "lang": "en_GB"}, {"name": "dc.subject", "value": "кинопрокатная идустрия", "lang": "en_GB"}, {"name": "dc.title", "value": "Managerial decision making in the US motion pictures theatrical distribution industry: Demand uncertainty and real options analysis", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Управленческие решения в кинопрокатной индустрии США: исследование неопределенности спроса и применение реальных опционов", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Магистерская диссертация посвящена проблемам построения алгоритма принятия решений для кинопрокатчиков в период после премьеры кинофильма. Новые данные полученные в этом периоде позволяют повысить точность прогноза итоговых сборов кинофильма. Предложенная модель состоит из двух компонетов: нейронной сети и анализа реального опциона. Нейронная сеть генерирует прогноз используемый для анализа реального опциона: следует ли продолжать маркетинговую поддержку кинофильма или нет. Большая выборка фильмов позволила создать нейронную сеть, способную осуществлять точные прогнозы, так и работать с совершенно новыми данными. С другой стороны простая модель оценки реального опциона отложенного выхода была описана с максимальной простотой для использования на практике, в условиях реальной бизнес ситуации.", "lang": "en_GB"}], "resources": [{"filename": "Vorobyev_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/913/1/Vorobyev_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "731,02 kB"}, {"filename": "Vorobyev_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/913/2/Vorobyev_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "516,15 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/923", "title": "Post-Damaged brand management: The role of brand equity", "metadata": [{"name": "dc.contributor.advisor", "value": "Bogomolova, Ludmila N.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Zaverskaya, Yulia", "lang": "-"}, {"name": "dc.contributor.author", "value": "Заверская, Ю.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-24T07:56:24Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-24T07:56:24Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/923", "lang": "-"}, {"name": "dc.description.abstract", "value": "The research goal of this thesis is to study the impact of a set of recovery techniques on brand equity and to compare brand equity held by the consumers with experience of brand performance failure prior to the research and without such. The object of the research is the recovery strategies and techniques implemented by the companies in the case of brand performance failure. The subject of the research is the influence of these strategies and techniques on brand equity held by the consumers of the brand. The brand chosen for the research was the chain of consumer electronics products Media Markt. Results of the data analysis represent the effectiveness of different recovery techniques in terms of their impact on brand equity and the overall influence of the failure episode. The results obtained from this research may be applied for similar retail brands and used for decision making in case of brand performance failures.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "brand equity", "lang": "en_GB"}, {"name": "dc.subject", "value": "brand performance failure", "lang": "en_GB"}, {"name": "dc.subject", "value": "recovery strategy", "lang": "en_GB"}, {"name": "dc.subject", "value": "brand management", "lang": "en_GB"}, {"name": "dc.subject", "value": "брендовый капитал", "lang": "en_GB"}, {"name": "dc.subject", "value": "поврежденный бренд", "lang": "en_GB"}, {"name": "dc.subject", "value": "восстановление бренда", "lang": "en_GB"}, {"name": "dc.subject", "value": "бренд-менеджмент", "lang": "en_GB"}, {"name": "dc.title", "value": "Post-Damaged brand management: The role of brand equity", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Роль брендового капитала в бренд-менеджменте после повреждения бренда", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Цель исследования данной магистерской диссертации – изучение влияния различных методик, применяемых компаниями при обнаружении потребителями недостатков в купленном товаре данного бренда, на брендовый капитал, а также сравнение брендового капитала потребителей, которые сталкивались с подобными ситуациями ранее, с брендовым капиталом тех, кто впервые столкнулись с подобной ситуацией при употреблении данного бренда. Объектом исследования являются методики и техники, применяемые компаниями в случае обнаружения недостатков в проданном товаре. Предметом исследования является изучение влияния этих техник на брендовый капитал потребителей бренда. Компания, выбранная для проведения исследования – Медиа Маркт. Результатом работы является оценка эффективности различных методик с точки зрения их воздействия на брендовый капитал и общего влияния негативной ситуации поврежденного товара. Результаты работы могут быть использованы для аналогичных розничных брендов и для принятия решений в случае подобных ситуаций.", "lang": "en_GB"}], "resources": [{"filename": "Zaverskaya_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/923/1/Zaverskaya_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "63,53 kB"}, {"filename": "Zaverskaya_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/923/2/Zaverskaya_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "86,04 kB"}, {"filename": "Post-damaged brand management_ the role of brand equity [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/923/6/Post-damaged%20brand%20management_%20the%20role%20of%20brand%20equity%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,38 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/924", "title": "Service desk knowledge mapping: The case of an international airport", "metadata": [{"name": "dc.contributor.author", "value": "Zubkova, Liudmila", "lang": "-"}, {"name": "dc.contributor.author", "value": "Зубкова, Л.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-24T09:15:28Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-24T09:15:28Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/924", "lang": "-"}, {"name": "dc.description.abstract", "value": "The present research investigates implementation of Knowledge Management techniques, particularly knowledge mapping, to the field of Information Technologies (IT) Service Management at the example of the Service Desk department of an international airport. The present work contributes to the fields of Knowledge Management and IT Service Management, first time introducing Knowledge Management approach to the Service Desk department-specific valuable knowledge. The managerial recommendations based on the results of the research provide the practical value of the investigation.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "knowledge mapping", "lang": "en_GB"}, {"name": "dc.subject", "value": "IT service management", "lang": "en_GB"}, {"name": "dc.subject", "value": "service desk", "lang": "en_GB"}, {"name": "dc.subject", "value": "визуализация знаний", "lang": "en_GB"}, {"name": "dc.subject", "value": "обеспечение обслуживания потребителей", "lang": "en_GB"}, {"name": "dc.subject", "value": "служба технической поддержки", "lang": "en_GB"}, {"name": "dc.title", "value": "Service desk knowledge mapping: The case of an international airport", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Визуализация знаний на примере службы поддержки международного аэропорта", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Данная работа представляет собой исследование, направленное на применение методов сферы управления знаниями (а именно визуализация знаний) к области обеспечения обслуживания потребителя, представленной работой отдела технической поддержки. В данной работе проанализированы современные концепции визуализации знаний и основные теории области обслуживания потребителя. Данная работа представляет как научную ценность, впервые применив методы визуализации знаний к сфере обеспечения обслуживания потребителей, так и практическую ценность, предлагая рекомендации для управляющих работников служб технической поддержки.", "lang": "en_GB"}], "resources": [{"filename": "Zubkova_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/924/1/Zubkova_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "753,47 kB"}, {"filename": "Zubkova_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/924/2/Zubkova_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "819,03 kB"}, {"filename": "Service desk knowledge mapping_ the case of an international airport [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/924/6/Service%20desk%20knowledge%20mapping_%20the%20case%20of%20an%20international%20airport%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,72 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/898", "title": "Corporate social responsibility as managerial innovation in the forest industry: Adoption and consequences", "metadata": [{"name": "dc.contributor.advisor", "value": "Blagov, Yury E.", "lang": "-"}, {"name": "dc.contributor.advisor", "value": "Puumalainen, Kaisu", "lang": "-"}, {"name": "dc.contributor.author", "value": "Leinonen, Elisa M.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-22T10:43:46Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-22T10:43:46Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/898", "lang": "-"}, {"name": "dc.description.abstract", "value": "The aim of this quantitative thesis is to discover how the CSR practices have diffused among the forest industry companies globally and find out which motives or expected consequences are important for each adopter group. The attitude towards investing on the environmental performance within the early adopters is studied. The empirical part of the thesis is based on the questionnaire for 60 Forest Industry companies and the statistical analysis was performed. The results show that environmentally oriented CSR practices have diffused more widely than the socially oriented. The innovativeness in terms of earliness of adoption of CSR is not strongly affected by the location or the size of the company. Motives for the adoption of CSR practices and the attitude towards investing in improving of environmental performance vary between adopter categories. Early adopters and laggards have different motives and attitudes than other adopter groups.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in Information Technologies and Innovation Management, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "CSR", "lang": "en_GB"}, {"name": "dc.subject", "value": "global Forest Industry", "lang": "en_GB"}, {"name": "dc.subject", "value": "innovation diffusion", "lang": "en_GB"}, {"name": "dc.subject", "value": "managerial innovation", "lang": "en_GB"}, {"name": "dc.title", "value": "Corporate social responsibility as managerial innovation in the forest industry: Adoption and consequences", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Практики корпоративной социальной ответственности как управленческие инновации в лесной промышленности: принятие и последствия", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Лейнонен, Элиса М.", "lang": "-"}], "resources": [{"filename": "Leinonen_Advisor's Reference.doc", "url": "https://dspace.spbu.ru/bitstream/11701/898/1/Leinonen_Advisor%27s%20Reference.doc", "format": "Microsoft Word", "description": null, "size": "46 kB"}, {"filename": "Leinonen_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/898/2/Leinonen_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "133,25 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/935", "title": "Public private partnerships in Russia: Trends, challenges, opportunities and solutions for international business", "metadata": [{"name": "dc.contributor.advisor", "value": "Golubeva, Anastasia A.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Latyshevskiy, Stanislav", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-25T13:19:27Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-25T13:19:27Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/935", "lang": "-"}, {"name": "dc.description.abstract", "value": "The main aim of this research is to define the opportunities and challenges for international business for investment into Russian public – private partnerships projects, and draw recommendations on possible strategies of such investment. Research has the following objectives: Explore the discourse on PPPs, regarding its notion and types Define general global opportunities and challenges of PPP projects Discover PPPs experiences and key solutions for private participation in PPPs Define the opportunities and problems of PPPs in Russia; Investigate existing PPP projects in Russia Develop the guidelines for investor participation in PPP projects in Russia. During the research we define the current trend of the development of PPPs in Russia that lays lays the increasing amount of regional projects, the increasing need of their complex and fast structuring. Where the term “Complex structuring” means orientation to illumination of not only legal and economic but also organizational barriers for PPPs projects launch. Also we defined market and non-market opportunities and challenges, and finally. And finally we developed 4 possible strategic guidelines for private investors, who want to participate in Public – Private Partnerships in Russia.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "public – private partnerships", "lang": "en_GB"}, {"name": "dc.subject", "value": "opportunities and challenges of private – public partnerships", "lang": "en_GB"}, {"name": "dc.subject", "value": "development of public – private partnerships in Russia", "lang": "en_GB"}, {"name": "dc.subject", "value": "opportunities challenges and solutions of PPPs in Russia for international business", "lang": "en_GB"}, {"name": "dc.subject", "value": "государственно-частные партнерства в России", "lang": "en_GB"}, {"name": "dc.subject", "value": "факторы, влияющие на развитие ГЧП в России", "lang": "en_GB"}, {"name": "dc.subject", "value": "законодательная база развития ГЧП в России", "lang": "en_GB"}, {"name": "dc.subject", "value": "возможности и проблемы для международных инвесторов, участвующих в проектах ГЧП в России", "lang": "en_GB"}, {"name": "dc.title", "value": "Public private partnerships in Russia: Trends, challenges, opportunities and solutions for international business", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Государственно-частные партнерства в России: современные тенденции, проблемы, возможности и решения для международного бизнеса", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Латышевский, С.", "lang": "-"}, {"name": "dc.description.altabstract", "value": "Главной целью данной работы является определение современных тенденций, возможностей и проблем для представителей международного бизнеса, желающих участвовать в проектах ГЧП в России, а так же построение общих рекомендаций. Для достижения данной цели были определены следующие задачи: Исследование научного дискурса касательно природы возникновения и определения ГЧП; Определение общих мировых возможностей и проблем, для компаний, желающих участвовать в проектах ГЧП; Исследование международного опыта участия иностранных инвесторов а проектах ГЧП; Определение возможностей и проблем для иностранных инвесторов, желающих участвовать в проектах ГЧП в России; Разработка возможных стратегических моделей поведения на Российском рынке ГЧП. В ходе данного исследования. Был определен общероссийский тренд развития ГЧП, связанный с все большим развитием региональных проектов. Так же были определены рыночные и нерыночные возможности и проблемы для иностранных инвесторов. Проанализировав проблемы и возможности, мы разработали 4 решения для международных компаний, участвующих в проектах ГЧП в России.", "lang": "en_GB"}], "resources": [{"filename": "Latyshevskiy_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/935/1/Latyshevskiy_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "83,59 kB"}, {"filename": "Latyshevsky_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/935/2/Latyshevsky_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "93,77 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/891", "title": "Contemporary Art Galleries Innovation Management", "metadata": [{"name": "dc.contributor.author", "value": "Borodkin, Mikhail", "lang": "-"}, {"name": "dc.contributor.author", "value": "Бородкин, М.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-21T23:40:36Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-21T23:40:36Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/891", "lang": "-"}, {"name": "dc.description.abstract", "value": "This paper focuses on capabilities implemented by micro firms in actual art sector. After last two decades, since establishment of new art selling ventures has started, current art market of Russia is still in its emerging phase. Art galleries, who preserve to be the main place where the art is purchased, today have to survive in the hostile business environment. Whereas the rivalry does not affect gallery performance significantly, the major challenges for these micro firms are customer unawareness and shortages of financing. The business environment requires capabilities inherited by galleries to sustain the performance. Such capabilities may lead to innovation adoption. This paper represents the first explorative study on contemporary art market of Saint-Petersburg. In order to gain an understanding of the topic, qualitative method was chosen and in-depth interviews were done with 7 different micro firms using key informant method. Micro firms implement management, product technology and co-operative capabilities, often resulting in adoption of organizational and technological innovation.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Graduate School of Management, Saint Petersburg University, Master in Information Technologies and Innovation Management", "lang": "en_GB"}, {"name": "dc.subject", "value": "capabilities", "lang": "en_GB"}, {"name": "dc.subject", "value": "micro firm management", "lang": "en_GB"}, {"name": "dc.subject", "value": "innovation adoption", "lang": "en_GB"}, {"name": "dc.title", "value": "Contemporary Art Galleries Innovation Management", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Управление инновациями в галереях современного искусства", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}], "resources": [{"filename": "Borodkin_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/891/1/Borodkin_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "190,25 kB"}, {"filename": "Borodkin_Referee's Review.doc", "url": "https://dspace.spbu.ru/bitstream/11701/891/2/Borodkin_Referee%27s%20Review.doc", "format": "Microsoft Word", "description": null, "size": "58,5 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/1017", "title": "Why do companies go public: Empirical analysis of Russian and Austrian companies", "metadata": [{"name": "dc.contributor.advisor", "value": "Ilina, Yulia B.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Tolstikhina, Olga", "lang": "-"}, {"name": "dc.contributor.author", "value": "Толстихина, О.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-04-01T12:55:45Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-04-01T12:55:45Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1017", "lang": "-"}, {"name": "dc.description.abstract", "value": "The objective of the Master Thesis is to define the relationship between a set of financial factors and decision to go public by Russian and Austrian companies in order to develop recommendations that will enable investors to make better analysis of listing companies and decisions concerning their portfolio structure. The study showed that there is no significant influence of financial factors on decision to go public in Russia. For Austrian market there is a strong significant influence of two financial factors – leverage and return on assets – when deciding to go public. It shows that financial position of a company in Russia is not a predictor that explains why companies decide to become public and it is confirmed by the overall underdevelopment of the IPO market and volatility in IPO decisions due to corporate governance system and state prevalence in decision making. In Austria public equity decision can be explained by company’s current state and its financial position. The contribution of this research is that it studies those countries where this kind of research was not done before and also it reveals importance of fundamentals as ex ante factors in the IPO model. There is a set of recommendations tailored for investors about Russian and Austrian IPO market.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.title", "value": "Why do companies go public: Empirical analysis of Russian and Austrian companies", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Почему компании становятся публичными: эмпирический анализ компаний России и Австрии", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "Целью данной магистерской диссертации является определение взаимосвязи между набором финансовых показателей и решением компаний в России и Австрии стать публичными для разработки рекомендаций, которые позволят инвесторам правильно проанализировать компании, выходящие на IPO, и наиболее эффективно структурировать свой портфель активов. Исследование показало, что нет никакого значимого влияния финансовых факторов на решение компании о выходе на IPO в России. На рынке Австрии есть два финансовых факторов – леверидж и оборачиваемость активов – влияющих на решение компаний о выходе на рынок IPO. Этот результат показывает, что финансовое положение компаний в России не является определяющим фактором, объясняющим решение по выходу на публичный рынок, что подтверждается общей неразвитостью рынка IPO в России в связи с системой корпоративного управления и структурой собственности. В Австрии же решение компании стать публичной может быть объяснено финансовыми компании. Магистерская диссертация имеет практическую пользу и рекомендации для инвесторов, а также вклад в развитие теории факторов, влияющих на выход компаний на IPO.", "lang": "en_GB"}], "resources": [{"filename": "Tolstikhina_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1017/1/Tolstikhina_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "98,95 kB"}, {"filename": "Tolstikhina_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/1017/2/Tolstikhina_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "74,73 kB"}, {"filename": "Why do companies go public_ empirical analysis of Russian and Austian companies [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/1017/6/Why%20do%20companies%20go%20public_%20empirical%20analysis%20of%20Russian%20and%20Austian%20companies%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "34,01 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/999", "title": "Multiple directorships: The study of Russian companies with a foreign ownership", "metadata": [{"name": "dc.contributor.advisor", "value": "Ilina, Yuliya B.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Shrago, Timm", "lang": "-"}, {"name": "dc.contributor.author", "value": "Шраго, Т.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-03-30T21:22:23Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-30T21:22:23Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/999", "lang": "-"}, {"name": "dc.description.abstract", "value": "This research aims to explore how multiple directorships in Russian companies affect their performance. In order to fulfill that goal a set of 319 company-year observations was analyzed. Basing on existing literature, two main hypotheses were formulated and tested using linear regression models. The results of this work provide no evidences of any significant impact of multiple directorships held by directors and chairmen of board of directors on firm performance. My findings agree with a number of previous researches on this topic.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "Master in International Business, Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.subject", "value": "multiple directorships", "lang": "en_GB"}, {"name": "dc.subject", "value": "firm performance", "lang": "en_GB"}, {"name": "dc.subject", "value": "board of directors", "lang": "en_GB"}, {"name": "dc.subject", "value": "composition", "lang": "en_GB"}, {"name": "dc.subject", "value": "множественные позиции", "lang": "en_GB"}, {"name": "dc.subject", "value": "финансовая результативность", "lang": "en_GB"}, {"name": "dc.subject", "value": "совет директоров, перекрестный директорат", "lang": "en_GB"}, {"name": "dc.subject", "value": "соединенное директорство", "lang": "en_GB"}, {"name": "dc.title", "value": "Multiple directorships: The study of Russian companies with a foreign ownership", "lang": "en_GB"}, {"name": "dc.title.alternative", "value": "Множественные директорские позиции: исследование российских компаний с иностранным участием", "lang": "en_GB"}, {"name": "dc.type", "value": "Thesis", "lang": "en_GB"}, {"name": "dc.description.altabstract", "value": "This research aims to explore how multiple directorships in Russian companies affect their performance. In order to fulfill that goal a set of 319 company-year observations was analyzed. Basing on existing literature, two main hypotheses were formulated and tested using linear regression models. The results of this work provide no evidences of any significant impact of multiple directorships held by directors and chairmen of board of directors on firm performance. My findings agree with a number of previous researches on this topic.", "lang": "en_GB"}], "resources": [{"filename": "Shrago_Advisor's Reference.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/999/1/Shrago_Advisor%27s%20Reference.pdf", "format": "Adobe PDF", "description": null, "size": "937,47 kB"}, {"filename": "Shrago_Referee's Review.pdf", "url": "https://dspace.spbu.ru/bitstream/11701/999/2/Shrago_Referee%27s%20Review.pdf", "format": "Adobe PDF", "description": null, "size": "656,06 kB"}, {"filename": "Multiple directorships_ the study of Russian companies with a foreign ownership [master's thesis MIB] – ВШМ СПбГУ – Vivaldi.html", "url": "https://dspace.spbu.ru/bitstream/11701/999/6/Multiple%20directorships_%20the%20study%20of%20Russian%20companies%20with%20a%20foreign%20ownership%20%5bmaster%27s%20thesis%20MIB%5d%20%e2%80%93%20%d0%92%d0%a8%d0%9c%20%d0%a1%d0%9f%d0%b1%d0%93%d0%a3%20%e2%80%93%20Vivaldi.html", "format": "Full Text available in Vivaldi", "description": null, "size": "33,94 kB"}]}

{"url": "https://dspace.spbu.ru/handle/11701/1131", "title": "Problem of Junior Production Personnel Reduction at the Dom Company Trading Chain", "metadata": [{"name": "dc.contributor.author", "value": "Kosheleva, Sofia V.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Zavyalova, Elena K.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-04-03T21:14:32Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-04-03T21:14:32Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1131", "lang": "-"}, {"name": "dc.description.abstract", "value": "At the end of 2005 Dom Company faced the problem of hypermarket junior production personnel turnover reduction and retention against the backdrop of intensive extension of its presence in the St Petersburg market. It turned out that the existing system of this category's personnel stimulation and labour remuneration failed to fully match the problems urgently faced by the company and was in need of improvement. The company’s management decided to undertake a survey in order to identify the problems within the labour remuneration and personnel stimulation system and elaborate an improved system for calculation of amounts of labor remuneration and bonuses payable to the personnel. Basic information was obtained by way of questioning junior production personnel and structured interviewing of managers of production divisions of Dom Company hypermarkets which enabled comparison of workers’ and management’s opinions of various aspects of labour organization and remuneration, personnel satisfaction and motivation.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "ECCH; Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.relation.ispartofseries", "value": "411-090-1", "lang": "-"}, {"name": "dc.title", "value": "Problem of Junior Production Personnel Reduction at the Dom Company Trading Chain", "lang": "en_GB"}, {"name": "dc.type", "value": "Other", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Кошелева, С. В.", "lang": "-"}, {"name": "dc.contributor.altauthor", "value": "Завьялова, Е. К.", "lang": "-"}], "resources": []}

{"url": "https://dspace.spbu.ru/handle/11701/1134", "title": "Sibirskaya Korona Beer: Regional Sales Strategy Development", "metadata": [{"name": "dc.contributor.author", "value": "Kiryukov, Sergey I.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-04-03T21:28:28Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-04-03T21:28:28Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1134", "lang": "-"}, {"name": "dc.description.abstract", "value": "Sibirskaya Korona brand appeared in August 1996. The new beer was a present to citizens of Omsk on the 280th anniversary of the city. A year after the brand had already received its first awards – medals of the International Siberian Fair, the Sochi Festival and international festivals. During blind tests consumers gave this beer the maximum score. In the early 1990s the relatively newly established beer manufacturing factory with good equipment and well-adjusted technology requiring minimum interference appeared and started gaining pace in Russia. At the time in question Rosar plant was fitted out with cutting-edge equipment, from the very beginning placing stake on the excellent quality of products. All went very well but in 1997 a tragedy happened: the General Director of the plant was killed. It took the firm's new management and employees a year and a half to overcome the depression that followed. The time for regional expansion was lost.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "ECCH; Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.relation.ispartofseries", "value": "511-095-1", "lang": "-"}, {"name": "dc.title", "value": "Sibirskaya Korona Beer: Regional Sales Strategy Development", "lang": "en_GB"}, {"name": "dc.type", "value": "Other", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Кирюков, С. И.", "lang": "-"}], "resources": []}

{"url": "https://dspace.spbu.ru/handle/11701/1123", "title": "Helping Jewelry Manufacturing to Overcome Crisis: Reduction or Expansion?", "metadata": [{"name": "dc.contributor.author", "value": "Pustovalova, Tatiana A.", "lang": "-"}, {"name": "dc.contributor.author", "value": "Makarova, O. V.", "lang": "-"}, {"name": "dc.date.accessioned", "value": "2014-04-03T20:35:34Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-04-03T20:35:34Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": "-"}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/1123", "lang": "-"}, {"name": "dc.description.abstract", "value": "This case is based on the development history of the largest Russian bijouterie producer - Etalon-Jenavi, a company founded in the early 1990s. For a long time the company worked under conditions of virtually no competition. However, the active expansion of foreign bijouterie producers into the Russian market that commenced in 2004, and the considerable reduction of the volume of sales during the 2008-2009 financial crisis period have made the company face a difficult choice. The Etalon-Jenavi management must decide whether to reduce production capacities or to continue investment in the development of production, counting on a rapid recovery of the market and an increase in demand. The no-easy solution must be economically substantiated; however, presentation of such substantiation turns to be a hard task for the financial director.", "lang": "en_GB"}, {"name": "dc.language.iso", "value": "English", "lang": "en_GB"}, {"name": "dc.publisher", "value": "ECCH; Graduate School of Management, Saint Petersburg State University", "lang": "en_GB"}, {"name": "dc.relation.ispartofseries", "value": "111-091-1", "lang": "-"}, {"name": "dc.title", "value": "Helping Jewelry Manufacturing to Overcome Crisis: Reduction or Expansion?", "lang": "en_GB"}, {"name": "dc.type", "value": "Other", "lang": "en_GB"}, {"name": "dc.contributor.altauthor", "value": "Пустовалова, Т. А.", "lang": "-"}, {"name": "dc.contributor.altauthor", "value": "Макарова, О. В.", "lang": "-"}], "resources": []}

{"url": "https://dspace.spbu.ru/handle/11701/726", "title": "Dyatkovo Furniture Integrated Plan: How to Survive in the Furniture Market", "metadata": [{"name": "dc.contributor.author", "value": "Kiryukov, Sergey I.", "lang": null}, {"name": "dc.date.accessioned", "value": "2014-03-05T20:50:53Z", "lang": null}, {"name": "dc.date.accessioned", "value": "2014-03-17T05:42:07Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-05T20:50:53Z", "lang": null}, {"name": "dc.date.available", "value": "2014-03-17T05:42:07Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": null}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/726", "lang": null}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/726", "lang": "-"}, {"name": "dc.description.abstract", "value": "President of the integrated furniture plants in the town of Dyatkovo, Russia, after several years of uncertainty and necessity to make a difficult choice has decided: it is essential to enter the cabinet furniture market and to become one of the leading players of this industry by means of partly changing the line of business. The problem was that he had no experience of working in this market, no well-trained team, he did not have necessary knowledge concerning market perspectives and, what is the most important, he did not have much desire to be engaged in market questions. As a typical production worker the company president focused attention on creating capacities and defining product profiles, therefore he gave the Chief Marketing Officer of the furniture plants, the task to evaluate market capacity and to determine main competitors and methods of market penetration.", "lang": "ru"}, {"name": "dc.language.iso", "value": "English", "lang": "ru"}, {"name": "dc.publisher", "value": "ECCH; Graduate School of Management, Saint Petersburg State University", "lang": null}, {"name": "dc.relation.ispartofseries", "value": "511-091-1", "lang": null}, {"name": "dc.title", "value": "Dyatkovo Furniture Integrated Plan: How to Survive in the Furniture Market", "lang": "ru"}, {"name": "dc.type", "value": "Other", "lang": "ru"}, {"name": "dc.contributor.altauthor", "value": "Кирюков, С. И.", "lang": null}], "resources": []}

{"url": "https://dspace.spbu.ru/handle/11701/724", "title": "Asahi Beer Enters the Russian Market", "metadata": [{"name": "dc.contributor.author", "value": "Starov, Sergei A.", "lang": null}, {"name": "dc.contributor.author", "value": "Gladkikh, Igor V.", "lang": null}, {"name": "dc.contributor.author", "value": "Matsuno, K.", "lang": null}, {"name": "dc.date.accessioned", "value": "2014-03-05T20:18:55Z", "lang": null}, {"name": "dc.date.accessioned", "value": "2014-03-17T05:42:07Z", "lang": "-"}, {"name": "dc.date.available", "value": "2014-03-05T20:18:55Z", "lang": null}, {"name": "dc.date.available", "value": "2014-03-17T05:42:07Z", "lang": "-"}, {"name": "dc.date.issued", "value": "2011", "lang": null}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/724", "lang": null}, {"name": "dc.identifier.uri", "value": "http://hdl.handle.net/11701/724", "lang": "-"}, {"name": "dc.description.abstract", "value": "On 13 March 2008, Baltika Breweries, the leader in the Russian beer market, and Asahi Breweries, Ltd (Japan) signed a licensing agreement on production and sales of Asahi Super Dry. The case provides the background of Russian beer market, the Asahi Super Dry, and the two partners, Baltika and Asahi, that attempt to penetrate into the growing import beer market. What would be the opportunities and challenges for Baltika with the Asahi Super Dry in Russia? How should the brand be positioned in the Russian market and what should the brand identity be based on? What would be the effect of the country of origin factor in promoting the brand? This case was jointly developed by the Graduate School of Management (GSOM), St. Petersburg University and Babson College. This case has been featured on the ecch website, click to view the article.", "lang": "ru"}, {"name": "dc.language.iso", "value": "English", "lang": "ru"}, {"name": "dc.publisher", "value": "ECCH; Graduate School of Management, Saint Petersburg State University", "lang": null}, {"name": "dc.relation.ispartofseries", "value": "088-C11", "lang": null}, {"name": "dc.title", "value": "Asahi Beer Enters the Russian Market", "lang": "ru"}, {"name": "dc.type", "value": "Other", "lang": "ru"}, {"name": "dc.contributor.altauthor", "value": "Старов, С. А.", "lang": null}, {"name": "dc.contributor.altauthor", "value": "Гладких, И. В.", "lang": null}, {"name": "dc.contributor.altauthor", "value": "Мацуно, К.", "lang": null}], "resources": []}

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