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Kami-travel”-òóðèñò³ê-ôèðìàñû
ÌÀÇÌҰÍÛ Ê²Ð²ÑÏÅ.....................................................................................5 1. ÒÓÐÈÇÌͲҢ ÒÅÎÐÈßËÛҚ ÀÑÏÅÊÒ²ËÅв ҚÎҒÀÌÄÛҚ ÄÀÌÓÄÛҢ ÝÊÎÍÎÌÈÊÀËÛҚ ÊÐÈÒÅÐÈßÑÛ ÐÅÒ²ÍÄÅ 1.1 Òóðèçìí³ң ïàéäà áîëóû ìåí äàìûòóäûң òåîðèÿëûқ íåã³çäåð³.....................8
1.2 Òóðèçìä³ æ³êòåóä³ң òåîðèÿëûқ-ýêîíîìèêàëûқ êөçқàðàñòàðû....................13
1.3 Òóðèçì èíôðàқұðûëûìûíûң äàìóû æәíå êëàñòåðë³ê áàñқàðó, Қàçàқñòàííûң øåòåëäåðãå íàñèõàòòàëóû............................................................19
2. ÒÓÐÈÑÒ²Ê ÁÈÇÍÅÑÒ²Ң ÎÒÀÍÄÛҚ ØÅÒÅËÄ²Ê ÒӘƲÐÈÁÅѲÍÅ ÑÀËÛÑÒÛÐÌÀËÛ ÝÊÎÍÎÌÈÊÀËÛҚ ÒÀËÄÀÓ 2.1 “Kami travel” òóðèñò³ê ôèðìàñûíûң қàëûïòàñóû........................................26
2.2 “Kami travel” òóðèñò³ê ôèðìàñûíûң қîғàìäûқ қûçìåò òүðëåð³ ìåí ìàқñàòû..............................................................................................28
2.3 “Kami travel” òóðèñò³ê ôèðìàñûíäàғû ìàðêåòèíã æәíå íàðûқòûқ òàëäàó.................................................................................45
3. ҚÀÇÀҚÑÒÀÍ ÐÅÑÏÓÁËÈÊÀÑÛÍÄÀ ÒÓÐÈÇÌIJ ÄÀÌÛÒÓÄÛҢ ÝÊÎÍÎÌÈÊÀËÛҚ ÑÒÐÀÒÅÃÈßÑÛ
3.1 Қàçàқñòàí Ðåñïóáëèêàñûíäà òóðèçìä³ äàìûòó áîëæàìû.......... 56 3.2 Ұëòòûқ ýêîíîìèêàíûң òè³ìä³ äàìóûíà òóðèçìí³ң òèã³çåò³í әñåð³.............62
ҚÎÐÛÒÛÍÄÛ.............................................66
ҚÎËÄÀÍÛËҒÀÍ ӘÄÅÁÈÅÒÒÅРҲDz̲.....................................................70
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